List of Stravito Customers
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Since 2010, our global team of researchers has been studying Stravito customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Stravito for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Stravito for Customer Analytics include: Roche, a Switzerland based Life Sciences organisation with 112774 employees and revenues of $80.28 billion, Carlsberg Group, a Denmark based Consumer Packaged Goods organisation with 36056 employees and revenues of $14.17 billion, NPR, a United States based Media organisation with 1028 employees and revenues of $323.0 million and many others.
Contact us if you need a completed and verified list of companies using Stravito, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Stravito customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Carlsberg Group | Consumer Packaged Goods | 36056 | $14.2B | Denmark | Stravito | Stravito | Customer Analytics | 2019 | n/a |
In 2019, Carlsberg Group implemented Stravito to democratize market and consumer insights across marketing, product and insights teams in Denmark and globally. The Customer Analytics deployment centralized research assets and provided a searchable knowledge and insights management capability accessed by nearly 300 users. The implementation emphasized discoverability and reuse of research to speed decision making across commercial and product workflows, positioning Stravito as the primary repository for market and consumer studies used by regional and central teams.
Configuration centered on knowledge management functionality typical of Customer Analytics platforms, including indexed research storage and search-driven access to support marketing and insights workflows. The rollout targeted marketing, product and corporate insights functions, establishing a common catalog and usage practices to increase reuse of existing studies. Governance emphasized expanding access and sharing standards to build a knowledge culture and improve cross‑team research reuse.
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NPR | Media | 1028 | $323M | United States | Stravito | Stravito | Customer Analytics | 2024 | n/a |
In 2024, NPR deployed Stravito to consolidate audience and research insights as a single source of truth for content, marketing, and product teams. Stravito is being used in the Customer Analytics category to centralize research artifacts and enable unified access to audience intelligence for content programming, marketing, and product decisioning.
The implementation emphasized consumer and audience insights management, with configuration of metadata schemas, searchable taxonomies, and standardized upload processes to improve discoverability. The Stravito application was provisioned as a SaaS instance with role based access controls to support stakeholder workflows across analytics and research functions.
Operational scope covered NPR teams in the United States across content, marketing, and product, providing a central repository for audience research and insight reuse. The rollout included vetted use of Stravito’s GenAI assistant to surface summaries and accelerate user access to insights.
Governance and process changes established standardized upload protocols and curation rules to ensure consistent metadata and faster retrieval. The SaaS rollout standardized uploads, improved discoverability and sped stakeholder access to audience insights, supporting research to decision workflows within NPR.
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Roche | Life Sciences | 112774 | $80.3B | Switzerland | Stravito | Stravito | Customer Analytics | 2024 | n/a |
In 2024, Roche's German affiliate partnered with Stravito to build Brain42, a centralized insights and knowledge platform implemented using Stravito in the Customer Analytics category to combat insights inflation in Germany. The implementation targeted life sciences R&D and commercial teams, centralizing previously distributed research summaries and commercial insights into a single searchable repository. Stravito was deployed as the core application for content indexing, controlled access, and governance of insight artifacts.
The deployment emphasized knowledge management and compliance features, including curated content workflows, advanced search and metadata indexing, and auditability of insight provenance and usage. Configuration centered on modular capabilities typical of Customer Analytics platforms, such as content curation pipelines, role based access controls, and compliance audit trails to meet regulatory scrutiny for German operations. Stravito's platform was used to standardize tagging, versioning, and lifecycle management of insights for R&D and commercial data consumers.
Operational rollout focused on cross functional access for R&D and commercial stakeholders within Roche Germany, aligning search and curation processes with governance policies to improve discoverability and compliance readiness. Governance changes included centralizing insight stewardship and formalizing curation workflows to reduce duplication and improve audit records. Reported outcomes included improved search, curation, and auditability across the targeted teams as part of the Brain42 initiative.
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Buyer Intent: Companies Evaluating Stravito
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