List of theMarketer Customers
Bucharest, 031184,
Romania
Since 2010, our global team of researchers has been studying theMarketer customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased theMarketer for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using theMarketer for Marketing Automation include: F64 Studio, a Romania based Retail organisation with 109 employees and revenues of $33.0 million, Regata Romania, a Romania based Retail organisation with 245 employees and revenues of $26.0 million, Expomob, a Romania based Retail organisation with 49 employees and revenues of $5.0 million, Enigma Plant, a Romania based Retail organisation with 24 employees and revenues of $4.0 million, Waterboyz Romania, a Romania based Leisure and Hospitality organisation with 19 employees and revenues of $4.0 million and many others.
Contact us if you need a completed and verified list of companies using theMarketer, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The theMarketer customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Empria Romania | Retail | 10 | $1M | Romania | theMarketer | theMarketer | Marketing Automation | 2024 | n/a |
In 2024 Empria Romania deployed theMarketer as its Marketing Automation platform on the corporate website. theMarketer is instrumented on empria.ro for on-site lead capture and customer engagement, supporting core marketing and e-commerce workflows. The deployment aligns the application with marketing and sales functions, enabling campaign orchestration and contact database management.
Deployment follows a lightweight SaaS model, with theMarketer embedded via site scripts for tracking, form capture, and messaging, and configured for small team operational patterns typical of a 10 employee retailer. Functional modules implemented include email automation, behavioral tracking for site interactions, form-driven lead capture, and campaign sequencing for customer outreach. Governance is retained within the marketing function, with simplified campaign approval and consent management processes to control messaging and data capture on the website. Operational scope is focused on website-driven marketing activities and direct marketing workflows.
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Enigma Plant | Retail | 24 | $4M | Romania | theMarketer | theMarketer | Marketing Automation | 2024 | n/a |
In 2024, Enigma Plant deployed theMarketer Marketing Automation on its public website. The Romania-based retail firm with 24 employees implemented theMarketer on enigma-plant.ro to centralize web-driven customer engagement and subscription capture.
The implementation concentrated on core Marketing Automation capabilities common to the category, including web form and popup capture, email campaign orchestration, contact segmentation, automated drip flows, and behavioral tracking. theMarketer was configured to manage campaign templates, subscriber lists, and automation rules through the vendor interface.
Deployment used a cloud-delivered, tag and script integration model that embeds tracking code into site pages to collect events and conversion signals. Operational scope focused on marketing and ecommerce touchpoints, with campaign workflows triggered by on-site behaviors and subscription events.
Governance was structured around single tenant account administration, editorial controls for campaign content, and on-site consent management to align with regional data expectations. Rollout proceeded by staging theMarketer across product pages and newsletter signup flows, with ongoing configuration and campaign maintenance performed by the marketing team.
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Expomob | Retail | 49 | $5M | Romania | theMarketer | theMarketer | Marketing Automation | 2024 | n/a |
In 2024, Expomob implemented theMarketer on its website to provide Marketing Automation capabilities for its retail business. The deployment is targeted at supporting marketing and e-commerce functions within the Romania-headquartered company, reflecting a compact operational footprint of 49 employees.
The implementation configures core Marketing Automation modules typical for the category, including web lead capture and landing page forms, behavior tracking and visitor tagging, segmented email campaign management, and workflow automation for nurture sequences. theMarketer was set up with reusable template assets and reporting dashboards to standardize campaign creation, audience segmentation, and execution workflows.
Operational ownership sits with Expomob marketing and e-commerce teams, who centralized campaign orchestration and established campaign approval and content governance processes. The rollout is implemented on the corporate website as the primary capture and engagement layer, with governance focused on campaign lifecycle management, tagging taxonomy, and marketing operations procedures to sustain ongoing campaign orchestration.
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Consumer Packaged Goods | 10 | $1M | Malaysia | theMarketer | theMarketer | Marketing Automation | 2023 | n/a |
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Retail | 109 | $33M | Romania | theMarketer | theMarketer | Marketing Automation | 2023 | n/a |
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Leisure and Hospitality | 24 | $1M | Romania | theMarketer | theMarketer | Marketing Automation | 2025 | n/a |
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Retail | 245 | $26M | Romania | theMarketer | theMarketer | Marketing Automation | 2023 | n/a |
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Professional Services | 30 | $3M | Romania | theMarketer | theMarketer | Marketing Automation | 2023 | n/a |
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Leisure and Hospitality | 19 | $4M | Romania | theMarketer | theMarketer | Marketing Automation | 2023 | n/a |
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Buyer Intent: Companies Evaluating theMarketer
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