List of Neosperience Rubin Red Customers
Milan, 20137,
Italy
Since 2010, our global team of researchers has been studying Neosperience Rubin Red customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Neosperience Rubin Red for eCommerce from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Neosperience Rubin Red for eCommerce include: Haier, a China based Manufacturing organisation with 146000 employees and revenues of $59.80 billion, Marposs, a Italy based Manufacturing organisation with 3700 employees and revenues of $330.0 million, Campagnolo, a Italy based Manufacturing organisation with 750 employees and revenues of $200.0 million and many others.
Contact us if you need a completed and verified list of companies using Neosperience Rubin Red, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Neosperience Rubin Red customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Campagnolo | Manufacturing | 750 | $200M | Italy | Neosperience | Neosperience Rubin Red | eCommerce | 2023 | n/a |
In 2023 Campagnolo implemented Neosperience Rubin Red to deliver two high-performance B2B eCommerce portals, one for Campagnolo and one for its complementary brand Fulcrum. The deployment enabled dealers, agents and distributors worldwide to place and manage orders 24/7 with integrated product catalogs and ERP-driven product views, aligning front-end commerce with back-office inventory and pricing signals.
The implementation focused on B2B eCommerce and order management capabilities, including catalog management, buyer account and role handling for dealers, and order lifecycle processing. Neosperience Rubin Red was configured to present ERP-driven product views and synchronized catalogs, providing a unified product experience and supporting automated order capture and processing.
Integrations centered on ERP integration for product and availability data, and on catalog synchronization across the two branded portals, enabling multi-brand commerce on a single platform. Operational coverage included Italy and global dealer networks, with portals serving international distributors and regional agents for order placement and management.
Governance emphasized centralized catalog and order management workflows to standardize dealer ordering processes and reduce manual reconciliation. The implementation produced faster time-to-market, optimized order handling and improved customer satisfaction, outcomes explicitly documented in the Neosperience case study for Campagnolo and Fulcrum.
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Haier | Manufacturing | 146000 | $59.8B | China | Neosperience | Neosperience Rubin Red | eCommerce | 2021 | n/a |
In 2021, Haier implemented Neosperience Rubin Red eCommerce to redesign its B2B2C websites and construct a European virtual showroom, improving product discovery for consumers, retailers and installers across Italy and Europe. The Neosperience Rubin Red platform combined digital experience and commerce capabilities to deliver a unified front end for product presentation and purchase journeys.
The deployment focused on eCommerce and digital experience modules including product discovery enhancements and virtual showroom presentation, with configuration aligned to B2B2C workflows for retailers, installers and end consumers. The project delivered SEO integration to improve organic visibility and ERP integration to synchronize product and order data between the customer facing sites and back office systems.
Operational scope centered on Haier Italy with extension into broader European markets via the virtual showroom, impacting marketing, sales and channel management functions that support retailers and installers. The initiative increased digital interaction and market share for Haier Italy and received an Interactive Key Award, as documented in the Neosperience case study.
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Marposs | Manufacturing | 3700 | $330M | Italy | Neosperience | Neosperience Rubin Red | eCommerce | 2022 | n/a |
In 2022 Marposs deployed Neosperience Rubin Red as its eCommerce platform for the corporate website, establishing Neosperience Rubin Red as the core digital front end for B2B marketing and lead generation. The deployment was positioned as a multi phase initiative to rebuild the public site and rationalize content, with explicit emphasis on SEO, content strategy and international lead capture.
The implementation centralized content management and SEO optimization workflows on the Neosperience Rubin Red platform, enabling structured content publishing, targeted landing pages, and lead capture forms tailored to B2B buyer journeys. Functional capabilities implemented focused on web content orchestration, localized content delivery for Italy and international markets, and conversion-oriented pages that turned the corporate site into a primary sales and service tool.
Operational scope covered Marposs commercial and service functions across Italy and international markets, with the website operating as the main sales and service channel for B2B engagement. Integrations with other systems were not specified in the source, the narrative therefore centers on Rubin Red driven web experience and international content strategy as the operational backbone.
Governance followed a multi phase rollout, aligning editorial processes and SEO ownership to support sustained content production and lead management. The case study states that the Neosperience Rubin Red implementation produced sustained quality lead generation and improved digital performance, positioning the eCommerce platform as a central instrument for Marposs B2B marketing and lead generation.
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