List of SmartSite Customers
Atlanta, 30308, GA,
United States
Since 2010, our global team of researchers has been studying SmartSite customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SmartSite for Shopping Cart Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SmartSite for Shopping Cart Management include: Mondelez International, a United States based Consumer Packaged Goods organisation with 91000 employees and revenues of $36.02 billion, Diamond Crystal Salt, a United States based Consumer Packaged Goods organisation with 200 employees and revenues of $100.0 million, Wow Bao, a United States based Retail organisation with 55 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using SmartSite, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The SmartSite customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Diamond Crystal Salt | Consumer Packaged Goods | 200 | $100M | United States | SmartCommerce | SmartSite | Shopping Cart Management | 2024 | n/a |
In 2024, Diamond Crystal Salt deployed SmartSite, part of SmartCommerce's Click2Cart solution, to address Shopping Cart Management for its United States marketing and commerce operations. The implementation placed SmartSite at the center of cart transfer instrumentation, capturing cart events from influencer channels and paid media to align e-commerce checkout workflows with campaign attribution.
SmartSite was configured to track influencer effectiveness and to feed cart transfer data into digital ad spend optimization workflows, enabling attribution at the point of cart handoff. The rollout occurred over eight months and produced more than 75,000 cart transfers, a result the case cites as demonstrating measurable ROI. Operational coverage focused on marketing and e-commerce functions across the United States, with governance organized around campaign-level attribution, cart transfer monitoring, and use of Click2Cart signals to inform media allocation decisions.
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Mondelez International | Consumer Packaged Goods | 91000 | $36.0B | United States | SmartCommerce | SmartSite | Shopping Cart Management | 2025 | n/a |
In 2025, Mondelez International implemented SmartSite, SmartCommerce's Shopping Cart Management application, to enable Click2Cart flows embedded in Connected TV creative commerce across the United States. The deployment was executed as a marketing and commerce initiative in partnership with Kargo and Attain to drive direct sales from CTV ad inventory.
SmartSite was configured to enable interactive commerce overlays and trigger cart creation directly from CTV creative, with checkout handoff to web and mobile endpoints to complete transactions. The implementation emphasized cart orchestration, checkout workflow initiation, and creative-to-cart attribution as core Shopping Cart Management functions, leveraging Click2Cart capabilities to preserve purchase context across device transitions. Configuration included client-side creative instrumentation and server-side cart session provisioning to maintain transaction integrity during the ad to checkout flow.
Operational coverage focused on Mondelez marketing and commerce teams in the United States as a campaign-level rollout, with SmartSite integrated into the campaign supply chain alongside Kargo and Attain. The campaign produced 10x higher conversions, a 12% lift in new buyers and 2x ROAS, outcomes reported in conjunction with SmartCommerce Click2Cart and SmartSite technology. Governance and measurement were organized around campaign controls, aligning ad creative events, cart initiation, and downstream order capture for consolidated reporting.
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Wow Bao | Retail | 55 | $5M | United States | SmartCommerce | SmartSite | Shopping Cart Management | 2024 | n/a |
In 2024, Wow Bao implemented SmartSite from SmartCommerce in the Shopping Cart Management category to make its consumer packaged goods product pages shoppable across retail partners in the United States. The initiative focused on enabling direct consumer flows from brand product detail pages into retailer checkout experiences, using SmartSite functionality to orchestrate cart transfers at the product level.
The deployment leveraged SmartSite with SmartSite/Click2Cart usage to embed shoppable widgets on Wow Bao product pages and to automate cart redirection for participating retailers. Configuration work emphasized product identifier mapping, click to cart orchestration, and front end widget placement tied to commerce workflows, aligning marketing and ecommerce content with cart transfer mechanics.
Operational coverage targeted Wow Bao marketing and commerce functions and extended across retailer partner sites, supporting a rapid expansion of retail availability from approximately 350 to 7,000 locations within the United States. The implementation recorded more than 10,000 cart transfers in two months, indicating high initial adoption of the cart handoff flows between brand pages and retailer checkouts.
Governance was executed as a partner program with SmartCommerce, using phased retailer onboarding and event tracking of cart transfer activity to monitor operational performance and program reach. SmartSite was positioned as the Shopping Cart Management layer that unified product pages and retailer cart endpoints, enabling ongoing retailer expansion and centralized measurement of cart transfer events.
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