List of IBM Db2 Big SQL Customers
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Since 2010, our global team of researchers has been studying IBM Db2 Big SQL customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased IBM Db2 Big SQL for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using IBM Db2 Big SQL for Analytics and BI include: Nationwide Retirement Plans, a United States based Insurance organisation with 24000 employees and revenues of $68.50 billion, Marriott International, a United States based Leisure and Hospitality organisation with 418000 employees and revenues of $25.10 billion, Big Fish Games, a United States based Professional Services organisation with 350 employees and revenues of $100.0 million and many others.
Contact us if you need a completed and verified list of companies using IBM Db2 Big SQL, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The IBM Db2 Big SQL customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Big Fish Games | Professional Services | 350 | $100M | United States | IBM | IBM Db2 Big SQL | Analytics and BI | 2015 | n/a |
In 2015, Big Fish Games deployed IBM Db2 Big SQL as part of a combined IBM BigInsights and Db2 Big SQL implementation to federate queries between PureData and Hadoop for analytics. The deployment targeted the US analytics teams and positioned IBM Db2 Big SQL within the Analytics and BI application layer to improve BI query performance and data availability.
The implementation used the Db2 Big SQL module for SQL on Hadoop and query federation, while IBM BigInsights provided Hadoop integration and data movement orchestration. Configuration centered on federated SQL endpoints that presented a unified query surface to BI tools and reporting processes, leveraging Db2 Big SQL to translate and optimize queries across the distributed data fabric.
Integrations explicitly included IBM PureData System and Hadoop, with data movement coordinated through BigInsights and federated query routing handled by Db2 Big SQL. The project was described at IBM Insight 2015 as a data warehouse augmentation effort, demonstrating module usage and the integration approach between PureData and Hadoop for analytics workloads.
Governance and rollout focused on enabling centralized query federation for the US analytics organization, introducing access and query routing policies to control where compute and storage executed. Operationally the change restructured BI workflows to route analytic queries through the Db2 Big SQL federation layer, and the project outcome stated improved BI query performance and increased data availability for Big Fish Games analytics teams.
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Marriott International | Leisure and Hospitality | 418000 | $25.1B | United States | IBM | IBM Db2 Big SQL | Analytics and BI | 2015 | n/a |
In 2015 Marriott International implemented IBM Db2 Big SQL as part of an Analytics and BI modernization program that adopted IBM Cloud and IBM BigInsights to advance global data warehousing and analytics. The IBM Db2 Big SQL deployment was positioned to support loyalty, marketing and guest services across Marriott properties worldwide, aligning federated query capability with enterprise analytics workflows.
IBM Db2 Big SQL was configured to provide federated SQL on Hadoop capability, enabling ANSI SQL queries across Hadoop resident data and enterprise data stores. The implementation emphasized SQL query federation, query optimization and centralized query services that reduced the need for ad hoc extracts, consistent with Analytics and BI functional requirements for unified reporting and analysis.
Integration work focused on tying IBM Db2 Big SQL into the existing IBM BigInsights environment and the broader IBM Cloud footprint to surface Hadoop data for enterprise analysts and marketing teams. Operational coverage included global analytics teams supporting loyalty, marketing and guest services, with the deployment serving as a central query layer for cross property reporting and analytics.
Governance and workflow changes centered on centralized SQL access models and data access controls to manage federated queries and ensure consistent data definitions for analytics. IBM public communications tied the BigInsights and IBM Db2 Big SQL implementation to improved analytics for loyalty, marketing and guest service initiatives, while the architecture concentrated on federated access to Hadoop for enterprise reporting and analytics.
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Nationwide Retirement Plans | Insurance | 24000 | $68.5B | United States | IBM | IBM Db2 Big SQL | Analytics and BI | 2015 | n/a |
In 2015 Nationwide Retirement Plans deployed IBM Db2 Big SQL as part of an IBM BigInsights initiative to process SmartRide telematics data. The IBM Db2 Big SQL implementation supported Analytics and BI workflows, accelerating batch processing performance and enabling customer-facing driving insights for insurance analytics.
The deployment integrated IBM Db2 Big SQL with IBM BigInsights to provide SQL-on-Hadoop style querying and high-performance batch analytics across large telematics datasets. Functional capabilities focused on large-scale ingestion and batch processing of vehicle telemetry, query acceleration for analytic SQL workloads, and generation of customer-facing driving insight outputs for engagement and reporting.
The project was presented at IBM Insight 2015 as a concept-to-production journey, reflecting an emphasis on validation, production hardening, and operationalization of telematics analytics in the United States. Nationwide Retirement Plans used IBM Db2 Big SQL to centralize Analytics and BI processing for SmartRide data, supporting insurance analytics and customer engagement teams while documenting the module usage and production rollout in the IBM presentation.
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