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Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of Primo XB Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
BD Services United Kingdom Professional Services 50 $5M United Kingdom PrimoDialler Primo XB Sales Automation 2022 n/a
In 2022, BD Services United Kingdom implemented Primo XB under the Sales Automation category as a hosted dialler to support outbound calling across the United Kingdom and South Africa. The deployment leveraged Primo's hosted dialler architecture to centralize dialler control, session handling, and campaign provisioning for a small professional services outreach operation. Primary functional capabilities implemented included outbound campaign orchestration, call list management, dialing workflows aligned to telemarketing needs, and real-time monitoring and reporting to support lead generation teams. These capabilities map to standard Sales Automation workflows for contact routing, campaign scheduling, and call outcome capture, and Primo XB is described as providing the dialing and operational automation layer used by BD Services. The Primo Dialler case study references the hosted dialler platform and does not explicitly name individual modules, therefore Primo XB usage is inferred from the published account. Operational coverage explicitly encompassed BD Services' telemarketing and lead generation functions across UK and South Africa, with platform governance oriented around centralized campaign configuration and performance monitoring. The implementation is reported to have delivered higher uptime, improved service levels and reduced costs.
Sozias Spain Communications 10 $1M Spain PrimoDialler Primo XB Sales Automation 2023 n/a
In 2023, Sozias Spain implemented Primo XB as a Sales Automation application to support sales communications, CRM-integrated call logging and lead handling. The Primo XB product page lists Sozias as a customer testimonial and highlights Primo XB sales and CRM integration along with conversational features targeted to the Spain region. Primo XB is used to capture CRM-integrated call logs, manage telecoms-based lead handling workflows, and provide conversational engagement capabilities to improve sales follow-up. Configuration work emphasized call logging, lead routing, activity synchronization, and conversational scripting, reflecting core Sales Automation functional workflows appropriate for a small sales organization. Integrations are centered on the CRM connection for call logging and lead synchronization, with Primo XB orchestrating telecoms routing and conversational session handling to maintain contact and activity records in the sales stack. Operational scope and governance focus on sales and lead management processes in Spain, and the vendor testimonial explicitly links the Primo XB deployment to improved sales follow-up for Sozias.
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FAQ - APPS RUN THE WORLD Primo XB Coverage

Primo XB is a Sales Automation solution from PrimoDialler.

Companies worldwide use Primo XB, from small firms to large enterprises across 21+ industries.

Organizations such as BD Services United Kingdom and Sozias Spain are recorded users of Primo XB for Sales Automation.

Companies using Primo XB are most concentrated in Professional Services and Communications, with adoption spanning over 21 industries.

Companies using Primo XB are most concentrated in United Kingdom and Spain, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Primo XB across Americas, EMEA, and APAC.

Companies using Primo XB range from small businesses with 0-100 employees - 100%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of Primo XB include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Primo XB customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Sales Automation.