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Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of Realytics Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Alloresto France Distribution 150 $20M France Realytics Realytics Marketing Analytics,Customer Analytics 2016 n/a
In 2016 Alloresto France implemented Realytics to measure and optimize TV-driven online orders. The deployment positioned Realytics within the Marketing Analytics,Customer Analytics stack to support marketing and advertising teams focused on drive to web campaigns. Implementation centered on Realytics AdPerformance and Digital Follow-up capabilities, which were configured to attribute TV exposure to online behavior and to seed retargeting audiences. Functional workflows included TV-to-digital attribution, campaign-level performance reporting, and audience segmentation for follow-up digital ads. The Realytics application was used to instrument ad exposure signals and align them to web conversion events. The program operated in France and mapped to Alloresto France marketing and acquisition workflows, optimizing the online order funnel by targeting TV-engaged users with digital retargeting. Realytics served as the attribution and audience orchestration engine for campaign follow-up and retargeting activation. Realytics reported that the Digital Follow-up retargeting program produced a twofold increase in click-through rate, acquisition costs were reduced by approximately threefold, and conversions increased by 200 percent. Those outcomes were reported by Realytics as part of the AdPerformance implementation and were specific to the drive to web advertising use case in France. The Alloresto France Realytics Marketing Analytics,Customer Analytics deployment demonstrates application-level attribution and audience retargeting applied to broadcast-driven digital acquisition.
Basic-Fit Netherlands Leisure and Hospitality 2011 $325M Netherlands Realytics Realytics Marketing Analytics,Customer Analytics 2019 n/a
In 2019, Basic-Fit Netherlands implemented Realytics on their website. Realytics is deployed as Marketing Analytics,Customer Analytics to instrument web sessions and capture customer behavioral events for online membership and engagement analysis. The deployment focuses on client-side web instrumentation and server-side aggregation of event data to support digital marketing and e-commerce reporting for the Netherlands market. The implementation is positioned to deliver session-level tracking, event orchestration, and aggregated customer signals for marketing and customer analytics functions. Functional capabilities implemented align with typical Marketing Analytics,Customer Analytics workflows, including event tracking, customer segmentation, cohort and funnel analysis, campaign attribution, and lifecycle analytics. Operational ownership is centered within digital marketing and CRM teams to consolidate marketing analytics and customer analytics reporting and to streamline campaign measurement workflows. Implementation emphasis is on analytics configuration and measurement governance for the website channel rather than on named backend integrations.
bett1 Germany Retail 50 $50M Germany Realytics Realytics Marketing Analytics,Customer Analytics 2025 n/a
In 2025, bett1 Germany deployed Realytics as its Marketing Analytics,Customer Analytics solution to instrument and analyze visitor behavior on its primary website. Realytics is implemented to support marketing measurement and customer analytics workflows within bett1 Germanys direct retail operations. The implementation emphasizes web event instrumentation and session-level behavior analytics, with configuration of event schemas, conversion funnels, and customer segmentation capabilities. Realytics is configured for dashboarding and reporting to surface campaign performance, cohort analysis, and segmented behavioral insights, capturing page events, product interactions, and checkout flows. Operational ownership is assigned to marketing and e-commerce teams in Germany, with deployment scoped to the public website and the site tagging layer for consistent event capture. Governance includes standardized event naming conventions, role-based access to Realytics dashboards, and an iterative rollout and data quality validation process for tagging and reporting across marketing campaigns.
Bienici France Construction and Real Estate 150 $29M France Realytics Realytics Marketing Analytics,Customer Analytics 2017 n/a
In 2017 Bienici France implemented Realytics on their website as the primary Marketing Analytics,Customer Analytics solution to capture site behavioral and campaign performance data. The deployment positioned Realytics to serve marketing and product decisioning, establishing a clear relationship between Bienici France, Realytics, Marketing Analytics,Customer Analytics and the marketing and product business functions. The implementation focused on configuring event tagging and session-level data capture within Realytics, with functional capabilities oriented toward conversion funnel analysis, audience segmentation, cohort analysis, and campaign attribution. Realytics dashboards and reporting were instrumented to surface behavioral metrics and funnel drop off, aligning with standard Marketing Analytics,Customer Analytics workflows for digital customer measurement. Operationally the Realytics instance was embedded via site tagging and governed by Bienici France marketing stakeholders, with the platform consumed primarily by marketing and product teams for campaign measurement and user behavior insight. The scope of the deployment was the Bienici website, with data ingestion and event taxonomy designed to support iterative analysis and campaign optimization workflows. Governance was implemented through tagging standards and analytics ownership in the marketing organization, including structured naming conventions and routine review cycles for dashboards and segments. Training and documentation supported steady-state operations and ensured Realytics became the authoritative source for Marketing Analytics,Customer Analytics on the Bienici site.
Bostik USA Manufacturing 150 $42M United States Realytics Realytics Marketing Analytics,Customer Analytics 2019 n/a
In 2019 Bostik USA implemented Realytics on their website to provide Marketing Analytics,Customer Analytics capabilities for marketing and digital measurement. The deployment focused on web-level instrumentation, embedding Realytics tracking tags across the corporate site to capture page and session events, feed Realytics reporting, and enable visitor-level segmentation and dashboarding. Realytics was configured to support customer behavior tracking, session segmentation, campaign attribution, and dashboarded reporting consistent with Marketing Analytics,Customer Analytics workflows. Operational ownership resides with marketing and digital teams, with configuration centered on tag management, segmentation rules, and reporting governance to operationalize audience insights and campaign measurement via Realytics.
Professional Services 10 $1M Philippines Realytics Realytics Marketing Analytics,Customer Analytics 2018 n/a
Insurance 50 $5M Spain Realytics Realytics Marketing Analytics,Customer Analytics 2017 n/a
Leisure and Hospitality 65 $20M France Realytics Realytics Marketing Analytics,Customer Analytics 2019 n/a
Professional Services 147 $4M India Realytics Realytics Marketing Analytics,Customer Analytics 2024 n/a
Professional Services 10 $1M United Kingdom Realytics Realytics Marketing Analytics,Customer Analytics 2024 n/a
Showing 1 to 10 of 27 entries

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FAQ - APPS RUN THE WORLD Realytics Coverage

Realytics is a Marketing Analytics, Customer Analytics solution from Realytics.

Companies worldwide use Realytics, from small firms to large enterprises across 21+ industries.

Organizations such as Pierre Fabre S.A, Leboncoin, Shein Japan, Basic-Fit Netherlands and Mondial Tissus France are recorded users of Realytics for Marketing Analytics, Customer Analytics.

Companies using Realytics are most concentrated in Life Sciences, Professional Services and Retail, with adoption spanning over 21 industries.

Companies using Realytics are most concentrated in France, Japan and Netherlands, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Realytics across Americas, EMEA, and APAC.

Companies using Realytics range from small businesses with 0-100 employees - 40.74%, to mid-sized firms with 101-1,000 employees - 44.44%, large organizations with 1,001-10,000 employees - 14.81%, and global enterprises with 10,000+ employees - 0%.

Customers of Realytics include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Realytics customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics, Customer Analytics.