List of Feedonomics Customers
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Since 2010, our global team of researchers has been studying Feedonomics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Feedonomics for Product Information Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Feedonomics for Product Information Management include: New Balance, a United States based Retail organisation with 8000 employees and revenues of $6.50 billion, Logitech, a Switzerland based Professional Services organisation with 7300 employees and revenues of $4.55 billion, The Walking Company Holdings, Inc, a United States based Retail organisation with 550 employees and revenues of $260.0 million, Fox Racing, a United States based Retail organisation with 500 employees and revenues of $100.0 million and many others.
Contact us if you need a completed and verified list of companies using Feedonomics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Feedonomics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Fox Racing | Retail | 500 | $100M | United States | Feedonomics | Feedonomics | Product Information Management | 2022 | n/a | In 2022 Fox Racing implemented Feedonomics Product Information Management to centralize multi-country, multi-language feed management and scale advertising. The Feedonomics deployment was adopted in March 2022 with EMEA migration completed in December 2022, establishing a clear timeline for rollout across regions. The implementation focused on centralized feed orchestration and data normalization, with configuration for localization workflows and automated feed scheduling. Feedonomics provided proactive data alerts and validation rules to surface feed quality issues, and the implementation included automated delivery pipelines for advertising use cases. Operational coverage spanned marketing and advertising functions across North America and EMEA, supporting expansion into seven new EMEA markets. The architecture centralized product feed operations to reduce developer overhead, enabling marketing teams to manage multi-language catalogs and country-specific attributes without constant engineering intervention. Governance shifted toward a centralized feed operations model, with routine monitoring, alerting, and catalog governance enforced in Feedonomics. Explicit outcomes reported include enabling seven new EMEA market entries and saving more than 100 development hours per year, reflecting reduced developer maintenance and improved feed management efficiency. | |
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Logitech | Professional Services | 7300 | $4.6B | Switzerland | Feedonomics | Feedonomics | Product Information Management | 2025 | n/a | In 2025, Logitech implemented Feedonomics as its Product Information Management solution to centralize product feed operations that power ecommerce, paid media, and product discovery. Feedonomics provides a transparent, self-service platform with real-time feed diagnostics, proactive alerts, SKU-level reporting, automated syndication, and localization capabilities that cover 10 ecommerce locales and an array of third-party channels. The Feedonomics deployment emphasizes feed orchestration and data hygiene, including automated feed updates, localization of pricing and descriptions, product data segmentation using custom labels, and content optimization workflows for titles and attributes. Feedonomics enabled Logitech to standardize feed structures across multiple internal teams and external vendors, and the platform is being used to test AI-assisted title rewrites and A B testing of feed structures as part of ongoing optimization efforts. Feedonomics integrates product data syndication to major advertising and discovery endpoints, including Google, Meta, TikTok, Pinterest, Reddit, Optiversal, Zoovu, Bazaarvoice, and Impact, and it powers downstream tools such as the Zoovu product configurator and Optiversal SEO landing pages. Operational coverage spans ecommerce, media and digital marketing teams, and product management, with a dedicated Feedonomics support team monitoring listings and resolving data quality issues across locales. Governance shifted from a closed vendor workflow to direct, role-based access for Logitech teams and partner agencies, enabling faster troubleshooting, proactive alerts, and clearer ownership of SKU-level corrections. Logitech reported explicit outcomes tied to the Feedonomics implementation, including reduction in product data errors from over 5 percent to less than 1 percent, automation saving more than 30 hours per month, a 25 percent year over year increase in Google Shopping organic clicks, and a 15 percent lift in consumer interest for the electronics category. Future plans include expanding feed coverage beyond the current 10 locales and deeper integrations with CRM and CDP platforms to drive personalized email and SMS campaigns. | |
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New Balance | Retail | 8000 | $6.5B | United States | Feedonomics | Feedonomics | Product Information Management | 2022 | n/a | In 2022, New Balance implemented Feedonomics, a Product Information Management application, to optimize product feeds for paid media across European markets. The engagement ran for about one year according to a case study published in 2023, and the work was executed via agency partner Brave Bison to enable expansion into additional social commerce channels. Feedonomics was configured to provide feed optimization, localization, and A/B testing capabilities for shopping and social commerce channels, using standard Product Information Management workflows such as attribute normalization, channel-specific feed templates, automated scheduling, and validation rules. Configuration focused on transforming and enriching catalog attributes to meet differing channel schemas and multilingual requirements, supporting iterative A/B test variants for creative and pricing signals. Operational integration centered on delivering machine-readable feeds to paid media and shopping endpoints, with Brave Bison coordinating channel onboarding and ongoing feed management. The implementation impacted marketing, ecommerce, and digital merchandising teams across New Balance's European markets, centralizing feed orchestration and localization processes within the Feedonomics platform. Governance and rollout emphasized granular feed governance and test-and-learn processes, establishing localization workflows and A/B testing governance to drive consistent channel configurations. The case study reports measured outcomes from the engagement, noting a 95 percent increase in ROAS and a 22 percent increase in revenue over the engagement period. | |
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Retail | 550 | $260M | United States | Feedonomics | Feedonomics | Product Information Management | 2024 | n/a |
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