List of Friendbuy Loyalty Platform Customers
Los Angeles, 90274, CA,
United States
Since 2010, our global team of researchers has been studying Friendbuy Loyalty Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Friendbuy Loyalty Platform for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Friendbuy Loyalty Platform for Customer Loyalty include: Prettylitter, a United States based Consumer Packaged Goods organisation with 40 employees and revenues of $50.0 million, Olly, a United States based Consumer Packaged Goods organisation with 216 employees and revenues of $33.0 million, Saalt, a United States based Consumer Packaged Goods organisation with 25 employees and revenues of $4.0 million and many others.
Contact us if you need a completed and verified list of companies using Friendbuy Loyalty Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Friendbuy Loyalty Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Olly | Consumer Packaged Goods | 216 | $33M | United States | Friendbuy | Friendbuy Loyalty Platform | Customer Loyalty | 2023 | n/a |
In 2023, Olly implemented the Friendbuy Loyalty Platform to power a loyalty first program supporting marketing and CRM activities in the United States. The engagement emphasized Customer Loyalty capabilities to centralize earning rules, tier management, and referral driven member acquisition within Olly’s loyalty program.
The Friendbuy Loyalty Platform deployment used Friendbuy’s loyalty and referral modules to configure earning actions, tiers, and referral flows. Configuration work included tier logic, reward orchestration, and referral mechanics to enable member segmentation, incentive rules, and automated reward issuance.
The implementation integrated with Attentive to run weekly SMS and email journeys, aligning loyalty events to messaging workflows and subscriber capture. Friendbuy led a rapid onboarding and integration effort, completing a 30 day transition to operationalize earning triggers, referral flows, and tier promotions across marketing and CRM systems.
The case study reports explicit outcomes tied to the Friendbuy Loyalty Platform, including a 26% higher average order value for top tier members and 45% of new SMS subscribers coming from loyalty interactions. These figures were presented as program results linked to the deployed loyalty and referral modules.
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Prettylitter | Consumer Packaged Goods | 40 | $50M | United States | Friendbuy | Friendbuy Loyalty Platform | Customer Loyalty | 2024 | n/a |
In 2024, Prettylitter launched the Friendbuy Loyalty Platform, deploying an integrated loyalty and referral program under the Customer Loyalty category in the United States. The initiative was embedded in marketing and CRM workflows and captured quiz based zero party data to inform personalization and referral incentive strategies.
Deployment centered on Friendbuy Loyalty Platform capabilities for loyalty and referral management, configured for point allocation, reward fulfillment, and automated enrollment workflows. Configuration included quiz driven member segmentation, rules based point issuance, and reward redemption orchestration tied to ecommerce and subscription events.
The implementation integrated Friendbuy with Digioh, Klaviyo and Recharge to automate enrollment, synchronize member attributes, trigger targeted communications, and fulfill rewards for both one time purchases and subscription orders. Operational coverage focused on Prettylitter ecommerce and subscription commerce within the United States, affecting marketing, CRM, and subscription operations.
The case study reports a 13.6x ROI from redeemed member revenue, a referral share rate of 19 to 20 percent, and a referred friend conversion rate of 20 percent. Governance moved toward centralized management of loyalty rules and automated reward workflows within the Friendbuy Loyalty Platform to maintain consistent enrollment, points allocation, and fulfillment across channels.
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Saalt | Consumer Packaged Goods | 25 | $4M | United States | Friendbuy | Friendbuy Loyalty Platform | Customer Loyalty | 2023 | n/a |
In 2023, Saalt implemented Friendbuy Loyalty Platform as its Customer Loyalty solution to operate an enterprise loyalty program focused on marketing and retention in the United States. The deployment centered on a membership experience designed to increase repeat purchase behavior and average order value among loyalty members.
Friendbuy delivered both loyalty and referral functionality as part of the Friendbuy Loyalty Platform, with direct integrations into Shopify and Klaviyo. The implementation tied loyalty membership logic into Saalt ecommerce workflows and Klaviyo email orchestration, while keeping referral as a distinct functional module to allow separate conversion optimization and measurement.
Operational ownership rested with Saalt marketing and retention teams in the United States, and the program governance included a deliberate decision to decouple referral from loyalty to improve referral conversion. The case data for the Friendbuy Loyalty Platform shows a 41% repeat purchase rate among members and a 28% higher AOV for loyalty members, outcomes reported as part of the program results.
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