List of FeedOtter Customers
Manhattan, 66503, KS,
United States
Since 2010, our global team of researchers has been studying FeedOtter customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased FeedOtter for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using FeedOtter for Marketing Automation include: Yougov, a United Kingdom based Professional Services organisation with 816 employees and revenues of $180.6 million, Inc. Magazine, a United States based Media organisation with 300 employees and revenues of $30.0 million, Gear Patrol, a United States based Professional Services organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using FeedOtter, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The FeedOtter customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Gear Patrol | Professional Services | 10 | $1M | United States | FeedOtter | FeedOtter | Marketing Automation | 2020 | n/a |
In 2020, Gear Patrol implemented FeedOtter, deploying the FeedOtter Marketing Automation solution to streamline multi-brand newsletter production after an acquisition. The deployment targeted marketing and publishing workflows in the United States, concentrating on operational efficiency and scale for a small publisher.
FeedOtter was configured to automate content population and orchestration of newsletter sends, coupling editorial feeds with templated campaigns. The implementation integrated directly with Mailchimp for message delivery and scheduling, enabling automated content pulls, template population, and API-driven send orchestration.
Governance centered on centralizing newsletter production across brands to preserve editorial cadence while avoiding headcount increases, with operational ownership remaining with marketing and publishing teams. The case study documents time savings and a tripling of campaign volume without expanding staff, illustrating scaled newsletter throughput enabled by the FeedOtter Marketing Automation deployment.
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Inc. Magazine | Media | 300 | $30M | United States | FeedOtter | FeedOtter | Marketing Automation | 2020 | n/a |
In 2020, Inc. Magazine, part of Mansueto Ventures, implemented FeedOtter in a Marketing Automation deployment to automate editorial newsletter production inside Marketo. The FeedOtter implementation supported editorial and publishing workflows for Inc. and Fast Company in the United States, with the solution explicitly integrated with Marketo for campaign orchestration and email send flows.
FeedOtter was configured to automate newsletter build processes, including templated content assembly, scheduling, and programmatic population of Marketo program assets, aligning the application to standard marketing automation capabilities for newsletter production. The implementation centralized editorial-to-marketing handoffs, reduced manual build steps, and embedded automated content mapping and distribution within the Marketo instance.
Operationally the work impacted editorial and marketing functions, enabling production of 150 plus newsletters per month and shortening build time from two hours to 15 minutes, outcomes reported in the case study. Governance focused on embedding automated newsletter workflows into existing editorial processes and Marketo program governance, enabling scaled newsletter operations and measurable labor cost savings.
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Yougov | Professional Services | 816 | $181M | United Kingdom | FeedOtter | FeedOtter | Marketing Automation | 2021 | n/a |
In 2021, YouGov implemented FeedOtter as a Marketing Automation solution to automate Marketo based newsletter production. The initiative targeted marketing and content distribution workflows to scale regional email volume and expand audience reach across the United Kingdom and global markets.
The FeedOtter deployment centered on automated newsletter assembly, reusable templating, scheduling and send orchestration to standardize multi region campaigns. Configuration work focused on content feed mapping and automation rules to reduce manual assembly and enable repeatable newsletter production across brands and topics.
FeedOtter was integrated with Marketo to trigger sends, leverage audience segmentation and centralize delivery orchestration within YouGov marketing operations. The integration supported a rapid increase in monthly sends from roughly 32 to about 150 and expanded coverage across multiple regions to grow audience reach.
Operational rollout shifted newsletter production into centralized automated workflows used by regional marketing teams, introducing editorial approval steps and scheduling governance to maintain cadence. The case study explicitly references large efficiency gains and the scaled email volume as primary outcomes following the FeedOtter implementation.
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Buyer Intent: Companies Evaluating FeedOtter
- Cincinnati Incorporated, a United States based Manufacturing organization with 370 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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