AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of theMarketer Customers

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Apply Filters For Customers

Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Empria Romania Retail 10 $1M Romania theMarketer theMarketer Marketing Automation 2024 n/a
In 2024 Empria Romania deployed theMarketer as its Marketing Automation platform on the corporate website. theMarketer is instrumented on empria.ro for on-site lead capture and customer engagement, supporting core marketing and e-commerce workflows. The deployment aligns the application with marketing and sales functions, enabling campaign orchestration and contact database management. Deployment follows a lightweight SaaS model, with theMarketer embedded via site scripts for tracking, form capture, and messaging, and configured for small team operational patterns typical of a 10 employee retailer. Functional modules implemented include email automation, behavioral tracking for site interactions, form-driven lead capture, and campaign sequencing for customer outreach. Governance is retained within the marketing function, with simplified campaign approval and consent management processes to control messaging and data capture on the website. Operational scope is focused on website-driven marketing activities and direct marketing workflows.
Enigma Plant Retail 24 $4M Romania theMarketer theMarketer Marketing Automation 2024 n/a
In 2024, Enigma Plant deployed theMarketer Marketing Automation on its public website. The Romania-based retail firm with 24 employees implemented theMarketer on enigma-plant.ro to centralize web-driven customer engagement and subscription capture. The implementation concentrated on core Marketing Automation capabilities common to the category, including web form and popup capture, email campaign orchestration, contact segmentation, automated drip flows, and behavioral tracking. theMarketer was configured to manage campaign templates, subscriber lists, and automation rules through the vendor interface. Deployment used a cloud-delivered, tag and script integration model that embeds tracking code into site pages to collect events and conversion signals. Operational scope focused on marketing and ecommerce touchpoints, with campaign workflows triggered by on-site behaviors and subscription events. Governance was structured around single tenant account administration, editorial controls for campaign content, and on-site consent management to align with regional data expectations. Rollout proceeded by staging theMarketer across product pages and newsletter signup flows, with ongoing configuration and campaign maintenance performed by the marketing team.
Expomob Retail 49 $5M Romania theMarketer theMarketer Marketing Automation 2024 n/a
In 2024, Expomob implemented theMarketer on its website to provide Marketing Automation capabilities for its retail business. The deployment is targeted at supporting marketing and e-commerce functions within the Romania-headquartered company, reflecting a compact operational footprint of 49 employees. The implementation configures core Marketing Automation modules typical for the category, including web lead capture and landing page forms, behavior tracking and visitor tagging, segmented email campaign management, and workflow automation for nurture sequences. theMarketer was set up with reusable template assets and reporting dashboards to standardize campaign creation, audience segmentation, and execution workflows. Operational ownership sits with Expomob marketing and e-commerce teams, who centralized campaign orchestration and established campaign approval and content governance processes. The rollout is implemented on the corporate website as the primary capture and engagement layer, with governance focused on campaign lifecycle management, tagging taxonomy, and marketing operations procedures to sustain ongoing campaign orchestration.
F1 Shirt Supplier Consumer Packaged Goods 10 $1M Malaysia theMarketer theMarketer Marketing Automation 2023 n/a
In 2023, F1 Shirt Supplier deployed theMarketer on its website. theMarketer is a Marketing Automation application implemented to capture on-site leads and orchestrate email and customer engagement workflows for the Malaysia based consumer packaged goods firm with ten employees. Deployment uses embedded tracking scripts and on-site form widgets to funnel visitor events into theMarketer automation engine, enabling segmentation, campaign sequencing, and behavioral triggers. Functional modules in use include lead capture forms, contact list segmentation, email campaign management, automation workflow builders, and web event instrumentation, reflecting standard Marketing Automation capabilities. Operational coverage centers on marketing and e-commerce touchpoints on fansbrands.com, with a single marketing operator responsible for configuration, template management, audience segmentation, and campaign scheduling. Governance is lightweight and implemented through role-limited admin access and content approval workflows to control outbound communications and manage on-site tag changes.
F64 Studio Retail 109 $33M Romania theMarketer theMarketer Marketing Automation 2023 n/a
In 2023, F64 Studio implemented theMarketer on its public website to operationalize digital engagement and campaign management. theMarketer is deployed as a Marketing Automation platform that centralizes web tracking, lead capture, behavioral segmentation, and automated email and onsite messaging workflows for the retailer. Deployment uses a site-embedded tracking implementation and a cloud-hosted campaign engine to orchestrate customer journeys, consistent with Marketing Automation patterns. The implementation concentrates operational control within the marketing and e-commerce functions, enabling campaign orchestration, audience segmentation, content sequencing, and automated event-driven triggers, while formalizing campaign governance and publishing workflows through role-based access and centralized campaign scheduling. F64 Studio theMarketer Marketing Automation supports marketing led processes for customer engagement and lifecycle management on the company website.
Leisure and Hospitality 24 $1M Romania theMarketer theMarketer Marketing Automation 2025 n/a
Retail 230 $71M Romania theMarketer theMarketer Marketing Automation 2026 n/a
Retail 245 $26M Romania theMarketer theMarketer Marketing Automation 2023 n/a
Professional Services 30 $3M Romania theMarketer theMarketer Marketing Automation 2023 n/a
Leisure and Hospitality 19 $4M Romania theMarketer theMarketer Marketing Automation 2023 n/a
Showing 1 to 10 of 10 entries

Buyer Intent: Companies Evaluating theMarketer

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating theMarketer. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating theMarketer for Marketing Automation include:

  1. Sanador, a Romania based Healthcare organization with 1430 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
Sanador Healthcare 1430 $165M Romania 2026-04-01
FAQ - APPS RUN THE WORLD theMarketer Coverage

theMarketer is a Marketing Automation solution from theMarketer.

Companies worldwide use theMarketer, from small firms to large enterprises across 21+ industries.

Organizations such as Lensa, F64 Studio, Regata Romania, Expomob and Enigma Plant are recorded users of theMarketer for Marketing Automation.

Companies using theMarketer are most concentrated in Retail, with adoption spanning over 21 industries.

Companies using theMarketer are most concentrated in Romania, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of theMarketer across Americas, EMEA, and APAC.

Companies using theMarketer range from small businesses with 0-100 employees - 70%, to mid-sized firms with 101-1,000 employees - 30%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of theMarketer include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified theMarketer customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.