AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Merkle 4Cite Marketing Customers

loading spinner icon



Apply Filters For Customers

Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
80sTees Retail 20 $4M United States Merkle Merkle 4Cite Marketing Marketing Automation 2018 n/a
In 2018, 80sTees deployed Merkle 4Cite Marketing on their website. The deployment positioned Merkle 4Cite Marketing as the primary Marketing Automation platform supporting onsite behavioral capture, segmentation, and campaign orchestration for the retailer. The implementation relied on client-side web tagging embedded in storefront pages to collect browsing and cart signals, feeding segmentation and personalization modules within the Merkle 4Cite Marketing application. Configured capabilities included audience segmentation, rule-based personalization, triggered email workflows, and campaign scheduling, aligning with standard Marketing Automation functional patterns. Merkle 4Cite Marketing was used to operationalize targeted on-site experiences and time‑based communications. Operational ownership rested with the small marketing and e-commerce team, with configuration and content management handled in-house to align messaging with product merchandising cycles. Rollout was scoped to the website experience, using iterative configuration of segments and messaging to phase in on-site personalization and triggered communications across browse and checkout abandonment flows.
Adorama Retail 500 $100M United States Merkle Merkle 4Cite Marketing Marketing Automation 2018 n/a
In 2018, Adorama implemented Merkle 4Cite Marketing on their website as a Marketing Automation solution to capture on-site behavioral signals and orchestrate digital campaigns. The deployment focused on embedding Merkle 4Cite Marketing within Adorama.com, enabling client-side data collection, audience segmentation, and campaign orchestration across web channels. This implementation situates Merkle 4Cite Marketing directly in Adorama's digital commerce layer to feed marketing workflows and personalization logic. The configuration emphasized standard Marketing Automation functional modules including campaign management, audience and segment activation, email automation, web personalization, and behavioral tracking, with Merkle 4Cite Marketing serving as the central orchestration engine. Operational scope covered Adorama's marketing and e-commerce teams in the United States, aligning web engagement signals with campaign execution and targeting. Governance was centered on embedding marketing automation into digital marketing workflows and site instrumentation, with Merkle 4Cite Marketing supporting ongoing audience management and campaign orchestration on Adorama.com.
Alabama Foundation Specialist Construction and Real Estate 35 $3M United States Merkle Merkle 4Cite Marketing Marketing Automation 2022 n/a
In 2022, Alabama Foundation Specialist deployed Merkle 4Cite Marketing on its website. The deployment uses Merkle 4Cite Marketing in the Marketing Automation category to deliver web embedded lead capture, visitor behavior tracking, and campaign orchestration for a 35 employee construction and real estate services firm. Implementation centered on embedding Merkle 4Cite Marketing site tags and configuring form processing, email nurture workflows, and visitor segmentation to route inbound website leads into sales follow up. The application is provisioned to support marketing and customer acquisition functions tied directly to website interactions. Operational coverage focuses on marketing and sales intake workflows managed by internal marketing personnel, with role based access and campaign templates configured to align with business services and project intake. Governance emphasis included consent management and tracking settings aligned to site usage, and standard campaign scheduling and audience segmentation capabilities typical of Marketing Automation deployments. Alabama Foundation Specialist Merkle 4Cite Marketing Marketing Automation supports the companys marketing and lead management processes through on site data capture and behavior driven campaign orchestration.
Alcatraz East Crime Museum Leisure and Hospitality 100 $10M United States Merkle Merkle 4Cite Marketing Marketing Automation 2023 n/a
In 2023 Alcatraz East Crime Museum implemented Merkle 4Cite Marketing as its Marketing Automation solution and instrumented the application on its public website. The deployment centers on Merkle 4Cite Marketing for web-based customer engagement and campaign orchestration, with the company using the platform to capture visitor interactions on https://www.alcatrazeast.com/ and to manage web-driven marketing workflows. The implementation emphasizes typical Marketing Automation capabilities, including web tracking and segmentation, automated email and nurture sequences, and on-site personalization configured through Merkle 4Cite Marketing. Configuration work focused on campaign templates, audience segmentation rules, and event-based triggers that originate from website activity, aligning with standard marketing automation functional modules. Operational coverage is centered in the museum marketing group and supports functions such as guest engagement, ticketing promotions, and membership outreach, using web-driven signals to feed campaign orchestration. The deployment is proportional to the organization size, avoiding enterprise-scale complexity while providing centralized campaign management and audience profiling through the Merkle 4Cite Marketing interface. Governance work included establishing tag management discipline, campaign approval workflows, and role-based access for marketing staff, with rollout executed as a website-first instrumentation followed by progressive activation of automated nurture streams. Documentation and process changes focused on campaign lifecycle governance and data capture standards to sustain consistent use of Merkle 4Cite Marketing across marketing operations.
AmaWaterways Leisure and Hospitality 300 $50M United States Merkle Merkle 4Cite Marketing Marketing Automation 2024 n/a
In 2024, AmaWaterways implemented Merkle 4Cite Marketing. AmaWaterways deployed Merkle 4Cite Marketing as a Marketing Automation platform instrumented on the company website to support customer engagement, campaign orchestration, and on site personalization. The implementation is scoped to the marketing and digital channels teams within the leisure and hospitality operator of approximately 300 employees. Configuration emphasizes category aligned capabilities including behavioral web tracking, customer segmentation, email automation, personalized content delivery, and workflow orchestration, with Merkle 4Cite Marketing serving as the central orchestration layer. Integration work centers on website tagging and telemetry to feed segmentation and personalization, and governance is organized around centralized campaign management and data driven content decisions by the marketing organization. The deployment positions AmaWaterways Merkle 4Cite Marketing Marketing Automation to support ongoing digital marketing and guest engagement workflows.
Retail 220 $25M United States Merkle Merkle 4Cite Marketing Marketing Automation 2021 n/a
Retail 1800 $450M United States Merkle Merkle 4Cite Marketing Marketing Automation 2018 n/a
Non Profit 1000 $150M United States Merkle Merkle 4Cite Marketing Marketing Automation 2018 n/a
Retail 100 $10M United States Merkle Merkle 4Cite Marketing Marketing Automation 2021 n/a
Healthcare 1500 $138M United States Merkle Merkle 4Cite Marketing Marketing Automation 2021 n/a
Showing 1 to 10 of 282 entries

Buyer Intent: Companies Evaluating Merkle 4Cite Marketing

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Merkle 4Cite Marketing. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Merkle 4Cite Marketing for Marketing Automation include:

  1. Otteson Shapiro, a United States based Professional Services organization with 30 Employees
  2. Epsilon, part of Publicis Groupe, a United States based Professional Services company with 8000 Employees
  3. Graco, a United States based Manufacturing organization with 4000 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
No data found
FAQ - APPS RUN THE WORLD Merkle 4Cite Marketing Coverage

Merkle 4Cite Marketing is a Marketing Automation solution from Merkle.

Companies worldwide use Merkle 4Cite Marketing, from small firms to large enterprises across 21+ industries.

Organizations such as Ecosmart United States, Tesla, The Sherwin-Williams Company, Goodyear and Staples are recorded users of Merkle 4Cite Marketing for Marketing Automation.

Companies using Merkle 4Cite Marketing are most concentrated in Retail, Automotive and Manufacturing, with adoption spanning over 21 industries.

Companies using Merkle 4Cite Marketing are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Merkle 4Cite Marketing across Americas, EMEA, and APAC.

Companies using Merkle 4Cite Marketing range from small businesses with 0-100 employees - 50.35%, to mid-sized firms with 101-1,000 employees - 29.79%, large organizations with 1,001-10,000 employees - 14.54%, and global enterprises with 10,000+ employees - 5.32%.

Customers of Merkle 4Cite Marketing include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Merkle 4Cite Marketing customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.