List of CHILI GraFx Automation Platform Customers
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Since 2010, our global team of researchers has been studying CHILI GraFx Automation Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CHILI GraFx Automation Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CHILI GraFx Automation Platform for Marketing Automation include: Airbus, a France based Aerospace and Defense organisation with 56000 employees and revenues of $33.95 billion, Subway UK & Ireland, a United Kingdom based Leisure and Hospitality organisation with 10000 employees and revenues of $5.00 billion, HH Global, a United Kingdom based Professional Services organisation with 4700 employees and revenues of $500.0 million and many others.
Contact us if you need a completed and verified list of companies using CHILI GraFx Automation Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The CHILI GraFx Automation Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Airbus | Aerospace and Defense | 56000 | $34.0B | France | CHILI publish | CHILI GraFx Automation Platform | Marketing Automation | 2014 | n/a |
In 2014 Airbus implemented CHILI GraFx Automation Platform to deliver an in-browser Brand Center and DIYDocs solution for its MultiMedia Studio, enabling staff to create compliant marketing and project documents without a designer. The CHILI GraFx Automation Platform, categorized as Marketing Automation, was built around CHILI GraFx Smart Templates that standardize layouts, lock brand elements, and provide browser-based template editing for non-designers.
Templates and the Brand Center were configured to enforce brand compliance and standardize document structures, reducing designer dependencies while preserving centralized control over assets and styles. The deployment covered Airbus MultiMedia Studio staff in Europe and moved from trial to roll-out in a little over a year, with the program reported to reduce production costs and time-to-market through template-driven automation and self-service content production.
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HH Global | Professional Services | 4700 | $500M | United Kingdom | CHILI publish | CHILI GraFx Automation Platform | Marketing Automation | 2018 | n/a |
In 2018, HH Global implemented CHILI GraFx Automation Platform as an inline online editor within its HHub. The CHILI GraFx Automation Platform, categorized under Marketing Automation, was introduced to enable variable-data printing and template-driven marketing production across HH Global's global marketing and creative-ops operations covering approximately 43 countries.
The implementation centered on the GraFx Publisher inline editor for on-the-fly template editing, a centralized template library for brand-controlled assets, and automated VDP workflows to standardize print and omnichannel production. Configuration emphasized template governance, field-level variable mapping for personalized output, and process automation to replace manual artwork handoffs common in template-based campaigns.
Integration work focused on embedding the CHILI GraFx Automation Platform into HH Global's HHub content ecosystem, extending operational coverage to marketing, creative operations, and print/omnichannel production teams across the company footprint. Rollout and governance addressed global template approval workflows and brand consistency controls, reducing the need for external creative agency intervention.
HH Global reported improved production efficiency and accelerated time-to-market for variable-data and template-driven projects, and a reduction in reliance on traditional agency fees while preserving brand consistency through centralized template management.
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Subway UK & Ireland | Leisure and Hospitality | 10000 | $5.0B | United Kingdom | CHILI publish | CHILI GraFx Automation Platform | Marketing Automation | 2023 | n/a |
In 2023, Subway UK & Ireland implemented CHILI GraFx Automation Platform as a Marketing Automation solution for a national retail marketing campaign. Subway UK & Ireland used CHILI GraFx Automation Platform to centralize template driven creative for marketing and in store retail operations.
Deployment centered on CHILI GraFx Smart Templates to generate variable data print and digital assets, automating template driven personalization and batch production. The implementation used Smart Templates for variable data workflows and QR code generation to produce unique creative at scale. CHILI GraFx Automation Platform handled asset orchestration and export for both print mailings and digital display formats.
Execution was delivered by Precision agency, producing a hyper localized, data driven print and display program across approximately 2,027 UK stores. The campaign produced 4,536,519 uniquely personalized mailings and generated over 9 million QR codes.
Operational scope covered marketing teams and store level retail operations with creative variations tied to local store data and offers. The program delivered documented outcomes including a 14% redemption rate and 38% conversion into the loyalty app.
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