List of Focus WMS Customers
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Since 2010, our global team of researchers has been studying Focus WMS customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Focus WMS for Warehouse Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Focus WMS for Warehouse Management include: New Directions Aromatics, a Canada based Distribution organisation with 152 employees and revenues of $20.0 million, Blue Rhine General Trading, a United Arab Emirates based Distribution organisation with 55 employees and revenues of $6.0 million and many others.
Contact us if you need a completed and verified list of companies using Focus WMS, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Focus WMS customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Blue Rhine General Trading | Distribution | 55 | $6M | United Arab Emirates | Focus Softnet | Focus WMS | Warehouse Management | 2019 | n/a |
In 2019 Blue Rhine General Trading implemented Focus WMS in a Warehouse Management deployment across its GCC distribution network. Blue Rhine worked with vendor Focus Softnet to consolidate disparate distribution systems into a single Focus platform spanning 20 distribution centres, with the implementation explicitly aimed at improving visibility, distribution and fulfilment across the GCC.
The Focus WMS implementation centered on standard Warehouse Management capabilities, including inventory control, receiving and putaway workflows, pick and pack orchestration, and fulfillment process automation. Configuration emphasized consistent warehouse processes and master data alignment to support regional distribution workflows and centralized inventory visibility.
Operational coverage extended across 20 distribution centres in the Middle East, with the single Focus platform providing centralized configuration and governance for warehouse operations and distribution teams. The rollout standardized operational procedures across sites and established a unified operational ownership model for distribution and fulfillment activities.
Documented outcomes from the engagement include consolidated distribution centre operations and improved visibility, distribution and fulfilment across the GCC, as reported by the vendor case description. Focus WMS is the named application delivering the Warehouse Management capabilities for Blue Rhine General Trading.
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New Directions Aromatics | Distribution | 152 | $20M | Canada | Focus Softnet | Focus WMS | Warehouse Management | 2022 | n/a |
In 2022, New Directions Aromatics implemented Focus WMS, a Warehouse Management application, as part of a coordinated deployment to automate order management and supply-chain operations across North America. The project combined Focus WMS with Focus ERP and CentraHub CRM to address warehousing, order fulfilment and e-commerce fulfilment outcomes, enabling the company to manage hundreds of orders per day.
The implementation used Focus WMS to centralize warehouse operational modules and inventory workflows, while Focus ERP provided transactional order processing and financial posting, and CentraHub CRM handled customer order interactions and sales-to-fulfilment handoffs. Functional capabilities emphasized in the deployment included inbound receiving, inventory visibility, pick and pack orchestration, and outbound shipping orchestration consistent with Warehouse Management category best practices.
Integrations were implemented between Focus WMS, Focus ERP and CentraHub CRM to orchestrate order flows and maintain a single operational view of orders across distribution and e-commerce fulfilment channels in the North American region. The integrated architecture supported automated handoffs from customer order capture through to warehouse fulfilment and shipment processing, aligning fulfillment execution with order management and customer data.
Governance and rollout focused on standardizing fulfilment workflows and supply-chain operations across the companys distribution footprint in North America, with operational process changes to support higher daily order volumes. Focus WMS was a central element in the control and execution layer of the stack, enabling consolidated operational control across warehousing and fulfilment teams.
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