List of Blitzen Customers
Kitchener, N2H 2J2, ON,
Canada
Since 2010, our global team of researchers has been studying Blitzen customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Blitzen for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Blitzen for Marketing Automation include: Shopify, a Canada based Retail organisation with 8100 employees and revenues of $8.88 billion, University of Waterloo, a Canada based Education organisation with 5000 employees and revenues of $1.00 billion, Vidyard, a Canada based Consumer Packaged Goods organisation with 300 employees and revenues of $6.0 million and many others.
Contact us if you need a completed and verified list of companies using Blitzen, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Blitzen customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Shopify | Retail | 8100 | $8.9B | Canada | Blitzen | Blitzen | Marketing Automation | 2016 | n/a |
In 2016, Shopify implemented Blitzen. Blitzen is a Marketing Automation application and appears on the vendor homepage as a trusted customer for the platform, establishing Shopify Blitzen Marketing Automation business function linkage in public vendor materials.
The implementation is presumed to center on Blitzen modules for forms, surveys and lead capture, combined with personalization capabilities to orchestrate marketing workflows. Functional configuration likely included lead capture asset deployment, audience segmentation and personalization rules to drive on-site and email engagement consistent with Marketing Automation functional patterns.
Operationally the deployment is described as supporting marketing and e-commerce teams, with use cases focused on capture-to-nurture flows and campaign orchestration aimed at improving conversion rates and campaign ROI as stated in vendor materials. Governance and workflow changes are presumed to emphasize content management, segmentation controls and campaign approval paths to ensure consistent personalization and data capture across customer touchpoints.
Shopify’s listing on the Blitzen site indicates a customer relationship where Blitzen is used to operationalize lead capture and personalization within Shopify’s marketing workflows. Blitzen is presented as the Marketing Automation application for these functions in the vendor-supplied customer roster.
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University of Waterloo | Education | 5000 | $1.0B | Canada | Blitzen | Blitzen | Marketing Automation | 2016 | n/a |
In 2016 the University of Waterloo implemented Blitzen as a Marketing Automation application to run microsurveys on its public blog. Blitzen was used to segment readers by interest and to build targeted mailing lists for the university's marketing and communications functions in Canada. The implementation centered on embedding microsurveys into content pages to capture reader preferences and opt ins, enabling the creation of interest based lists tied to editorial topics. Operational ownership was placed with marketing and communications teams who used Blitzen to operationalize audience segmentation and list generation workflows. Configuration emphasized microsurvey question flows, segment rules, and automation to populate targeted mailing lists and support content personalization, and the deployment focused on blog content channels and email distribution pathways without named third party integrations reported. The stated objective was to increase engagement and tailor content relevance for readers, using Blitzen microsurveys to drive more targeted communications.
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Vidyard | Consumer Packaged Goods | 300 | $6M | Canada | Blitzen | Blitzen | Marketing Automation | 2016 | n/a |
In 2016 Vidyard deployed Blitzen to develop and distribute customer microsurveys and capture lead insights, supporting marketing and customer research processes in Canada. Blitzen is a Marketing Automation application that Vidyard used to centralize survey-driven lead capture and to feed customer insight into product and go to market decision workflows. The implementation concentrated on microsurvey design, automated distribution, and response collection to generate structured lead intelligence for marketing teams.
Configured as a survey and lead capture layer, Blitzen enabled survey responses to be operationalized for audience profiling, segmentation, and automated follow up orchestration consistent with Marketing Automation capabilities. Operational scope was focused on Vidyard’s Canadian marketing and customer research functions while the captured insights were used to guide product market decisions and support Vidyard’s expansion into Europe and Asia, according to the vendor case summary. Governance emphasized recurring survey cadences and cross functional feedback loops between marketing and product teams to routinize customer insight collection and decision making.
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Buyer Intent: Companies Evaluating Blitzen
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