List of Cendyn eLoyalty Customers
Cendyn
980 N Federal Hwy Suite 312,
Boca Raton, 33432, FL,
United States
Boca Raton, 33432, FL,
United States
1 561-750-3173
Professional Services
600
$100M
Since 2010, our global team of researchers has been studying Cendyn eLoyalty customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Cendyn eLoyalty for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Cendyn eLoyalty for Customer Loyalty include: Minor Hotel Group, a Thailand based Leisure and Hospitality organisation with 42180 employees and revenues of $4.31 billion, Sarova Hotels and Resorts, a Kenya based Leisure and Hospitality organisation with 400 employees and revenues of $40.0 million, Roomzzz Aparthotels, a United Kingdom based Professional Services organisation with 80 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using Cendyn eLoyalty, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Cendyn eLoyalty customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Minor Hotel Group | Leisure and Hospitality | 42180 | $4.3B | Thailand | Cendyn | Cendyn eLoyalty | Customer Loyalty | 2017 | n/a |
In 2017 Minor Hotel Group implemented Cendyn eLoyalty as a Customer Loyalty solution to centralize guest intelligence across its global portfolio. The engagement covers a portfolio of 154 hotels and resorts across 24 countries and spans five distinct hotel brands within the Minor Hotels group, positioning Cendyn eLoyalty to augment the existing DISCOVERY loyalty program.
Cendyn eLoyalty deployment focused on creating a single guest profile by ingesting data collected from multiple sources, enabling real time recognition of repeat and first time guests and supporting targeted, timely communications. The implementation leveraged Cendyn’s eInsight CRM capabilities to provide reporting and analytics, guest segmentation, and orchestration of personalized communications consistent with Customer Loyalty functional workflows.
Architecturally the solution emphasized connectivity to third party vendors and reporting systems, providing cross channel visibility regardless of booking channel and delivering a unified intelligence layer for every brand in the group. Operational coverage explicitly includes Asia Pacific, the Middle East, Europe, South America, Africa and the Indian Ocean, enabling a consolidated view of guest history and preferences across properties.
Governance and rollout centered on future proofing customer platforms to allow Minor Hotel Group to add functionality as the portfolio expands, while augmenting existing loyalty processes to inform service delivery, analytics, and communication workflows. Cendyn positioned the implementation to enable each brand to harness guest data for improved engagement and loyalty.
Cendyn noted that year on year its eInsight CRM customers continue to see increased brand loyalty and meaningful return on investment, and the Minor Hotel Group deployment was presented as aligned with those observed outcomes for Cendyn clients.
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Roomzzz Aparthotels | Professional Services | 80 | $8M | United Kingdom | Cendyn | Cendyn eLoyalty | Customer Loyalty | 2021 | n/a |
In 2021, Roomzzz Aparthotels implemented Cendyn eLoyalty to centralize its Customer Loyalty program across its United Kingdom aparthotel portfolio. The deployment was delivered as a joint integration between Cendyn and Avvio to embed enrollment and member recognition directly into the Avvio booking engine and the Roomzzz website.
Cendyn eLoyalty was configured to support on‑flow enrollment via the booking engine, Perkzzz member rate logic, and member access points on both the booking engine and the corporate site. The implementation leveraged eInsight capabilities to enable customized, dynamic communications, targeted offers and reward recognition tied to guest profiles and booking behavior.
The integration connected Cendyn eLoyalty with the Avvio AI booking platform to pass loyalty status and enrollment data during direct bookings, creating a centralized loyalty management layer for the enterprise. Operational coverage included Roomzzz Aparthotels properties across the United Kingdom and impacted front office, reservations, marketing and revenue management functions.
Governance established centralized loyalty administration and standardized enrollment and rate application workflows to ensure consistent member treatment across channels, while eInsight supported campaign orchestration and segmentation. Roomzzz leadership stated the integration will enhance the overall guest experience, drive loyalty and further boost revenue for the business.
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Sarova Hotels and Resorts | Leisure and Hospitality | 400 | $40M | Kenya | Cendyn | Cendyn eLoyalty | Customer Loyalty | 2022 | n/a |
In 2022, Sarova Hotels and Resorts selected Cendyn eLoyalty as part of a broader Cendyn technology ecosystem to power CRM, distribution, corporate sales, and loyalty across its Kenyan hotels and resorts. The selection positions Cendyn eLoyalty at the center of Sarova Hotels and Resorts Customer Loyalty efforts, aligning loyalty program management with guest profile enrichment and personalized guest engagement across the portfolio.
The deployment emphasizes customer loyalty program capabilities common to the Customer Loyalty category, including centralized guest profiles, segmentation and targeting, rewards and points management, and campaign orchestration for personalized offers. Cendyn eLoyalty is implemented alongside Cendyn CRM and distribution modules to enable unified guest data, loyalty tiering, membership lifecycle management, and automated marketing communications tied to guest behavior and booking activity.
Operationally the implementation spans Sarova Hotels and Resorts properties in Kenya, integrating loyalty functions with corporate sales and distribution workflows to reach global corporate travel buyers and high-value transient guests. This configuration centralizes data across reservations, corporate accounts, and guest interactions, enabling consistent on-brand experiences at multiple touchpoints and aligning marketing, revenue management, and sales functions around a single loyalty dataset.
Governance and rollout focus on central data stewardship and program standardization across the hotel collection, with process changes to support personalized guest journeys and loyalty-driven ancillary offers. Documented outcomes in the program announcement include more personalized guest experiences, stronger long-term loyalty, increased conversions, boosted ancillary spending, encouraged repeat visits, and improved ability to reach profitable segments and corporate travel buyers.
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Buyer Intent: Companies Evaluating Cendyn eLoyalty
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| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Cendyn eLoyalty Coverage
Cendyn eLoyalty is a Customer Loyalty solution from Cendyn.
Companies worldwide use Cendyn eLoyalty, from small firms to large enterprises across 21+ industries.
Organizations such as Minor Hotel Group, Sarova Hotels and Resorts and Roomzzz Aparthotels are recorded users of
Cendyn eLoyalty for Customer Loyalty.
Companies using Cendyn eLoyalty are most concentrated in Leisure and Hospitality and Professional Services, with adoption spanning over 21 industries.
Companies using Cendyn eLoyalty are most concentrated in Thailand, Kenya and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Cendyn eLoyalty across Americas, EMEA, and APAC.
Companies using Cendyn eLoyalty range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 33.33%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 33.33%.
Customers of Cendyn eLoyalty include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Cendyn eLoyalty customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Loyalty.