List of Dragon Metrics Platform Customers
Hong Kong, n/a,
Hong Kong
Since 2010, our global team of researchers has been studying Dragon Metrics Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Dragon Metrics Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Dragon Metrics Platform for Marketing Automation include: Airbnb, a United States based Professional Services organisation with 7300 employees and revenues of $11.10 billion, Performics, a United States based Professional Services organisation with 1200 employees and revenues of $250.0 million, Alibaba.Com, a Hong Kong based Communications organisation with 57 employees and revenues of $7.0 million and many others.
Contact us if you need a completed and verified list of companies using Dragon Metrics Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Dragon Metrics Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Airbnb | Professional Services | 7300 | $11.1B | United States | Dragon Metrics | Dragon Metrics Platform | Marketing Automation | 2022 | n/a |
In 2022, Airbnb implemented Dragon Metrics Platform within its Marketing Automation stack to support SEO and organic search programs. The deployment focused on marketing and SEO teams working to improve organic visibility in Airbnb's primary US and global markets.
Dragon Metrics Platform was configured to deliver rank tracking and automated SEO reporting, with data-driven dashboards and scheduled report distribution feeding stakeholder workflows. An Airbnb SEO manager testimonial specifically praises the tool's rank tracking, user interface and support, indicating primary module usage centered on keyword performance monitoring and report automation. Functional workflows emphasized comparative keyword ranking across markets and consolidated reporting to inform content and search strategy decisions.
Operational coverage centralized rank data for SEO and marketing teams across the United States and other global markets, standardizing reporting cadence and keyword taxonomy for decision making. Governance practices established ownership of scheduled automated reports and integrated Dragon Metrics Platform outputs into marketing planning cycles. The implementation prioritized centralized rank tracking and automated reporting to drive improvements in organic visibility.
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Alibaba.Com | Communications | 57 | $7M | Hong Kong | Dragon Metrics | Dragon Metrics Platform | Marketing Automation | 2021 | n/a |
In 2021, Alibaba.Com implemented the Dragon Metrics Platform as part of its Marketing Automation tooling for the digital marketing team that supports China and global e-commerce properties. The Dragon Metrics Platform is applied to track a very large number of keyword rankings and to generate clear, structured reports that inform merchandising and marketing decisions across Alibaba.Com's e-commerce portfolio.
Deployment centers on large-scale rank tracking and automated reporting capabilities, with the implementation emphasizing scalable rank data ingestion and report generation workflows. Dragon Metrics Platform is used within Alibaba.Com by digital marketing and SEO teams to consolidate keyword performance, produce stakeholder-ready dashboards and to standardize reporting used in cross-functional marketing and e-commerce decision making.
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Performics | Professional Services | 1200 | $250M | United States | Dragon Metrics | Dragon Metrics Platform | Marketing Automation | 2022 | n/a |
In 2022, Performics implemented Dragon Metrics Platform to support agency SEO services within its Marketing Automation capabilities. The Dragon Metrics Platform deployment is positioned to streamline SEO reporting and competitive analysis across client campaigns managed from Performics' global markets.
Implementation emphasis included report automation and competitive and keyword tracking modules in the Dragon Metrics Platform, configured to produce scheduled client reports and campaign level visibility. Functional workflows were built around automated report generation, keyword rank monitoring, visibility trend analysis and consolidated campaign dashboards to support account teams and analytics practitioners.
Operational coverage spans Performics' SEO, analytics and client service teams across its global markets, embedding the Dragon Metrics Platform into agency workflows for client reporting and competitive benchmarking. Governance included standardizing report templates and cadence across campaigns, with process changes to align reporting ownership and delivery to central agency services while improving consistency in SEO reporting and competitive analysis.
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