List of OpenX Mezzobit Customers
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United States
Since 2010, our global team of researchers has been studying OpenX Mezzobit customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased OpenX Mezzobit for Tag Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using OpenX Mezzobit for Tag Management include: Frazier Farms Market, a United States based Retail organisation with 250 employees and revenues of $34.0 million, Capref Burbank, a United States based Construction and Real Estate organisation with 10 employees and revenues of $30.0 million, Quirky, a United States based Consumer Packaged Goods organisation with 70 employees and revenues of $8.0 million, Layton Hills Mall, a United States based Retail organisation with 250 employees and revenues of $8.0 million, Magic Valley Mall, a United States based Construction and Real Estate organisation with 60 employees and revenues of $6.0 million and many others.
Contact us if you need a completed and verified list of companies using OpenX Mezzobit, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The OpenX Mezzobit customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Burlington Mall | Construction and Real Estate | 10 | $1M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2017 | n/a |
In 2017, Burlington Mall deployed OpenX Mezzobit as its tag management solution. Burlington Mall uses OpenX Mezzobit Tag Management to centralize client-side tag deployment and to control marketing and analytics tag behavior across the public website. The implementation is scoped to the corporate website hosted at https://www.burlingtonmall.com/, with the full application name OpenX Mezzobit appearing in the site container implementation.
The deployment emphasizes container management, rule-based tag firing, event mapping and data layer facilitation typical of Tag Management implementations. Configuration work focused on lightweight templates and tag orchestration appropriate for a small organization, and operational ownership sits with the website and marketing function to manage tag changes and release cadence. Governance is implemented through controlled change processes and staged updates to the live site, aligning tag configuration and event definitions with site content and measurement requirements.
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Capref Burbank | Construction and Real Estate | 10 | $30M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2016 | n/a |
In 2016, Capref Burbank implemented OpenX Mezzobit on its public website, deploying the OpenX Mezzobit Tag Management solution to govern web tagging for the property at burbanktowncenter.com. The implementation positions OpenX Mezzobit as the central tag container to manage client-side tag orchestration and to provide a unified layer for marketing and measurement tags.
The OpenX Mezzobit deployment was configured around a single container embedded in the site header, with rule-based firing, tag versioning, and a JavaScript data layer to surface page and event context for downstream consumers. Functional capabilities implemented map to Tag Management expectations, including container management, trigger and rule configuration, tag templates, and client-side execution control for measurement and advertising tags.
Operational coverage is focused on the public website, with business functions in marketing, digital operations, and analytics consuming the tag-managed events and signals. Integrations are executed at the front-end level to orchestrate third-party measurement and advertising tags and to standardize data layer events for analytics and campaign tracking.
Governance for the deployment follows a lightweight change control model appropriate for a 10 employee organization, using container versioning and staged deployments from test to production, with marketing owning tag configuration and IT providing deployment oversight. OpenX Mezzobit is referenced as the site level Tag Management tool for Capref Burbank, reflecting standard tag management workflows for a single-site commercial real estate property.
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Catholic News Agency | Media | 30 | $3M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2018 | n/a |
In 2018, Catholic News Agency deployed OpenX Mezzobit as its Tag Management solution on its website, adopting OpenX Mezzobit to centralize client-side tag orchestration and delivery. The implementation used a lightweight container model and standard tag library, configured rule-based triggers and sequencing, and incorporated versioning and staging workflows for controlled publishing. The deployment emphasized data layer support and tag performance controls consistent with Tag Management functional patterns, enabling centralized management of analytics, audience measurement, and advertising tags for a small publisher environment.
Operational coverage was focused on the public website, impacting digital publishing, audience analytics, and ad operations teams. Integrations were implemented at a platform-agnostic level to feed analytics and adtech endpoints, while governance relied on role-based access, change review, and staged publish procedures to manage tag change risk. Catholic News Agency OpenX Mezzobit Tag Management supports routine tag lifecycle processes, policy enforcement, and operational control over third-party script delivery for site-level governance.
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Frazier Farms Market | Retail | 250 | $34M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2015 | n/a |
In 2015, Frazier Farms Market deployed OpenX Mezzobit for Tag Management on its public website. The implementation positioned OpenX Mezzobit as the primary client-side tag container, enabling centralized tag orchestration, event firing rules, and a standardized data layer for consistent page-level tracking across the site.
Operational ownership was assigned to the marketing and analytics teams, with configuration work focused on container publishing workflows, version control, and consent-aware tag firing. OpenX Mezzobit was used to enforce tag governance and streamline tag change procedures, aligning tag management processes with ecommerce and customer engagement measurement needs.
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Layton Hills Mall | Retail | 250 | $8M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2014 | n/a |
In 2014, Layton Hills Mall implemented OpenX Mezzobit Tag Management on its public website. The deployment used a client side tag container embedded across shoplaytonhills.com to centralize marketing and analytics tags, manage tag firing order, and reduce fragmentation of tag code across pages.
OpenX Mezzobit was configured with tag templates, rule based triggers, and a lightweight data layer to normalize page and commerce signals for downstream analytics and advertising endpoints. Operational ownership was placed with the mall marketing organization, using the OpenX Mezzobit interface for version control, tag governance, and consent aware tag management, positioning Layton Hills Mall OpenX Mezzobit Tag Management as the centralized control plane for onsite marketing instrumentation and analytics workflows.
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Construction and Real Estate | 60 | $6M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2014 | n/a |
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Retail | 10 | $1M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2014 | n/a |
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Consumer Packaged Goods | 70 | $8M | United States | OpenX Software | OpenX Mezzobit | Tag Management | 2018 | n/a |
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