List of OnAudience DMP Customers
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Since 2010, our global team of researchers has been studying OnAudience DMP customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased OnAudience DMP for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using OnAudience DMP for Data Management Platform include: Microsoft, a United States based Professional Services organisation with 221000 employees and revenues of $243.00 billion, iPromote, a United States based Professional Services organisation with 60 employees and revenues of $7.0 million and many others.
Contact us if you need a completed and verified list of companies using OnAudience DMP, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The OnAudience DMP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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iPromote | Professional Services | 60 | $7M | United States | OnAudience | OnAudience DMP | Data Management Platform | 2022 | n/a |
In 2022, iPromote implemented OnAudience DMP as its Data Management Platform to support marketing and advertising use cases across North America. The deployment focused on audience targeting for SMB customers, integrating DMP-driven profiles into iPromote campaign operations and client-facing ad products. OnAudience DMP was used to centralize segment definitions and enable higher-volume profile delivery for programmatic activation.
OnAudience provided custom audience segments and an ongoing taxonomy extension to create tailored targeting groups, resulting in 50 custom target groups built for iPromote. Configuration emphasized taxonomy management, segment definition, and profile enrichment workflows that are typical for a Data Management Platform, enabling reuse of audience definitions across campaigns. The setup supported automated profile delivery pipelines aimed at scaling SMB targeting while keeping segment logic consistent.
Integration scope centered on connecting OnAudience DMP outputs into iPromote campaign activation processes, and the vendor case study notes an efficient integration process to enrich clients' campaigns. Operational coverage targeted North America and iPromote SMB client campaigns, with the ongoing taxonomy extension reflecting a governance model for iterative segment stewardship and data hygiene. Per the vendor case study, the engagement produced 50 custom target groups and an integration path for higher-volume profile delivery to iPromote clients.
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Microsoft | Professional Services | 221000 | $243.0B | United States | OnAudience | OnAudience DMP | Data Management Platform | 2021 | n/a |
In 2021, Microsoft integrated OnAudience DMP as a Data Management Platform to support marketing and programmatic advertising across Microsoft properties. The implementation positioned OnAudience DMP to supply audience data and segmentation for audience targeting and campaign activation within Microsoft Advertising and related programmatic workflows.
The deployment emphasized Data Management Platform capabilities such as audience data onboarding, cohort building, segmentation, and audience activation to downstream campaign systems. Integration points included Microsoft Advertising and a network of partner publishers where OnAudience supplies audience data to power targeting and enable programmatic activation of segments.
Operational coverage included global and North American activations, aligning marketing and programmatic teams around centralized audience management and standardized segment definitions. Implementation reporting noted that the OnAudience DMP integration was used to drive improved targeting and campaign outcomes.
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