List of CASA Retail AI Ubicuity Customers
CASA Retail AI
15, Gopalakrishnan Street, Secretariat Colony, Adambakkam,
Chennai, 600088,
India
Chennai, 600088,
India
91 99400-64728
Professional Services
20
$2M
Since 2010, our global team of researchers has been studying CASA Retail AI Ubicuity customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CASA Retail AI Ubicuity for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CASA Retail AI Ubicuity for Customer Data Platform include: Croma India, a India based Retail organisation with 10000 employees and revenues of $2.15 billion, Mufti Jeans, a India based Retail organisation with 400 employees and revenues of $70.0 million, Unilet Stores, a India based Retail organisation with 210 employees and revenues of $65.0 million, Ginesys One, a India based Professional Services organisation with 292 employees and revenues of $48.0 million and many others.
Contact us if you need a completed and verified list of companies using CASA Retail AI Ubicuity, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Croma India | Retail | 10000 | $2.2B | India | CASA Retail AI | CASA Retail AI Ubicuity | Customer Data Platform | 2024 | n/a |
In 2024, Croma India implemented CASA Retail AI Ubicuity, a Customer Data Platform. Croma leveraged CASA Retail AI Ubicuity for CRM and marketing outreach in India and reported reconnecting 38,000 customers and generating ₹16.5 lakhs from a single communication using CASA's segmentation and personalization capabilities.
The deployment emphasized core Customer Data Platform capabilities within CASA Retail AI Ubicuity, including unified customer profiles, CDP driven segmentation, personalization engines and campaign orchestration to drive targeted audience creation and activation. Configuration work focused on segment definitions, attribute enrichment, rule based audience exports and orchestration logic to enable repeatable, segment based outreach workflows for marketing and CRM teams.
Operational coverage targeted Croma India marketing and CRM functions, where workflows were restructured to use CDP segments as the primary source for outreach lists and campaign measurement. Integrations centered on exporting audiences to CRM and marketing outreach systems and establishing segmentation governance and campaign measurement processes to standardize profile usage and campaign attribution.
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Ginesys One | Professional Services | 292 | $48M | India | CASA Retail AI | CASA Retail AI Ubicuity | Customer Data Platform | 2022 | n/a |
In 2022, Ginesys One invested in and integrated CASA Retail AI Ubicuity, deploying the Customer Data Platform to extend CRM and loyalty capabilities across its Ginesys One ERP/OMS/POS suite in India. The announcement frames the work as an omni-channel AI-driven customer retention initiative focused on personalised customer engagement and rewards for the 1,200+ brands operating on Ginesys One.
CASA Retail AI Ubicuity was implemented as a centralized customer data management layer, consolidating POS, order management, and ERP customer signals into unified profiles. Configuration emphasized identity resolution, segmentation, real-time event capture, and campaign orchestration capabilities typical of a Customer Data Platform to enable targeted loyalty interactions and retention workflows.
Integration architecture was centered on API-driven data exchange between Ginesys One POS, OMS, and ERP components and the CASA Retail AI Ubicuity CDP, supporting omni-channel identity stitching and loyalty reward triggers across stores and digital channels in India. Operational coverage targeted CRM, marketing, loyalty management, and store operations for the suite of brands on the Ginesys One platform.
Governance and rollout planning established cross-functional ownership between retail operations and marketing, standardizing customer data schemas, consent and segmentation rules, and campaign workflow governance for phased activation across brand accounts. The implementation narrative prioritizes data centralization, automated segmentation, and orchestration of personalised rewards through the CASA Retail AI Ubicuity Customer Data Platform.
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Mufti Jeans | Retail | 400 | $70M | India | CASA Retail AI | CASA Retail AI Ubicuity | Customer Data Platform | 2024 | n/a |
In 2024, Mufti Jeans implemented CASA Retail AI Ubicuity to centralize customer intelligence and drive CRM and marketing personalization across its India operations. The deployment targeted marketing automation and in-store engagement, aligning Mufti Jeans with CASA Retail AI Ubicuity as a Customer Data Platform to unify customer interactions for personalized outreach.
The implementation leveraged core Customer Data Platform capabilities, including identity resolution and the construction of unified customer profiles, rule-based and behavioral segmentation, campaign orchestration for personalized messaging, and embedded analytics for campaign performance. CASA Retail AI Ubicuity was configured to support real-time profile enrichment and segmentation workflows, enabling automated personalization logic and audience export for marketing execution.
Operational coverage focused on marketing and CRM functions and extended to retail store engagement where customer walk-ins were measured as an operational outcome. Governance centered on standardized segmentation rules and marketing operations workflows to ensure consistent use of unified profiles for campaign targeting and personalization, with marketing operations owning campaign orchestration and audience management.
CASA reported outcomes for the Mufti Jeans engagement that included a 50 to 60% increase in average ticket value and a 4 to 5 times increase in customer walk-ins. The narrative positions CASA Retail AI Ubicuity as the Customer Data Platform driving personalized CRM and marketing at Mufti Jeans in 2024, with measurable retail engagement and revenue-focused results reported by the vendor.
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Unilet Stores | Retail | 210 | $65M | India | CASA Retail AI | CASA Retail AI Ubicuity | Customer Data Platform | 2024 | n/a |
In 2024 Unilet Stores deployed CASA Retail AI Ubicuity as a Customer Data Platform to run CRM and retention campaigns across its India operations, aligning marketing and CRM teams around a unified customer engagement capability. The implementation focused on using CASA Retail AI Ubicuity to centralize customer signals and enable campaign-driven retention workflows for store and digital customer segments.
The deployment leveraged Customer Data Platform capabilities typical to the category, including identity resolution, unified customer profiles, behavioral segmentation, audience activation, and campaign orchestration to support CRM and retention use cases. Configuration emphasized persistent customer profiles and segment-based orchestration to deliver personalized retention campaigns and lifecycle messaging.
Operationally the solution consolidated transactional and engagement sources and activated audiences into CRM and retention channels, supporting marketing-led campaign execution in India. Governance centered on centralized data stewardship and segmentation rules to standardize audience definitions, with test and learn campaign workflows to iterate creatives and targeting.
CASA reported that the joint Mufti and Unilet case study showed measured campaign outcomes, including a 55% increase in leads and an 84% improvement in leads to sales conversion attributed to CDP-driven campaigns. The deployment of CASA Retail AI Ubicuity as a Customer Data Platform therefore functioned as the technical backbone for Unilet Stores CRM and retention workflows in 2024.
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Buyer Intent: Companies Evaluating CASA Retail AI Ubicuity
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FAQ - APPS RUN THE WORLD CASA Retail AI Ubicuity Coverage
CASA Retail AI Ubicuity is a Customer Data Platform solution from CASA Retail AI.
Companies worldwide use CASA Retail AI Ubicuity, from small firms to large enterprises across 21+ industries.
Organizations such as Croma India, Mufti Jeans, Unilet Stores and Ginesys One are recorded users of
CASA Retail AI Ubicuity for Customer Data Platform.
Companies using CASA Retail AI Ubicuity are most concentrated in Retail and Professional Services, with adoption spanning over 21 industries.
Companies using CASA Retail AI Ubicuity are most concentrated in India, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of CASA Retail AI Ubicuity across Americas, EMEA, and APAC.
Companies using CASA Retail AI Ubicuity range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 75%, large organizations with 1,001-10,000 employees - 25%, and global enterprises with 10,000+ employees - 0%.
Customers of CASA Retail AI Ubicuity include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified CASA Retail AI Ubicuity customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Data Platform.