List of Happ CXM Customers
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Since 2010, our global team of researchers has been studying Happ CXM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Happ CXM for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Happ CXM for Customer Experience include: Department for Business and Trade, a United Kingdom based Government organisation with 9610 employees and revenues of $3.77 billion, Aygaz, a Turkey based Utilities organisation with 1560 employees and revenues of $1.46 billion, Mediamarkt Turkey, a Turkey based Retail organisation with 3830 employees and revenues of $1.20 billion and many others.
Contact us if you need a completed and verified list of companies using Happ CXM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aygaz | Utilities | 1560 | $1.5B | Turkey | Happ Consulting Services | Happ CXM | Customer Experience | 2022 | n/a |
In 2022, Aygaz implemented Happ CXM to capture and analyse customer feedback for Aygaz A.Ş. Happ CXM is a Customer Experience application supplied by Happ Consulting Services and was applied to support customer experience and service improvement initiatives across Turkey's energy sector. The deployment emphasized capturing structured feedback and converting voice of customer inputs into actionable reporting for operational teams.
Configuration and usage aligned with typical Customer Experience capabilities, including survey orchestration, multi-channel feedback capture, sentiment and feedback analytics, and dashboarding for CX program management. Operational scope covered customer service and experience management functions within Aygaz A.Ş., with workflows for feedback routing, case escalation, and prioritization to support service teams. Governance focused on standardized feedback handling and reporting processes to inform service improvement initiatives and ongoing CX governance.
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Department for Business and Trade | Government | 9610 | $3.8B | United Kingdom | Happ Consulting Services | Happ CXM | Customer Experience | 2021 | n/a |
In 2021 the Department for Business and Trade deployed Happ CXM to capture and analyse customer and stakeholder feedback as part of its Customer Experience activities in the United Kingdom. The implementation centralized survey and feedback reporting to support CX and CRM activities across the department, as reflected in Happ Consulting Services customer listings.
Happ CXM deployment appears aligned with a cloud SaaS architecture, with inferred modules focused on surveys, analytics, and dashboards based on vendor references. Configuration likely included configurable survey templates, feedback ingestion and consolidation, analytics engines and role based dashboards to enable feedback-to-insight workflows common to Customer Experience platforms.
Operational coverage targeted CX and stakeholder engagement functions within the Department for Business and Trade, centralizing reporting for policy, service delivery and stakeholder liaison teams. The exact module list and go-live details are not published publicly, therefore the module selection and the 2021 go-live are inferred from Happ's customer listings and typical SaaS deployment patterns.
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Mediamarkt Turkey | Retail | 3830 | $1.2B | Turkey | Happ Consulting Services | Happ CXM | Customer Experience | 2022 | n/a |
In 2022 MediaMarkt Turkey implemented Happ CXM. Happ CXM in Customer Experience was deployed to collect omnichannel customer feedback and to provide analytics and action workflows that support MediaMarkt Turkey's retail customer experience and CRM programs across Turkey.
The implementation focused on core Customer Experience capabilities and the vendor listing implies use of survey capture, text analytics and dashboarding combined with workflow orchestration to assign and track remediation tasks. These module-level functions are inferred from the vendor product capabilities and the customer listing, and they describe typical functional building blocks used to centralize feedback intake, analyze sentiment and route actions to operational owners.
Operational coverage emphasized retail CX and CRM teams within Turkey, with deployment designed to feed analytics and action workflows into store-level customer programs and centralized CRM-driven follow up. The vendor lists MediaMarkt Turkey as a customer but does not publish granular implementation details, so specific integrations and rollout sequencing are not disclosed.
Governance and process changes are described implicitly through the solution role, indicating consolidation of feedback handling into a single platform and the introduction of action workflows for CX issue resolution. Where vendor detail is absent the implementation narrative relies on product capabilities to explain how Happ CXM would support MediaMarkt Turkey's retail CX and CRM functions.
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Buyer Intent: Companies Evaluating Happ CXM
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