List of Convert A/B Testing Customers
Los Angeles, CA, 91789-2706,
United States
Since 2010, our global team of researchers has been studying Convert A/B Testing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Convert A/B Testing for Test Automation Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Convert A/B Testing for Test Automation Platform include: Prefeitura Da Estancia Turistica De Olimpia Brazil, a Brazil based Government organisation with 1600 employees and revenues of $75.0 million, Hivelocity, a United States based Professional Services organisation with 100 employees and revenues of $10.0 million, Smart Insights, a United Kingdom based Communications organisation with 3 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Convert A/B Testing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Convert A/B Testing customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Hivelocity | Professional Services | 100 | $10M | United States | Convert Insights | Convert A/B Testing | Test Automation Platform | 2021 | n/a |
In 2021, Hivelocity implemented Convert A/B Testing, a Test Automation Platform, as part of a marketing conversion rate optimization program focused on ecommerce and transactional funnels in the United States. The deployment targeted the customer journey from landing pages through checkout, with the vendor application used to design and deliver experiments across acquisition and checkout touchpoints.
Convert A/B Testing was configured to leverage audience segmentation, event tracking, and the vendor statistics engine as core modules, aligning with category expectations for experiment delivery, segmentation management, and statistical reporting. The implementation emphasized segmentation-driven variants, event instrumentation for conversion and CTA interactions, and the stats engine for significance calculation and experiment decisioning.
Agency Cro Metrics operated the engagement and ran experiments in Convert across Hivelocity's customer journey, executing tests on checkout flows and CTA placements. Operational coverage was concentrated on marketing and ecommerce workflows, with experiment traffic routed through the Convert platform to measure transactional outcomes and CTA engagement across US customers.
Governance was structured around iterative experiment design and measurement, using Convert workflow capabilities to define audiences, event schemas, and experiment sampling. Reporting cadence and experiment review cycles used the platform's statistical outputs and event tracking to standardize decision making and to operationalize winning variants into the live checkout and CTA experiences.
The case study reports concrete outcomes, noting a reported 10x ROI from the program, tests that increased checkouts by 187 percent, and CTA clicks by 180 percent, and it cites segmentation, event tracking, and the stats engine as key capabilities that enabled measurement and optimization.
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Prefeitura Da Estancia Turistica De Olimpia Brazil | Government | 1600 | $75M | Brazil | Convert Insights | Convert A/B Testing | Test Automation Platform | 2025 | n/a |
In 2025, Prefeitura Da Estancia Turistica De Olimpia Brazil deployed Convert A/B Testing as a Test Automation Platform in parallel with a municipal procurement for PVC proximity cards compatible with Control iD IDCLASS REPs. The 2025 tender documents indicate the use of Control iD devices for badge issuance and access control across municipal sites, framing the implementation within municipal security and HR badge workflows.
Convert A/B Testing is being configured to support automated test scenarios for card programming and badge issuance processes, aligning the Test Automation Platform with credential validation, card provisioning verification, and end to end access control test suites. Module usage including iDSecure for access control integration is inferred from the procurement documentation, indicating automated interoperability testing focused on Control iD device behavior and PVC proximity card handling.
Integrations are centered on Control iD hardware compatibility with PVC proximity cards and the IDCLASS REP specification, with operational coverage across municipal sites in Olímpia Brazil and direct impact on municipal security and human resources badge operations. The procurement driven rollout is expected to go live in 2025 and will follow the municipal procurement and implementation schedule outlined in the tender.
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Smart Insights | Communications | 3 | $1M | United Kingdom | Convert Insights | Convert A/B Testing | Test Automation Platform | 2020 | n/a |
In 2020, Smart Insights deployed Convert A/B Testing with execution support from agency Conversion Rate Experts to run A/B experiments across its marketing funnel in the United Kingdom. Smart Insights used Convert A/B Testing, a Test Automation Platform, to support a conversion rate optimization program targeted at acquisition and membership conversion.
The implementation used Convert Experiences to create and manage multivariate and A/B variants, funnel-level experiment measurement, and visitor segmentation for targeted treatments on homepage navigation, lead forms and pricing pages. Configuration focused on experiment setup, hypothesis management, variant traffic allocation and conversion tracking, aligning platform capabilities with CRO and marketing workflows.
Execution was agency led, with iterative test rollouts across the core membership funnel and localized targeting for the United Kingdom market, and operational ownership remained with the marketing function. The case study explicitly cites Convert A/B Testing as the platform used and reports a 157% increase in paid memberships and a 91% increase in annual memberships following the experiments.
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