List of OpenMoves OM3 Platform Customers
Huntington, 11743, NY,
United States
Since 2010, our global team of researchers has been studying OpenMoves OM3 Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased OpenMoves OM3 Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using OpenMoves OM3 Platform for Marketing Automation include: Center For Allied Health Education United States, a United States based Education organisation with 90 employees and revenues of $12.0 million, Orthofeet, a United States based Manufacturing organisation with 50 employees and revenues of $5.0 million, Atlas Obscura, a United States based Professional Services organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using OpenMoves OM3 Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The OpenMoves OM3 Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Atlas Obscura | Professional Services | 10 | $1M | United States | OpenMoves | OpenMoves OM3 Platform | Marketing Automation | 2020 | n/a |
In 2020 Atlas Obscura began using the OpenMoves OM3 Platform for Marketing Automation. The engagement blended paid performance management with automated follow-up to create a cohesive customer acquisition and retention flow.
OpenMoves OM3 Platform was applied to orchestrate email automation, audience segmentation, campaign orchestration, and triggered workflows typical of Marketing Automation implementations. Configuration focused on automating post-click journeys and remarketing audience construction to convert paid traffic into repeat customers and subscribers.
The implementation explicitly tied performance channels Google Ads and Facebook/Instagram to the platform for downstream email follow-up and remarketing, aligning paid media and email channels across Atlas Obscura marketing and ecommerce functions. Operational coverage centered on Atlas Obscura digital marketing and ecommerce activities in the United States, with campaign-level audience synchronization between paid platforms and the OM3 automation engine.
Results reported by the vendor include a 70% year over year lift in ecommerce revenue in Q1 2022 and a doubling of ecommerce conversion rate. OM3 usage for email and automation is inferred from OpenMoves descriptions of a full funnel approach where paid activity was capitalized on via email marketing and remarketing.
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Center For Allied Health Education United States | Education | 90 | $12M | United States | OpenMoves | OpenMoves OM3 Platform | Marketing Automation | 2021 | n/a |
In 2021, Center For Allied Health Education implemented the OpenMoves OM3 Platform for Marketing Automation to support student acquisition at its Brooklyn, New York campus. OpenMoves ran a multichannel student acquisition program that included paid search, paid social, SEO and marketing automation, generating over 10,000 leads and 20,000 total conversions since 2021.
Implementation focused on marketing automation capabilities, with OpenMoves deploying automated email drips to nurture incomplete applications and maintain engagement through the enrollment funnel. Functional workflows described in the case study align with lead capture and segmentation, drip sequencing for incomplete applications, campaign scheduling, and audience targeting consistent with Marketing Automation practice. The OpenMoves OM3 Platform was configured to support sustained nurture sequences and multichannel campaign orchestration across paid and organic channels.
Operational coverage centered on admissions and enrollment marketing at CAHE in Brooklyn, with OpenMoves managing campaign execution and ongoing nurture flows. Governance emphasized campaign-level orchestration and automated workflows designed to recover incomplete applications and convert prospective students through coordinated email and paid channel touchpoints.
The case study attributes program results of over 10,000 leads and 20,000 total conversions to the OpenMoves-managed program since 2021. OM3 usage is inferred from OpenMoves describing deployment of marketing automation and automated email drips, the case study does not explicitly name OpenMoves OM3 Platform as the email service provider.
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Orthofeet | Manufacturing | 50 | $5M | United States | OpenMoves | OpenMoves OM3 Platform | Marketing Automation | 2020 | n/a |
In 2020 Orthofeet engaged OpenMoves, with OpenMoves OM3 Platform recorded as the application in the Marketing Automation category. The engagement overhauled Orthofeet’s email program, however the executed automations were implemented using Klaviyo rather than the OM3 platform.
OpenMoves implemented a suite of automated ecommerce flows including a welcome series, cart abandonment and browse abandonment journeys, and personalized recommendation messages. Configuration work focused on triggered flows, audience segmentation, and template-driven transactional and promotional messages consistent with Marketing Automation functional workflows.
The email automations were explicitly tied to Shopify, connecting ecommerce event data for cart, browse and purchase behaviors into Klaviyo-driven flows. Operational responsibility centered on the ecommerce and marketing teams, who consumed catalog and behavioral signals to drive the automated messaging sequences.
Orthofeet’s published outcomes from the engagement include a reported 395 percent increase in revenue from email and a 52 percent lift in open rates following the Klaviyo-based automation rollout. These results are attributed to the OpenMoves engagement and the Klaviyo implementation tied to Shopify.
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