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List of Movio Media Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Screenvision Media Media 350 $40M United States Movio Movio Media Customer Data Platform 2017 n/a
In 2017, Screenvision Media entered a data licensing agreement to access the Movio Media platform, a Customer Data Platform, to enhance cinema advertising targeting and inventory forecasting across the United States. The deal provided licensed access to Movio Media’s moviegoer insights, enabling Screenvision to apply audience-level behavioral signals to advertiser targeting and campaign planning for cinema ad inventory. Screenvision Media used Movio Media to operationalize audience segmentation and moviegoing behavior data within advertising sales and campaign planning workflows, aligning media buying recommendations with inventory forecasting. The implementation emphasized Customer Data Platform capabilities such as customer profiling and segment activation for media campaigns, and it directly impacted advertising sales, campaign operations, and inventory planning across Screenvision’s U.S. cinema footprint.
Stx Financing Media 10 $1M United States Movio Movio Media Customer Data Platform 2017 n/a
In 2017 Stx Financing implemented Movio Media, deploying the Customer Data Platform to support studio marketing and audience profiling across releases in the United States. The Movio Media Customer Data Platform was secured under a multi title agreement to enable targeted campaign execution and to establish direct linkage between campaign activity and ticket purchases for measurement. The implementation emphasized audience profiling and segmentation capabilities, enabling identification of propensity cohorts for theatrical attendance and informing media targeting. Movio Media was configured to orchestrate targeted campaign execution, capture campaign exposure signals, and deliver attribution ready datasets for marketing optimization workflows. Operational coverage focused on studio marketing for multiple titles in the United States, with the platform used to connect marketing touchpoints to box office sales records. Linking campaign activity to actual ticket purchases allowed title level attribution and supported ongoing campaign recalibration based on purchase behavior. Governance centered on attribution driven measurement and campaign optimization processes, with marketing teams using Movio Media outputs to refine audience targeting and allocate spend across title campaigns. Reported outcomes from the engagement included measurable box office uplift, a reported 12x ROAS and approximately 50 percent incremental uplift on a title, and the use of Movio Media to tie campaign activity directly to ticket purchases for optimization.
Viacom Inc. Media 10400 $12.9B United States Movio Movio Media Customer Data Platform 2018 n/a
In 2018, Viacom Inc. implemented Movio Media, a Customer Data Platform, to combine Movio moviegoer data with Viacom Vantage set top box advertising capabilities for film marketing in the United States. The initiative targeted advanced television targeting for movie campaigns by linking audience profiles to viewing behavior to enable more precise TV targeting for film marketers. Deployment centered on Movio Media audience profile and segmentation capabilities, with configuration focused on identity resolution, deterministic audience matching, and segment activation for TV delivery. Implementation included mapping Movio’s moviegoer attributes to advertising identifiers used by Viacom Vantage and building automated export workflows to support campaign activation. The configuration emphasized audience orchestration and cross system synchronization consistent with Customer Data Platform functional workflows. Integration architecture connected Movio Media as the audience data layer to Viacom Vantage set top box advertising capabilities, enabling audiences to be materialized into television targeting cohorts. Operational scope covered film marketing and advertising teams across the United States, where campaign planners used the synced audiences to inform linear and addressable TV buys. Governance attention focused on campaign level audience management and operational workflows that coordinated data ingestion, matching, and activation between Movio Media and Viacom Vantage. The collaboration aimed to drive improved reach and campaign effectiveness for movie campaigns by enabling more precise TV targeting, as defined in the project scope.
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FAQ - APPS RUN THE WORLD Movio Media Coverage

Movio Media is a Customer Data Platform solution from Movio.

Companies worldwide use Movio Media, from small firms to large enterprises across 21+ industries.

Organizations such as Viacom Inc., Screenvision Media and Stx Financing are recorded users of Movio Media for Customer Data Platform.

Companies using Movio Media are most concentrated in Media, with adoption spanning over 21 industries.

Companies using Movio Media are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Movio Media across Americas, EMEA, and APAC.

Companies using Movio Media range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 33.33%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 33.33%.

Customers of Movio Media include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Movio Media customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Data Platform.