List of Bombora Platform Customers
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Since 2010, our global team of researchers has been studying Bombora Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Bombora Platform for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Bombora Platform for Account Based Marketing include: Fortinet, a United States based Professional Services organisation with 14138 employees and revenues of $5.96 billion, Zebra Technologies, a United States based Manufacturing organisation with 9900 employees and revenues of $4.98 billion, Mahou San Miguel Spain, a Spain based Consumer Packaged Goods organisation with 4419 employees and revenues of $2.26 billion, NCS Singapore, a Singapore based Professional Services organisation with 8000 employees and revenues of $2.19 billion, Netafim, a Israel based Manufacturing organisation with 5000 employees and revenues of $1.04 billion and many others.
Contact us if you need a completed and verified list of companies using Bombora Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Bombora Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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3-D Matrix | Life Sciences | 114 | $59M | Japan | Bombora | Bombora Platform | Account Based Marketing | 2019 | n/a |
In 2019, 3-D Matrix deployed Bombora Platform on its website to support Account Based Marketing initiatives. 3-D Matrix is a Japan-based life sciences company and the Bombora Platform was installed as the primary web-resident solution for capturing buyer intent relevant to account targeting.
The Bombora Platform was configured to operate on-site, collecting visitor-level intent signals and surfacing account-level audience segments consistent with Account Based Marketing workflows. Implementation focused on intent data capture, audience segmentation, and activation capabilities typical of the Bombora Platform, enabling marketing teams to identify topical demand and prioritize accounts for targeted engagement.
Operational ownership rested with marketing and demand generation functions, with workflows oriented around continuous on-site intent measurement and account qualification for sales outreach. Governance emphasized centralized management of intent taxonomies and audience definitions to align marketing targeting with commercial outreach, while the deployment remained web-centric and scoped to the company website.
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8x8 | Professional Services | 1942 | $730M | United States | Bombora | Bombora Platform | Account Based Marketing | 2018 | n/a |
In 2018, 8x8 implemented the Bombora Platform to support its Account Based Marketing program. The Bombora Platform was configured to ingest Company Surge company-level intent signals and surface intent data for more targeted advertising and message relevance. Implementation emphasized using Company Surge to define high-intent cohorts, inform audience segmentation, and prioritize outreach within marketing and demand generation workflows. The deployment was led by the digital marketing organization and applied across ABM programs, with the Director of Digital Marketing reporting improved engagement and higher click-through rates and plans to expand Company Surge usage across additional programs. Governance focused on operationalizing intent signals into campaign activation rules and standardized reporting processes, enabling marketing teams to route high-intent accounts into targeted ad and messaging sequences. The Bombora Platform implementation supported marketing, demand generation, and account based marketing functions through intent-driven audience selection, campaign orchestration inputs, and performance measurement.
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ABC30 United States | Media | 60 | $7M | United States | Bombora | Bombora Platform | Account Based Marketing | 2016 | n/a |
In 2016, ABC30 United States deployed the Bombora Platform for Account Based Marketing on their website. The Bombora Platform was configured to capture intent signals and identify site visitors at the account level, enabling audience segmentation, intent scoring, and targeted outreach workflows aligned with marketing and demand generation activities.
Deployment used a web instrumentation approach, embedding Bombora Platform tagging across newsroom and audience pages to collect behavioral event streams and topical interest signals routed into the platform for audience creation. Operational scope covered ABC30 marketing and digital teams, who used Bombora Platform data to align campaigns and content targeting on the site. Governance emphasized tag management, audience definitions, and campaign configuration to operationalize Account Based Marketing workflows within the organization.
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ABC7 New York United States | Media | 300 | $120M | United States | Bombora | Bombora Platform | Account Based Marketing | 2016 | n/a |
In 2016 ABC7 New York implemented Bombora Platform for Account Based Marketing on its website. The Bombora Platform deployment is implemented as a site level integration that captures buyer intent signals and builds audience and account segments, enabling account focused targeting and intent based content prioritization for digital channels.
Operational scope concentrates on digital marketing and audience development functions within ABC7 New York, where Bombora Platform data is used to shape campaign planning, audience segmentation workflows and editorial promotion decisions. Governance is organized around marketing operations with centralized tagging and regular audience refresh and segmentation cycles to keep intent signals current and actionable across the media business function.
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Accessone | Healthcare | 154 | $15M | United States | Bombora | Bombora Platform | Account Based Marketing | 2022 | n/a |
In 2022, Accessone deployed Bombora Platform as an Account Based Marketing solution on its website. The deployment is focused on surfacing account level intent signals and web visitor profiling to support B2B demand generation and ABM activation for the healthcare payments business.
The Bombora Platform implementation centers on intent data collection, account identification, topic level interest classification, and segmentation to drive targeted outreach. Configuration work included embedding Bombora tracking on site pages, mapping topic intent to account segments, and provisioning scored account lists for marketing operations and demand generation workflows.
Operational coverage is scoped to the marketing and GTM functions with handoff to sales for account prioritization and outreach. Governance and rollout followed a phased approach with site tag validation, segment tuning, and playbook alignment between marketing operations and sales enablement, and Bombora Platform data is used directly from the website to inform ABM campaigns and account prioritization.
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Non Profit | 350 | $30M | Australia | Bombora | Bombora Platform | Account Based Marketing | 2018 | n/a |
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Education | 10 | $1M | United States | Bombora | Bombora Platform | Account Based Marketing | 2022 | n/a |
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Professional Services | 200 | $40M | Poland | Bombora | Bombora Platform | Account Based Marketing | 2022 | n/a |
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Professional Services | 10 | $1M | United Kingdom | Bombora | Bombora Platform | Account Based Marketing | 2019 | n/a |
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Non Profit | 10 | $1M | United States | Bombora | Bombora Platform | Account Based Marketing | 2016 | n/a |
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Buyer Intent: Companies Evaluating Bombora Platform
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