List of Content Guru storm FLOW Customers
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United Kingdom
Since 2010, our global team of researchers has been studying Content Guru storm FLOW customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Content Guru storm FLOW for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Content Guru storm FLOW for Customer Experience include: NHS, a United Kingdom based Healthcare organisation with 1297455 employees and revenues of $200.00 billion, Tesco Bank, a United Kingdom based Banking and Financial Services organisation with 3682 employees and revenues of $1.41 billion, Driver and Vehicle Licensing Agency, a United Kingdom based Government organisation with 6000 employees and revenues of $807.0 million and many others.
Contact us if you need a completed and verified list of companies using Content Guru storm FLOW, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Content Guru storm FLOW customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Driver and Vehicle Licensing Agency | Government | 6000 | $807M | United Kingdom | Content Guru | Content Guru storm FLOW | Customer Experience | 2024 | n/a |
In 2024 the Driver and Vehicle Licensing Agency implemented Content Guru storm FLOW to modernize citizen-facing services and webchat handling within its Customer Experience operations. The Driver and Vehicle Licensing Agency deployed Content Guru storm FLOW as a Customer Experience platform to support high-volume customer service interactions and orchestration of digital engagement journeys.
The implementation leveraged storm service-design and orchestration capabilities, and the deployment inferred use of storm FLOW to enable no-code service updates and real-time journey management. Functional capabilities in scope included webchat handling, self-service automation, interaction orchestration, and service design tooling to update flows without code.
Operational coverage targeted UK government customer service operations focused on high-volume citizen services and webchat channels, centralizing orchestration of multi-channel journeys and real-time adjustments to routing and service logic. The configuration emphasized runbook driven changes and live journey management to reduce manual intervention during peak demand.
Governance and workflow changes prioritized business user led updates to service flows, operational monitoring, and orchestration handoffs between automated self-service and agent-assisted channels. Outcomes reported in the case study include improved self-service, large per-interaction time savings, and multi-million pound cost reductions in UK government customer service operations.
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NHS | Healthcare | 1297455 | $200.0B | United Kingdom | Content Guru | Content Guru storm FLOW | Customer Experience | 2022 | n/a |
In 2022, Content Guru deployed Content Guru storm FLOW to support NHS 111 London. The implementation targeted Customer Experience for urgent-care triage across London, aligning contact-centre orchestration with clinical routing requirements.
The deployment leveraged storm contact-centre solution capabilities, emphasizing journey orchestration, workflow orchestration and rapid call routing, with Content Guru storm FLOW providing the central orchestration and journey mapping layer. Configuration centered on triage decision trees, automated routing to clinical cohorts and workflows designed to increase first-contact resolution for urgent-care callers.
Integrations explicitly included patient relationship management and call routing systems to consolidate caller records and drive routing decisions for urgent-care triage, enabling the NHS 111 London service to route patients away from unnecessary ambulance conveyance when appropriate. Operational coverage was NHS 111 London, supporting regional urgent-care referral and triage handling across London.
Governance and rollout followed a rapid two month deployment cadence, with clinical workflow alignment and routing governance established alongside the technical rollout. Outcomes reported in the case study included faster routing, increased first-contact resolution and large reductions in conveyance rates.
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Tesco Bank | Banking and Financial Services | 3682 | $1.4B | United Kingdom | Content Guru | Content Guru storm FLOW | Customer Experience | 2020 | n/a |
In 2020, Tesco Bank deployed Content Guru storm FLOW as part of a move to a cloud omnichannel contact centre, addressing customer service delivery across its UK financial services operations. The implementation used the Content Guru storm FLOW application to centralize multichannel routing and to enable distributed agent homeworking, delivered in partnership with Vodafone Business. This project is aligned to the Customer Experience category and positioned the bank to manage customer interactions from voice and digital channels in a cloud runtime.
The deployment concentrated on no-code journey orchestration and runtime routing capabilities within Content Guru storm FLOW, enabling business users to modify contact flows without developer intervention. Configuration work included channel routing rules, queue and skills-based assignment, and agent desktop session enablement to support remote working. These functional capabilities are consistent with Customer Experience platform workflows for contact handling and service orchestration.
Integrations focused on connecting the storm platform to Tesco Bank customer service operations and the telephony and connectivity services provisioned by Vodafone Business, creating an operationally cohesive cloud contact environment. Governance emphasized staged rollout and change control for journey updates, with operational procedures to support remote agent management and business-owned configuration of customer journeys. The implementation improved agent homeworking and customer handling capability across Tesco Bank's UK service footprint as part of its Customer Experience modernization.
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