List of Kenscio Predictive Analytics Customers
Bengaluru, 560071,
India
Since 2010, our global team of researchers has been studying Kenscio Predictive Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Kenscio Predictive Analytics for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Kenscio Predictive Analytics for Analytics and BI include: Sonyliv India, a India based Media organisation with 1252 employees and revenues of $671.0 million, NoBroker Technologies Solutions, a India based Construction and Real Estate organisation with 2000 employees and revenues of $500.0 million, BankBazaar India, a India based Banking and Financial Services organisation with 1200 employees and revenues of $100.0 million and many others.
Contact us if you need a completed and verified list of companies using Kenscio Predictive Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Kenscio Predictive Analytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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BankBazaar India | Banking and Financial Services | 1200 | $100M | India | Kenscio | Kenscio Predictive Analytics | Analytics and BI | 2023 | n/a |
In 2023, BankBazaar India implemented Kenscio Predictive Analytics to support its email marketing and deliverability operations. Kenscio Predictive Analytics was deployed as an Analytics and BI solution to provide campaign-level real-time analytics and subject-line optimization across large-scale email sends in India.
The implementation focused on campaign intelligence capabilities, combining predictive modeling for recipient targeting with real-time dashboards for inboxing and engagement monitoring. Functional workflows emphasized subject-line optimization and deliverability reporting, with analytics-driven selection of segments and timing to improve targeting and inbox placement.
Operational ownership rested with BankBazaar marketing and campaign operations teams, who used Kenscio Predictive Analytics to run, monitor, and refine national email programs. Reported outcomes from the engagement included inboxing near 91 to 92 percent and open rates improving from approximately 19 percent to campaign highs above 40 percent, with real-time analytics and subject-line optimization cited as core features driving those results.
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NoBroker Technologies Solutions | Construction and Real Estate | 2000 | $500M | India | Kenscio | Kenscio Predictive Analytics | Analytics and BI | 2024 | n/a |
In 2024, NoBroker Technologies Solutions deployed Kenscio Predictive Analytics as an Analytics and BI application to optimize its email engagement and deliverability across its India operations. The implementation targeted marketing and email operations teams, instrumenting campaign telemetry to surface deliverability and engagement signals and to enable operational monitoring of inbox placement.
Functional implementation emphasized deliverability remediation, content optimization, list hygiene, and real-time email analytics, aligning with the case focus on email analytics and optimization. Kenscio Predictive Analytics was configured to ingest campaign-level telemetry, apply predictive scoring for subscriber hygiene and engagement propensity, and support content testing and personalization workflows to improve campaign relevance.
Operational deployment centered on real-time dashboards and automated hygiene workflows, enabling marketing teams to remediate deliverability issues and segment audiences based on predicted engagement. Governance changes established centralized monitoring of inbox placement and standardized procedures for list hygiene, content review, and escalation of deliverability incidents across campaign teams.
Reported outcomes included consistent inbox placement above 90% and an approximately 60% uplift in open rates, attributed to the combined remediation, content optimization, list hygiene, and real-time analytics workstreams. The narrative positions Kenscio Predictive Analytics as the Analytics and BI application driving email optimization capabilities for NoBroker Technologies Solutions.
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Sonyliv India | Media | 1252 | $671M | India | Kenscio | Kenscio Predictive Analytics | Analytics and BI | 2020 | n/a |
In 2020, Sonyliv India implemented Kenscio Predictive Analytics to support email-marketing and retention programs. The deployment was positioned within Analytics and BI to deliver predictive subject-line recommendations and campaign-level analytics for content promotion. Work targeted India subscriber segments and marquee content campaigns.
Kenscio Predictive Analytics was configured for segmentation, A/B testing, subject-line prediction, inbox deliverability monitoring, and campaign reporting. Functional modules included automated segmentation rules, multivariate subject-line testing, deliverability diagnostics, and dashboards for open, click, and conversion metrics. Predictive models produced subject-line recommendations and send-time suggestions that were fed into the email campaign engine to automate send strategies.
Integrations connected Kenscio Predictive Analytics outputs to the email delivery workflows and website analytics to enable attribution of email-driven traffic and on-site engagement. Operational scope covered marketing and retention teams in India, with governance established around testing protocols, deliverability remediation, and campaign tagging for content-level measurement. Case materials report that campaigns, notably for the Scam 1992 title, raised open rates to approximately 41 percent and doubled website traffic, outcomes attributed to analytics-driven subject-line testing and segmentation using Kenscio Predictive Analytics.
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