List of AppsFlyer Privacy Cloud Customers
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Since 2010, our global team of researchers has been studying AppsFlyer Privacy Cloud customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased AppsFlyer Privacy Cloud for Collaboration from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using AppsFlyer Privacy Cloud for Collaboration include: Walmart Mexico, a Mexico based Retail organisation with 233594 employees and revenues of $39.33 billion, Wolt, a Finland based Retail organisation with 1430 employees and revenues of $800.0 million, MWM, a France based Professional Services organisation with 50 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using AppsFlyer Privacy Cloud, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The AppsFlyer Privacy Cloud customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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MWM | Professional Services | 50 | $5M | France | AppsFlyer | AppsFlyer Privacy Cloud | Collaboration | 2022 | n/a |
In 2022, MWM implemented AppsFlyer Privacy Cloud Data Clean Room to regain holistic, multi-channel campaign visibility while preserving user privacy. The deployment in EMEA, centered on MWM’s France operations, positioned the solution as the core measurement layer for the app publisher’s marketing and growth teams.
AppsFlyer Privacy Cloud Data Clean Room was configured to enable privacy-preserving matching and aggregated reporting, supporting multi-touch attribution and campaign-level performance analysis consistent with Data Clean Room capabilities. The implementation focused on ingesting and reconciling event-level signals for unified campaign measurement while maintaining user-level privacy controls.
Operational scope covered marketing, growth and analytics functions at MWM, with the Data Clean Room instrumented into existing measurement workflows to centralize cross-channel reporting. Rollout emphasized governance for privacy-first measurement, aligning attribution processes and reporting cadences across teams in France and the broader EMEA footprint.
MWM reported that the Data Clean Room implementation enabled better measurement and optimization of campaign performance, with the company citing the DCR as crucial to reclaiming the ability to measure 100% of campaign performance. Governance adjustments and centralized reporting supported ongoing use of AppsFlyer Privacy Cloud for privacy-compliant analytics and campaign decisioning.
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Walmart Mexico | Retail | 233594 | $39.3B | Mexico | AppsFlyer | AppsFlyer Privacy Cloud | Collaboration | 2025 | n/a |
In 2025 Walmart Mexico implemented AppsFlyer Privacy Cloud, deploying AppsFlyer’s Data Clean Room component to enable privacy-safe, two-way data collaboration between Walmart Connect Mexico and brand partners for omnichannel retail media. The deployment was positioned for retail media audience building and offsite activation across LATAM, aligning the company application category Data Clean Room with retail media activation workflows.
The implementation centered on the AppsFlyer Privacy Cloud Data Clean Room as the core application module, configured to support privacy-safe audience segmentation, controlled result sharing, and secure collaboration for offsite activation. Functional capabilities implemented included privacy-safe audience building, two-way data collaboration for brand partners, and activation handoffs to offsite channels consistent with Data Clean Room operational patterns.
Operational coverage included Walmart Connect Mexico and partner collaboration across LATAM, with retail media and audience operations teams driving usage. Governance controls were established to preserve first-party data privacy and to manage partner access and sharing rules. Reported outcomes included improved activation precision while preserving first-party data privacy.
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Wolt | Retail | 1430 | $800M | Finland | AppsFlyer | AppsFlyer Privacy Cloud | Collaboration | 2025 | n/a |
In 2025, Wolt deployed AppsFlyer Privacy Cloud as a Data Collaboration Platform / Data Clean Room to support retail media measurement and data driven automation for Wolt Ads across multiple EMEA markets. The deployment focused on enabling privacy preserving measurement while operationalizing commercial media workflows for regional advertising and growth teams.
Wolt implemented AppsFlyer Privacy Cloud modules for aggregated reporting, secure data collaboration, and audience activation to feed automated Wolt Ads campaign workflows. Configuration emphasized cohort level attribution and governed measurement outputs rather than user level identifiers, aligning with the Data Collaboration Platform / Data Clean Room model.
Integration work centered on connecting AppsFlyer Privacy Cloud to Wolt Ads and the company advertising workflow, enabling data driven automation and measurement across markets in EMEA. Operational coverage included marketing, growth, and commercial teams responsible for retail media monetization and campaign optimization.
Governance was enforced through aggregated, governed reporting to preserve user level privacy while enabling collaborative measurement. Outcome signals reported in AppsFlyer case materials noted improved category share and ROAS uplifts attributed to the EMEA deployment, with privacy preserving measurement as a core architectural constraint.
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