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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of iGoal Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
238 Suplementos Retail 10 $1M Brazil iGoal iGoal Marketing Automation 2022 n/a
In 2022, 238 Suplementos implemented iGoal on its website to support Marketing Automation. The deployment embedded the iGoal tracking components across site pages to capture on site behavior, operate lead capture forms, and trigger automated email and in site messaging workflows. Functional usage aligns with core Marketing Automation capabilities, including behavioral event tracking, customer segmentation, campaign orchestration, personalization triggers, and automated messaging tied to web interactions. Operational scope is website centric, focused on e commerce and customer engagement touchpoints rather than broader enterprise systems, aligning technical ownership with the small marketing and operations team. Governance is organized around centralized configuration of campaign logic, data capture and consent settings, and staged changes to site instrumentation to control campaign rollouts and messaging cadence.
2Plays Retail 10 $1M Brazil iGoal iGoal Marketing Automation 2022 n/a
In 2022, 2Plays implemented iGoal on its public website. The deployment uses embedded web tracking and on-site lead capture to feed iGoal Marketing Automation, instrumenting visitor behavior and contact data directly from the storefront. iGoal is configured as the central marketing automation layer to collect web events and initiate outbound communications triggered by those events. Configuration focuses on core Marketing Automation capabilities including form-based lead capture, behavioral tracking, contact segmentation, and automated email workflows. Operational ownership is concentrated in marketing and e-commerce functions, with campaign configuration and list segmentation managed centrally to maintain campaign cadence and contact hygiene. Governance practices emphasize rule-based segmentation and automated campaign orchestration to scale customer engagement across the site.
3A Acessórios Retail 25 $3M Brazil iGoal iGoal Marketing Automation 2023 n/a
In 2023, 3A Acessórios implemented iGoal as its Marketing Automation platform. The deployment is focused on the company website, where iGoal is instrumented to capture visitor behavior and lead signals for the small retail e-commerce operation, positioning iGoal as the primary Marketing Automation application for marketing and customer engagement functions. Configuration emphasizes web-level instrumentation, including on-site tracking, lead capture forms, segmentation and automated outreach workflows typical of Marketing Automation platforms, enabling email campaign orchestration, behaviorally triggered messaging and lifecycle segmentation tied to site events. Operational ownership resides with the marketing function within the 25 person organization, governance is lightweight and iterative, and the rollout is concentrated on the online catalog and site engagement points where iGoal collects event data and drives campaign automation.
3B Kasa Retail 10 $1M Brazil iGoal iGoal Marketing Automation 2022 n/a
In 2022, 3B Kasa implemented iGoal as its Marketing Automation platform. The deployment uses iGoal on their website to capture visitor interactions and to orchestrate outbound engagement for the retail brand. The implementation focuses on common Marketing Automation capabilities, including web lead capture, email campaign orchestration, segmentation, and behavioral event tracking. iGoal was configured to run campaign workflows and audience segmentation, aligning campaign logic with product pages and promotional flows on the site. Operationally the deployment is web‑centric, instrumenting the public site to feed lead and event signals into iGoal, and routing campaign-driven communications to customers. The solution supports marketing and customer engagement business functions at 3B Kasa, centralizing campaign controls within the marketing team. Governance emphasized workflow standardization and campaign configuration, with marketing owning automation rules and content templates. iGoal is the central Marketing Automation instance for 3B Kasa, and it is used to manage lead capture, nurturing, and customer engagement from the website.
Altenburg Industria Textil Manufacturing 1000 $300M Brazil iGoal iGoal Marketing Automation 2022 n/a
In 2022, Altenburg Industria Textil implemented iGoal on its public website, deploying the iGoal application to support digital marketing activities. The deployment is explicitly categorized as Marketing Automation and is positioned to serve marketing, digital commerce, and customer engagement functions for the Brazil-based textile manufacturer. The implementation centers on web-level instrumentation of the site, using iGoal capabilities common to Marketing Automation such as behavioral tracking, lead capture forms, list segmentation, email campaign management, and workflow automation. Configuration work emphasized campaign templates, audience segmentation rules, and triggered workflows to operationalize web-generated leads and on-site engagement signals. Operational ownership and scope are aligned with the corporate marketing and digital teams in Brazil, with iGoal embedded on the corporate website as the primary execution layer for digital campaigns. Governance focused on campaign orchestration, content approval, and marketing operations controls to manage segmentation, scheduling, and automated message flows. The narrative is drawn from observed site-level usage of iGoal and describes the implementation architecture as a site-embedded Marketing Automation layer, with configuration and governance practices oriented toward marketing and e-commerce workflows rather than back-office system integrations.
Construction and Real Estate 60 $7M Brazil iGoal iGoal Marketing Automation 2022 n/a
Retail 10 $1M Brazil iGoal iGoal Marketing Automation 2022 n/a
Retail 84 $10M Brazil iGoal iGoal Marketing Automation 2023 n/a
Distribution 12 $3M Portugal iGoal iGoal Marketing Automation 2022 n/a
Professional Services 40 $4M Brazil iGoal iGoal Marketing Automation 2024 n/a
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FAQ - APPS RUN THE WORLD iGoal Coverage

iGoal is a Marketing Automation solution from iGoal.

Companies worldwide use iGoal, from small firms to large enterprises across 21+ industries.

Organizations such as Altenburg Industria Textil, Malwee Brazil, Juspodivm Publisher, Gorila Shield Brazil and Artesana Divisorias E Forros are recorded users of iGoal for Marketing Automation.

Companies using iGoal are most concentrated in Manufacturing, Media and Retail, with adoption spanning over 21 industries.

Companies using iGoal are most concentrated in Brazil, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of iGoal across Americas, EMEA, and APAC.

Companies using iGoal range from small businesses with 0-100 employees - 80%, to mid-sized firms with 101-1,000 employees - 13.33%, large organizations with 1,001-10,000 employees - 6.67%, and global enterprises with 10,000+ employees - 0%.

Customers of iGoal include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified iGoal customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.