List of Brandwatch Influence Customers
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United States
Since 2010, our global team of researchers has been studying Brandwatch Influence customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Brandwatch Influence for Marketing Automation, Campaign Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Brandwatch Influence for Marketing Automation, Campaign Management include: Insta360, a China based Manufacturing organisation with 3235 employees and revenues of $775.0 million, FaZe Clan, a United States based Professional Services organisation with 900 employees and revenues of $250.0 million and many others.
Contact us if you need a completed and verified list of companies using Brandwatch Influence, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Brandwatch Influence customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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FaZe Clan | Professional Services | 900 | $250M | United States | Cision | Brandwatch Influence | Marketing Automation,Campaign Management | 2022 | n/a |
In 2022, FaZe Clan implemented Brandwatch Influence to automate influencer and campaign reporting and to deliver white label dashboards to advertisers and sponsors. The deployment targeted Marketing Automation,Campaign Management workflows supporting marketing and campaign management operations in the United States.
Brandwatch Influence was configured to centralize influencer and campaign reporting, automate recurring reporting tasks, and provision branded dashboards for external stakeholders. Implemented capabilities included automated metrics aggregation, report templating, scheduled report delivery, and white label dashboard provisioning to present consistent campaign performance across touchpoints.
Operational coverage extended beyond marketing to include sales, talent management, and account teams, with the application used across those groups to streamline advertiser and sponsor reporting workflows. No system integrator is specified, and the deployment narrative centers on configuring Brandwatch Influence for cross-functional campaign visibility and stakeholder-facing dashboards.
Governance and workflow changes emphasized standardizing reporting processes and handing advertisers a consistent branded view of campaign outcomes. FaZe Clan reported about an 85% reduction in hours previously spent on reporting after Brandwatch Influence was embedded as the central Marketing Automation,Campaign Management reporting engine.
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Insta360 | Manufacturing | 3235 | $775M | China | Cision | Brandwatch Influence | Marketing Automation,Campaign Management | 2023 | n/a |
In 2023 Insta360 implemented Brandwatch Influence to centralize influencer program operations, deploying the Brandwatch Influence application to support Marketing Automation,Campaign Management across its global marketing function. The deployment targeted marketing and campaign management use cases from the company headquarters in Shenzhen, China and extended coverage across Insta360’s international markets.
The implementation focused on influencer partner management, campaign orchestration, automated reporting, and performance analytics capabilities consistent with Marketing Automation,Campaign Management software. Brandwatch Influence was configured to manage roughly 4,000 influencer partners and to run more than 60 campaigns per year, streamlining workflows for influencer discovery, contract and creative coordination, tracking of content performance, and automated campaign reporting.
Operational coverage included marketing and campaign teams across regions with consolidated reporting and campaign dashboards to replace manual aggregation. The Brandwatch case study explicitly attributes measurable operational outcomes to Brandwatch Influence, including a reduction in campaign reporting time from about 15 hours to roughly 10 minutes and enabling a viral Nose Mode campaign that reached 680 million total views at an attributed cost-per-view of $0.0004.
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