List of Knewin Social Customers
Florianópolis, 88020-710,
Brazil
Since 2010, our global team of researchers has been studying Knewin Social customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Knewin Social for Social Media Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Knewin Social for Social Media Management include: CCR S.A., a Brazil based Professional Services organisation with 7129 employees and revenues of $2.20 billion, Serasa, a Brazil based Professional Services organisation with 5000 employees and revenues of $870.0 million, Ortobom Brazil, a Brazil based Retail organisation with 400 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using Knewin Social, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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CCR S.A. | Professional Services | 7129 | $2.2B | Brazil | Knewin | Knewin Social | Social Media Management | 2023 | n/a |
In 2023, CCR S.A. implemented Knewin Social as a Social Media Management solution to provide real-time media and social listening across its road, airport and mobility assets in Brazil. The deployment focused on continuous monitoring and alerting, using Knewin Monitoring capabilities to capture social signals and media mentions relevant to corporate communications and reputation management.
Knewin Social was configured to run persistent social listening feeds and to generate rule-based alerts and integrated dashboards. The implementation routed Knewin Monitoring outputs into CCR S.A.’s Sprinklr CX platform, establishing a data flow from Knewin Social into centralized customer experience and engagement tooling, and enabling unified visualization across teams.
Operational scope covered communications and reputation management functions supporting multiple stakeholder groups responsible for road concessions, airports and mobility operations within Brazil. The program created role-based dashboards and alerting workflows so regional operations, corporate communications and reputation teams could triage incidents and coordinate responses.
Governance and rollout emphasized operationalizing alerts and dashboards for distinct stakeholder groups, instituting notification pathways and dashboard access controls to align monitoring outputs with existing response workflows. The implementation produced faster alerts and integrated dashboards for multiple stakeholder groups, improving responsiveness for communications and reputation management.
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Ortobom Brazil | Retail | 400 | $8M | Brazil | Knewin | Knewin Social | Social Media Management | 2024 | n/a |
In 2024, Ortobom Brazil deployed Knewin Social, a Social Media Management application, to monitor news and social conversations in real time during a regional crisis in Rio Grande do Sul. The deployment was explicitly oriented to support logistics and donation coordination as part of Ortobom Brazil's corporate social responsibility and communications efforts.
Knewin Social was implemented with a focus on monitoring and social listening capabilities, configured alerting workflows, and real time dashboards to surface emergent topics and geolocated reports. The implementation used targeted alerts and mapping of critical points to prioritize response locations, enabling teams to identify where donations and logistics support were most needed.
Operational coverage included communications, CSR, and logistics functions, which consumed monitored feeds and alerts to align situational awareness with distribution actions across the region. Governance emphasized centralized alerting and role based access to monitored streams to support coordinated decision making during the crisis, and the monitoring enabled mapping of critical points and supported timely donation distribution.
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Serasa | Professional Services | 5000 | $870M | Brazil | Knewin | Knewin Social | Social Media Management | 2023 | n/a |
In 2023 Serasa implemented Knewin Social as a Social Media Management solution to centralize social listening and measurement during a brand repositioning effort led by marketing and corporate communications. Serasa used Knewin Monitoring capabilities to measure public perception and to regionalize communications across Brazil, aligning monitoring efforts with state boundaries to support targeted messaging.
The implementation configured Knewin Social around social listening and mention tracking workflows, with analyst-facing dashboards and alerting tuned for campaign periods and reputation signals. Configuration emphasized state-level segmentation and topic taxonomies to surface regional trends, enabling communications teams to compare mentions and sentiment across Brazil's federative units.
Operational coverage spanned marketing and corporate communications functions, with monitoring deployed nationwide and operationalized for state-level decision making. The deployment supported regional campaign planning by providing granular visibility into local conversations and by feeding regular reporting into centralized communications planning cycles.
Governance established centralized oversight of monitoring criteria and reporting cadence, while regional teams received tailored insights for localized campaign execution. Outcomes included more granular, state-level insights and an increased ability to tailor regional campaigns and measure mentions during national campaigns, as reported in the public case.
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