List of Sirdata Cookieless Targeting Customers
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France
Since 2010, our global team of researchers has been studying Sirdata Cookieless Targeting customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Sirdata Cookieless Targeting for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Sirdata Cookieless Targeting for Data Management Platform include: GroupM Nordic, a United States based Professional Services organisation with 36000 employees and revenues of $7.20 billion, Brioche Pasquier, a France based Consumer Packaged Goods organisation with 3700 employees and revenues of $945.0 million, Essity France, a France based Consumer Packaged Goods organisation with 2442 employees and revenues of $917.0 million and many others.
Contact us if you need a completed and verified list of companies using Sirdata Cookieless Targeting, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Brioche Pasquier | Consumer Packaged Goods | 3700 | $945M | France | Sirdata | Sirdata Cookieless Targeting | Data Management Platform | 2021 | n/a |
In 2021, Brioche Pasquier deployed Sirdata Cookieless Targeting as a Data Management Platform to support marketing and advertising operations in France. The deployment emphasized cookieless audience activation for display campaigns, targeting families with children, and implemented retargeting workflows to re-engage identified segments.
Sirdata Cookieless Targeting was used to create and activate audience segments and to orchestrate campaign-level audience delivery for display media. Operational scope centered on the marketing and advertising teams, with configuration for segment definition, audience orchestration, and campaign activation processes, and the cited vendor case reported a +150% click-rate uplift when Sirdata Cookieless Targeting powered targeted display campaigns.
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Essity France | Consumer Packaged Goods | 2442 | $917M | France | Sirdata | Sirdata Cookieless Targeting | Data Management Platform | 2021 | n/a |
In 2021 Essity France deployed Sirdata Cookieless Targeting as a Data Management Platform to support advertising and brand marketing initiatives in France. The implementation centered on Sirdata Cookieless Targeting capabilities for cookieless audience segmentation, targeting configuration, and real time activation to run display and video campaigns aimed at young parents.
Operational scope covered Essity France marketing and media planning activities for national display and video buys, with campaign execution using the Sirdata Cookieless Targeting application to define and activate audience cohorts. Governance emphasized campaign configuration and audience hygiene within the platform, and reporting tied platform-segmented audiences to campaign outcomes, with reported results including approximately 1.5M impressions, a 0.39% click through rate and a stated 3x performance lift.
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GroupM Nordic | Professional Services | 36000 | $7.2B | United States | Sirdata | Sirdata Cookieless Targeting | Data Management Platform | 2021 | n/a |
In 2021, GroupM Nordic implemented Sirdata Cookieless Targeting to enable cookieless audience targeting across agency programmatic buys in Europe. The deployment is centered on the Data Management Platform capabilities of Sirdata Cookieless Targeting, reflecting an agency-level implementation for addressability and privacy-first activation within GroupM’s media operations.
Module usage of Sirdata Cookieless Targeting is inferred to focus on cookieless activation, audience segmentation, and addressability features that feed programmatic activation workflows. Configuration emphasizes audience orchestration and segment delivery consistent with Data Management Platform patterns, supporting programmatic targeting without reliance on third party cookies.
Operational coverage includes GroupM Nordic’s media buying and programmatic trading functions across European buys, with governance oriented toward privacy-compliant activation across agency programmatic campaigns. Integration points are implemented at the workflow level with programmatic buying and audience activation processes, enabling Sirdata Cookieless Targeting to supply addressable segments into agency campaign stacks while maintaining privacy controls.
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