List of Pendo Guides Customers
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United States
Since 2010, our global team of researchers has been studying Pendo Guides customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Pendo Guides for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Pendo Guides for Customer Experience include: MINDBODY, a United States based Professional Services organisation with 2000 employees and revenues of $360.0 million, UserTesting, a United States based Professional Services organisation with 800 employees and revenues of $236.0 million, Tracegains, a United States based Professional Services organisation with 23 employees and revenues of $3.0 million and many others.
Contact us if you need a completed and verified list of companies using Pendo Guides, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Pendo Guides customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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MINDBODY | Professional Services | 2000 | $360M | United States | Pendo.io | Pendo Guides | Customer Experience | 2022 | n/a |
In 2022, MINDBODY implemented Pendo Guides to centralize product-facing customer communications and onboarding as part of its Customer Experience program in North America. The deployment positioned Pendo Guides as the primary tool for in-app messaging and embedded assistance across customer touchpoints.
The implementation used Pendo In-app Guides to deliver in-app announcements, embedded guides, and campaign overlays, focusing on customer onboarding, feature adoption, and migrations. These capabilities were configured to present contextual guidance and campaign-driven overlays during key user journeys.
Deployment was in-app within the MINDBODY product user interface, with guidance assets published and managed by the marketing team to orchestrate campaign flows and targeted messaging for customers and prospects. The configuration emphasized marketing owned campaign orchestration and staged rollouts across North America.
Governance and rollout were aligned to marketing driven campaign schedules and onboarding workflows, with staged guide releases to support migrations and new feature launches. The Pendo Guides implementation drove a 40% increase in sales opportunities for MINDBODY.
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Tracegains | Professional Services | 23 | $3M | United States | Pendo.io | Pendo Guides | Customer Experience | 2022 | n/a |
In 2022, Tracegains implemented Pendo Guides as a Customer Experience application to support product and customer education in the United States. The deployment paired Pendo Guides with Pendo Analytics to instrument in‑app behavior and surface contextual onboarding content directly inside the product, aligning the Pendo Guides implementation to Customer Experience and adoption workflows.
Tracegains configured Pendo In-app Guides to deliver product tours and contextual walkthroughs, and used Pendo Analytics to segment user behavior and guide placement. Functional capabilities implemented included interactive product tours, contextual walkthroughs for feature discovery, and analytics-driven targeting for onboarding flows, enabling users to self-serve through in‑product guidance.
Operational scope focused on product, customer success, and support use cases across Tracegains customer education efforts in the United States. The implementation was centered on in‑app instrumentation and guide orchestration to drive onboarding and reduce reliance on support, with Pendo Guides serving as the primary mechanism for in‑product assistance.
Governance emphasized an analytics‑informed iteration model, using Pendo Analytics signals to refine guide content and targeting over time. Outcomes reported include increased engagement and improved self‑service capability, and a reduction in support effort driven by the Pendo Guides based onboarding and contextual guidance.
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UserTesting | Professional Services | 800 | $236M | United States | Pendo.io | Pendo Guides | Customer Experience | 2022 | n/a |
In 2022, UserTesting implemented Pendo Guides to improve customer onboarding and retention in the United States, deploying the application as part of its Customer Experience tooling. The implementation focused on delivering persona based, personalized onboarding pathways and targeted in app experiences using the full Pendo Guides product alongside Pendo Analytics.
The deployment centered on three functional capabilities, segmentation, in app Guides, and analytics instrumentation. Pendo Guides was configured to deliver persona based onboarding flows, contextual tooltips, and stepwise product tours, while Pendo Analytics tracked user behavior to refine segmentation and guide triggers.
Operational scope encompassed customer onboarding and retention activities in the United States and affected product adoption and engagement workflows across Customer Success and Product teams. The program emphasized segmentation driven rollout and targeted in app guidance to specific user personas and user cohorts.
Outcomes reported in the case study include an approximately 1100% increase in platform adoption and a 43% rise in Product Engagement Score, with those results attributed to the combined use of Pendo Guides and Pendo Analytics for measurement and iterative optimization.
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Buyer Intent: Companies Evaluating Pendo Guides
- Campaign Buzz, a United States based Media organization with 10 Employees
- Saint-Gobain, a France based Construction and Real Estate company with 161482 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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