List of Maxxing Loyalty Platform Customers
Marcq-en-Baroeul, 59700,
France
Since 2010, our global team of researchers has been studying Maxxing Loyalty Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Maxxing Loyalty Platform for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Maxxing Loyalty Platform for Customer Loyalty include: Sephora, a France based Retail organisation with 52000 employees and revenues of $15.00 billion, Majid Al Futtaim, a United Arab Emirates based Retail organisation with 43000 employees and revenues of $9.40 billion, La Redoute France, a France based Retail organisation with 1500 employees and revenues of $781.0 million and many others.
Contact us if you need a completed and verified list of companies using Maxxing Loyalty Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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La Redoute France | Retail | 1500 | $781M | France | Maxxing Company | Maxxing Loyalty Platform | Customer Loyalty | 2021 | n/a |
In 2021 La Redoute France implemented Maxxing Loyalty Platform according to employer-facing and trade press references, the year shown is an estimate derived from those public materials. The Maxxing Loyalty Platform was introduced to support La Redoute France in Customer Loyalty and loyalty CRM activities across its French retail operations, and public materials position La Redoute among major brands that Maxxing supports for promotional animation and loyalty communications.
The implementation focused on Customer Loyalty capabilities typical for the category, including campaign and promotional animation, customer segmentation and lifecycle orchestration, rewards and voucher management, and integration-ready CRM touchpoints. Configuration work emphasized campaign orchestration and membership management, enabling targeted promotional flows and loyalty rule configuration consistent with retail promotional calendars.
Operational coverage centered on marketing, CRM, and e-commerce functions within La Redoute France, with deployment aligned to promotional cycles and ongoing loyalty program operations in France. Governance included centralized campaign approval and rule-based loyalty governance to coordinate merchandising and margin optimization activities. Public sources state the platform helps engage customers and optimize margins, these outcomes are reported in Maxxing/press references rather than detailed case metrics.
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Majid Al Futtaim | Retail | 43000 | $9.4B | United Arab Emirates | Maxxing Company | Maxxing Loyalty Platform | Customer Loyalty | 2023 | n/a |
In 2023, Majid Al Futtaim implemented Maxxing Loyalty Platform in a Customer Loyalty deployment to centralize customer knowledge and pilot commercial animation and promotions across its retail operations in the Middle East. Maxxing cites Majid Al Futtaim among customer successes for that use case, and the vendor does not publish a public implementation timeline so the year is an estimate.
The Maxxing Loyalty Platform implementation centers on core Customer Loyalty capabilities, including centralized customer profiles and CRM workflows, promotion and campaign orchestration, and analytics for customer engagement measurement. Configuration and module usage inferred from vendor messaging emphasize promotions management, campaign orchestration, and engagement analytics to support pilots across stores and digital touchpoints. The deployment narrative uses Customer Loyalty operational terminology such as segmentation, campaign orchestration, and engagement analytics to describe functional scope.
Operational coverage as described by the vendor targets retail operations in the Middle East, affecting commercial, marketing, and store operations teams that manage loyalty program execution. Governance activities reported focus on centralizing customer knowledge to achieve consistent campaign execution and to govern pilots of commercial animation and promotions. The stated aim of the Maxxing Loyalty Platform implementation is to increase consumer engagement.
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Sephora | Retail | 52000 | $15.0B | France | Maxxing Company | Maxxing Loyalty Platform | Customer Loyalty | 2022 | n/a |
In 2022, Sephora implemented the Maxxing Loyalty Platform to support Customer Loyalty initiatives across Sephora France, using the application for customized loyalty, exclusive offers and omnichannel services to boost customer engagement. The Maxxing Loyalty Platform is referenced by the vendor as the instrument for those capabilities, and the 2022 timing is an estimate derived from the vendor reference rather than a published case study.
Module usage is inferred from Maxxing product descriptions and indicates deployment of core Customer Loyalty capabilities, including loyalty program management, campaign orchestration, and mobile and wallet provisioning. Configuration work described by the vendor aligns with point accrual and tier management, targeted offer delivery and mobile wallet pass distribution, consistent with standard Customer Loyalty workflows.
Public vendor materials position the deployment around omnichannel touchpoints in France, aligning in-store, web and mobile channels to unify issuance and redemption flows and to enable exclusive offer mechanics. Operational scope centers on marketing, CRM and loyalty operations within Sephora France, integrating loyalty processes into customer engagement and campaign pipelines.
Program governance is described in vendor references as centralized for Sephora France, supporting segmented offer cadence and campaign controls under marketing stewardship, with operational oversight by loyalty and CRM teams. Because the vendor lists Sephora as a reference without a dated case study, the implementation year is presented as an estimated 2022 placement based on the available vendor information.
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