List of Optimiser Marketing Suite Customers
London, SW8 1UQ,
United Kingdom
Since 2010, our global team of researchers has been studying Optimiser Marketing Suite customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Optimiser Marketing Suite for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Optimiser Marketing Suite for Marketing Automation include: MSDUK United Kingdom, a United Kingdom based Non Profit organisation with 25 employees and revenues of $3.0 million, Institute of Travel Management United Kingdom, a United Kingdom based Non Profit organisation with 10 employees and revenues of $1.0 million, Westminster Business Council United Kingdom, a United Kingdom based Non Profit organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Optimiser Marketing Suite, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Optimiser Marketing Suite customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Institute of Travel Management United Kingdom | Non Profit | 10 | $1M | United Kingdom | Optimiser | Optimiser Marketing Suite | Marketing Automation | 2022 | n/a | In 2022, Institute of Travel Management United Kingdom deployed Optimiser Marketing Suite as its Marketing Automation platform to manage membership communications across its UK and Ireland membership community. The deployment centers on membership and marketing functions, aligning CRM workflows with campaign orchestration to run targeted email campaigns and capture engagement signals. Optimiser Marketing Suite is configured to send emails, instrument user behaviour tracking, and provide campaign-level visibility for membership outreach. Functional configuration includes campaign orchestration, targeted email delivery, segmentation for membership cohorts, and analytics instrumentation to surface behavior patterns. The implementation supports synchronization of membership data with campaign lists to maintain CRM and marketing alignment. Governance and workflow changes centralized membership communications processes and standardized campaign reporting to create a single operational flow for outreach and measurement. The organisation achieved improved campaign reporting and analytics and a clearer understanding of user behaviour as stated by the vendor. | |
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MSDUK United Kingdom | Non Profit | 25 | $3M | United Kingdom | Optimiser | Optimiser Marketing Suite | Marketing Automation | 2021 | n/a | In 2021, MSDUK United Kingdom implemented Optimiser Marketing Suite. The Optimiser Marketing Suite is deployed as a Marketing Automation platform to support conference marketing and to streamline membership-related workflows described by the vendor. Configuration emphasis centered on campaign and event marketing capabilities, including segmented communications, automated email sequences for event promotion and member engagement, and workflow automation for membership processes and renewals. Data consolidation and centralized membership record management were implemented to support personalized outreach and event registrations. The deployment covered MSDUK's marketing and membership functions across the United Kingdom and was operated by the small central team within the nonprofit. The vendor reports that the Optimiser Marketing Suite helped reduce marketing costs and increase revenue, and governance changes included standardized campaign templates and automated membership processing to embed operational consistency. | |
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Westminster Business Council United Kingdom | Non Profit | 10 | $1M | United Kingdom | Optimiser | Optimiser Marketing Suite | Marketing Automation | 2021 | n/a | In 2021, Westminster Business Council United Kingdom implemented Optimiser Marketing Suite. The deployment targeted Marketing Automation to centralise contacts, run trackable marketing campaigns and manage event registrations for a small membership organisation in London. The implementation configured contact management, campaign management and event registration capabilities to replace spreadsheet driven processes, supporting marketing and events functions and membership outreach workflows. The Optimiser Marketing Suite was used to consolidate member communications and instrument event registration tracking, and the vendor reported improved event registration visibility and consolidated member communications as outcomes. |
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