List of Optimizely Data Platform Customers
New York, 10003, NY,
United States
Since 2010, our global team of researchers has been studying Optimizely Data Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Optimizely Data Platform for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Optimizely Data Platform for Customer Data Platform include: lyondellbasell US, a United States based Oil, Gas and Chemicals organisation with 19300 employees and revenues of $50.45 billion, Takeda, a Japan based Life Sciences organisation with 50000 employees and revenues of $30.60 billion, Takeda, a Japan based Life Sciences organisation with 47455 employees and revenues of $30.24 billion, Takeda Pharmaceuticals USA, a United States based Life Sciences organisation with 18000 employees and revenues of $12.00 billion, Takeda Pharmaceuticals USA, a United States based Manufacturing organisation with 19500 employees and revenues of $11.83 billion and many others.
Contact us if you need a completed and verified list of companies using Optimizely Data Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Optimizely Data Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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1-Altitude | Consumer Packaged Goods | 12 | $2M | Singapore | Optimizely | Optimizely Data Platform | Customer Data Platform | 2018 | n/a |
In 2018, 1-Altitude implemented Optimizely Data Platform as its Customer Data Platform, deploying the solution directly on the company website. The deployment is grounded in web event instrumentation and client side tagging to capture first party behavioral signals from the e commerce storefront, reflecting a small team implementation appropriate for a 12 person organization in the Consumer Packaged Goods sector.
Optimizely Data Platform was configured to centralize customer profiles and enable real time audience segmentation and site personalization workflows. Configuration work focused on event schema standardization, identity stitching across anonymous and authenticated sessions, and audience definitions used for on site activation, consistent with Customer Data Platform functional patterns.
Operational ownership sits with marketing and commerce functions, with rollout executed as a phased site instrumentation and audience validation program. Governance emphasized data model consistency and segmentation rules, while the implementation scope remained explicitly the public website and digital commerce touchpoints.
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313@somerset | Consumer Packaged Goods | 10 | $2M | Singapore | Optimizely | Optimizely Data Platform | Customer Data Platform | 2022 | n/a |
In 2022, 313@somerset implemented Optimizely Data Platform on its website. The deployment uses the Optimizely Data Platform as a Customer Data Platform to centralize site level behavioral data and build unified customer profiles, supporting marketing and analytics functions at the Singapore consumer packaged goods retailer.
Configuration emphasized web data collection, identity stitching, audience segmentation, and profile enrichment modules aligned with Customer Data Platform capabilities. The implementation relied on client side tag and data layer mapping to capture ecommerce touchpoints and visitor interactions, with segment definitions configured for marketing activation and reporting.
Operational scope covered the website, marketing, and analytics functions within the company, with governance focused on a standardized event taxonomy and consent aware capture to ensure consistent profile quality and downstream use. Optimizely Data Platform is used to centralize customer signals on site and to enable profile driven audience management for marketing workflows.
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A Snail'S Pace Running Stop | Retail | 10 | $1M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2021 | n/a |
In 2021, A Snail'S Pace Running Stop implemented Optimizely Data Platform as its Customer Data Platform on its website. The Optimizely Data Platform was instrumented to ingest web behavioral events and assemble unified customer profiles, applying core CDP capabilities including event collection, identity stitching, profile unification, segmentation, and audience activation. This implementation supports marketing and ecommerce functions by enabling on site personalization and targeted audience export for downstream engagement.
Deployment is web centric and lightweight, focused on page and checkout event capture and central profile storage rather than broad enterprise integration. Configuration and governance were centralized to the site administrator and marketing owner, with segmentation and consent handling implemented inside the Optimizely Data Platform during rollout. Operational scope is limited to the company website and direct marketing workflows, reflecting the retailer's small scale and focused use of the Customer Data Platform.
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Distribution | 250 | $55M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2025 | n/a |
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Manufacturing | 200 | $18M | Thailand | Optimizely | Optimizely Data Platform | Customer Data Platform | 2022 | n/a |
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Retail | 10 | $1M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2020 | n/a |
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Non Profit | 100 | $25M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2024 | n/a |
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Professional Services | 10 | $1M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2023 | n/a |
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Professional Services | 20 | $2M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2023 | n/a |
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Distribution | 10 | $1M | United States | Optimizely | Optimizely Data Platform | Customer Data Platform | 2018 | n/a |
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Buyer Intent: Companies Evaluating Optimizely Data Platform
- Hg Capital US, a United States based Banking and Financial Services organization with 280 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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