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List of Google Sign-In Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
eBay Retail 11500 $2.6B United States Google Google Sign-In Single Sign-On (SSO) 2021 n/a
In 2021, eBay implemented Google Sign-In as part of its Single Sign-On (SSO) approach to enable a low-friction, passwordless authentication experience across web and mobile. The rollout targeted eBay's global buyer and seller marketplace and was executed across platforms from eBay's US engineering teams, covering both mobile web and native mobile surfaces. The implementation deployed Sign in with Google and Google One-Tap as the primary authentication surfaces, integrating One Tap prompts into existing authentication flows to reduce friction in account creation and reauthentication. Google Sign-In was configured to support immediate signup velocity for new users and streamlined sign-in for returning users, with One Tap users twice as likely to sign up and returning users up to 100% more likely to sign in on mobile web, and measured sign-in completion rate improvements of about 5 percent on desktop and 12 percent on mobile web. Operational scope included onboarding and returning user workflows across buyer and seller functions, with engineering ownership centralized in the US for cross-platform rollout. Governance focused on unifying authentication flows and consistent session handling across web and mobile to support the Single Sign-On (SSO) posture and improve completion rates across the marketplace.
Pinterest Media 4000 $2.8B United States Google Google Sign-In Single Sign-On (SSO) 2021 n/a
In 2021, Pinterest implemented Google Sign-In using the Single Sign-On (SSO) application Google Sign-In across Web, Mobile Web, and Android to reduce authentication friction and improve user onboarding. The deployment integrated Google One Tap and the Sign in with Google button as primary authentication touchpoints, targeting Pinterest's global user base from operations in the United States to boost new-account conversion and returning-user sign-ins. Implementation focused on client side integration of Google One Tap on Web and Mobile Web, and the Sign in with Google button on Android, leveraging Google identity protocols to streamline credential flows. Google One Tap was implemented in a matter of weeks, reflecting a pragmatic integration approach that minimized front end changes and enabled rapid rollout across web channels. Operational coverage spanned Web, Mobile Web and Android, aligning the Single Sign-On (SSO) capability with Pinterest account creation and authentication workflows to enable immediate account provisioning and session continuity. The integration targeted both initial onboarding paths and frictionless returning-user sign-in experiences across platforms. Source notes report outcomes of a 47% increase in sign-ups on Web and Mobile Web and a 126% increase on Android, indicating materially higher conversion on both new-account and returning-user flows after Google Sign-In was embedded.
Reddit Media 2233 $1.3B United States Google Google Sign-In Single Sign-On (SSO) 2021 n/a
In 2021 Reddit integrated Google Sign-In to address registration friction and improve email coverage and account recovery, embedding Google Sign-In into its authentication and onboarding stack. The integration was implemented as a Single Sign-On (SSO) capability centered on Sign in with Google and Google One Tap to streamline new user registration and returning-user sign ins. Implementation work spanned client and server components, including browser SDKs, mobile SDK integration for Android and iOS, backend token handling and account linking logic. Reddit configured workflows for account creation, account linking when an email match existed, and email capture for recovery, aligning authentication flows with session management and consent screens provided by Google Sign-In. The rollout required engineering changes across desktop, mobile web, Android and iOS, and backend services, with cross platform testing and staged release before the feature reached all users. Integrations focused on connecting Google authentication assertions to Reddit user records and improving email coverage to support account recovery processes. The program required substantial engineering effort, taking about a year from start to full rollout across platforms, and produced measurable adoption outcomes explicitly reported by Reddit. The Google Sign-In and Google One Tap deployment increased platform conversion by approximately 185 percent and delivered large uplifts in new sign ups and returning user sign ins, while improving email coverage for account recovery.
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Buyer Intent: Companies Evaluating Google Sign-In

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FAQ - APPS RUN THE WORLD Google Sign-In Coverage

Google Sign-In is a Single Sign-On (SSO) solution from Google.

Companies worldwide use Google Sign-In, from small firms to large enterprises across 21+ industries.

Organizations such as Pinterest, eBay and Reddit are recorded users of Google Sign-In for Single Sign-On (SSO).

Companies using Google Sign-In are most concentrated in Media and Retail, with adoption spanning over 21 industries.

Companies using Google Sign-In are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Google Sign-In across Americas, EMEA, and APAC.

Companies using Google Sign-In range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 66.67%, and global enterprises with 10,000+ employees - 33.33%.

Customers of Google Sign-In include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Google Sign-In customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Single Sign-On (SSO).