List of CASA Retail AI FlipSell Customers
Chennai, 600088,
India
Since 2010, our global team of researchers has been studying CASA Retail AI FlipSell customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CASA Retail AI FlipSell for Personalization and Product Recommendations from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CASA Retail AI FlipSell for Personalization and Product Recommendations include: Croma India, a India based Retail organisation with 10000 employees and revenues of $2.15 billion, Fabindia, a India based Retail organisation with 2500 employees and revenues of $818.0 million, Happi Mobiles India, a India based Retail organisation with 600 employees and revenues of $50.0 million and many others.
Contact us if you need a completed and verified list of companies using CASA Retail AI FlipSell, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The CASA Retail AI FlipSell customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Croma India | Retail | 10000 | $2.2B | India | CASA Retail AI | CASA Retail AI FlipSell | Personalization and Product Recommendations | 2022 | n/a | In 2022, Croma India implemented CASA Retail AI FlipSell for Personalization and Product Recommendations to centralize customer lifecycle marketing across its India operations. The deployment leveraged Casa Retail AI's customer data platform and campaign and personalization tools to drive personalized offers and targeted lifecycle campaigns within Croma's CRM and marketing stack. CASA Retail AI FlipSell was configured to use CDP-based unified customer profiles, lifecycle segmentation, recommendation engine logic, and campaign orchestration capabilities, aligning product recommendation rules with customer behavior and purchase history. Configuration focused on recommendation workflows, personalized offer rules, and automated lifecycle campaigns consistent with Personalization and Product Recommendations application patterns. The implementation integrated the CDP and personalization layer with Croma's CRM and campaign delivery channels, coordinating onsite commerce touchpoints and email campaign triggers to surface product recommendations in context. Operational coverage targeted marketing and e-commerce functions across the India business unit, enabling unified audience segments and real-time personalization at points of engagement. Governance established campaign approval workflows, segment stewardship, and ongoing model retraining and tuning to sustain recommendation relevance. Casa reports that the Casa CDP and campaign personalization tools produced a greater than 30% uplift in sales and higher conversion metrics, reflecting improved outcomes from targeted customer lifecycle marketing. | |
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Fabindia | Retail | 2500 | $818M | India | CASA Retail AI | CASA Retail AI FlipSell | Personalization and Product Recommendations | 2022 | n/a | In 2022, Fabindia implemented CASA Retail AI FlipSell, a Personalization and Product Recommendations application, to streamline franchise order booking and provide real time consignment tracking across its retail and ecommerce operations in India. The deployment emphasized digital catalog distribution and customer data platform automation to improve supply chain visibility for franchise channels. Implementation centered on a digital catalog module and CDP automation within CASA Retail AI FlipSell, configured to drive product recommendations and personalized catalog experiences for franchise buyers. The solution surface included consignment tracking capabilities and order booking automation to capture order state from booking through fulfillment and to support catalog driven ordering workflows. Operational coverage targeted Fabindia's India retail and ecommerce footprint, focusing on franchise order booking and supply chain visibility between distribution and retail franchise locations. The rollout integrated the digital catalog and CDP automation into franchise ordering workflows to centralize product data, order capture, and consignment status reporting across sites. Governance emphasized centralized catalog management and automated CDP processes to standardize order capture and fulfillment visibility across franchise partners. According to Casa's case write up, the deployment delivered reported outcomes of approximately 95% order fulfillment from booking and about 40% cost reduction, while improving end to end supply chain visibility. | |
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Happi Mobiles India | Retail | 600 | $50M | India | CASA Retail AI | CASA Retail AI FlipSell | Personalization and Product Recommendations | 2022 | n/a | In 2022, Happi Mobiles India deployed Casa Retail's lead management and Intelliclose solution to capture walk-ins and automate lead scoring and follow-ups. CASA Retail AI FlipSell is included here as an inferred component of Casa's omnichannel retail suite and represents the Personalization and Product Recommendations layer when that suite is adopted, aligning the application with in-store CRM and recommendation workflows. The implementation centered on CRM and lead management modules, with Intelliclose providing automated lead scoring and follow-up orchestration. Configuration work emphasized lead capture at point of sale, lead lifecycle automation, and recovery workflows to route vetted opportunities back to store sales teams, while inferred FlipSell capabilities would add product-level personalization and recommendation logic to support cross-sell and upsell in guided selling. Operational coverage targeted Happi Mobiles retail stores in India, engaging store operations and sales teams in day to day use and lead handling processes. Governance included process rules for lead qualification and follow-up cadence, and the Casa lead management deployment delivered a reported approximately 20% short-term sales lift from recovered leads and approximately 5% revenue growth from missed opportunities. |
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