List of Redpoint Global AML Customers
Wellesley Hills, 02481, MA,
United States
Since 2010, our global team of researchers has been studying Redpoint Global AML customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Redpoint Global AML for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Redpoint Global AML for Marketing Automation include: Avis Budget Group, a United States based Professional Services organisation with 17000 employees and revenues of $11.62 billion, Xanterra Travel Collections, a United States based Professional Services organisation with 3000 employees and revenues of $750.0 million, Citizenm Hotel, a United States based Leisure and Hospitality organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Redpoint Global AML, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Redpoint Global AML customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Avis Budget Group | Professional Services | 17000 | $11.6B | United States | Redpoint Global | Redpoint Global AML | Marketing Automation | 2023 | n/a |
In 2023, Avis Budget Group implemented Redpoint Global AML as part of a Marketing Automation initiative to modernize CRM and marketing operations in the United States. The effort was focused on creating a single customer view and orchestrating omnichannel journeys to drive personalized offers at scale.
The implementation used Redpoint Global AML to enable real time decisioning and next best action modeling within the Marketing Automation environment. Functional capabilities included identity resolution to unify customer profiles, orchestration of journey logic for channel sequencing, and automated machine learning driven decision models to prioritize personalized treatments and offers.
Architecturally the deployment centralized customer profile data into a unified decisioning layer paired with an orchestration engine that routed campaigns to SMS, email and other downstream channels. Operational scope explicitly covered marketing and CRM teams in the United States, with campaign execution and segmentation workflows aligned to the centralized customer view and real time personalization rules.
Governance and process changes emphasized standardized identity and consent handling, centralized campaign workflow governance, and model governance for automated machine learning outputs. The program delivered measured outcomes reported by the vendor, including a greater than 6% increase in SMS click through rate and a 19% increase in customer identifications.
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Citizenm Hotel | Leisure and Hospitality | 10 | $1M | United States | Redpoint Global | Redpoint Global AML | Marketing Automation | 2025 | n/a |
In 2025 Citizenm Hotel implemented Redpoint Global AML in a Marketing Automation deployment to centralize marketing, CRM, and guest experience personalization across multiple regions. The deployment positioned Redpoint Global AML as the primary orchestration layer for lifecycle messaging and audience management, consolidating profile data to drive targeted campaigns.
The implementation emphasized advanced segmentation, analytics, and decisioning capabilities within Redpoint Global AML, using identity resolution and profile unification to enable behavior and preference based segments. Configuration focused on campaign orchestration, automated audience selection, and rule based decisioning, with inferred use of automated machine learning to optimize segmentation and targeting over time.
Integrations implemented included channel execution for email and SMS, plus Facebook uploads for audience matching, enabling coordinated win back campaigns and app download promotions. Operational coverage spanned marketing and guest experience teams across multiple regions, with Redpoint Global AML managing cross channel sequencing and audience push to execution endpoints.
Governance incorporated centralized campaign orchestration and automated decisioning workflows to standardize segmentation and sending rules across regions. Outcomes reported from the implementation included a 44 percent email open rate on a win back campaign, a 10 percent conversion rate for app downloads via SMS, and a 65 percent match rate for Facebook uploads.
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Xanterra Travel Collections | Professional Services | 3000 | $750M | United States | Redpoint Global | Redpoint Global AML | Marketing Automation | 2016 | n/a |
In 2016, Xanterra Travel Collections implemented Redpoint Global AML in the United States to establish a centralized customer data platform and Marketing Automation layer for marketing and CRM. The deployment was scoped to enable one to one marketing and behaviorally driven communications across Xanterra’s marketing organization and CRM functions.
Redpoint Global AML was configured to provide customer profile unification and identity resolution, automated segmentation, behavior driven campaign orchestration, and predictive modeling and optimization. The implementation included real time decisioning and campaign orchestration capabilities typical of Marketing Automation platforms, enabling personalized email and cross channel journeys built on behavioral triggers and predictive audiences.
The solution unified more than 100 data sources into a single operational profile store, using ingestion pipelines and identity stitching to consolidate marketing, transaction and interaction data for downstream segmentation and orchestration. Operational coverage was concentrated in the United States and focused on marketing and CRM workflows, with data flowing into automated campaign processes and predictive engines.
Governance changes accompanied the rollout, centralizing data governance and standardizing segmentation rules and campaign approval workflows to support automated, behavior driven campaigns. Outcomes reported from the engagement included improvements in campaign revenue per email of up to 839 percent and a 91 percent year over year revenue increase.
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Buyer Intent: Companies Evaluating Redpoint Global AML
- Cellular Accessories for Less, a United States based Retail organization with 10 Employees
- Spire, a India based Professional Services company with 170 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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