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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of Top of Mind Power Video Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
NFM Lending Banking and Financial Services 1100 $300M United States Top of Mind Networks Top of Mind Power Video Marketing Automation 2023 n/a
In 2023, NFM Lending implemented Top of Mind Power Video as part of its Marketing Automation strategy, embedding video-driven outreach into an influencer marketing program focused on marketing and loan origination in the United States. The deployment centers on the Top of Mind Power Video capability, described in the case study as Surefire CRM’s Power Video, and positions the application as a programmatic channel for outreach and lead capture within existing origination workflows. The implementation leveraged Marketing Automation capabilities common to video-driven outreach, including scalable influencer outreach, personalized video messaging, campaign orchestration, lead capture, and automated nurture workflows. Top of Mind Power Video was integrated into influencer workflows to create repeatable content-to-lead sequences, enabling marketing teams to operationalize video touches at scale and to route video-sourced inquiries into loan origination intake processes. Operational scope covered marketing and loan origination teams across the United States, with governance focused on programmatic influencer outreach and workflow routing of incoming leads into origination pipelines. The Top of Mind case study explicitly links Power Video to measurable outcomes, reporting thousands of leads per month and nearly 50 closed deals in a single month, demonstrating the application drove both lead volume and closed-loan outcomes for NFM Lending.
Seacoast Bank Banking and Financial Services 1670 $432M United States Top of Mind Networks Top of Mind Power Video Marketing Automation 2022 n/a
In 2022, Seacoast National Bank implemented Top of Mind’s Surefire CRM for mortgage marketing and loan origination workflows in the United States, as documented in a customer case study. The case study highlights readiness of mortgage loan officers supported by configured marketing playbooks and CRM onboarding for origination channels. Top of Mind Power Video is inferred to be in use because it is a native Surefire feature, and it aligns with Marketing Automation capabilities that support video based borrower communication, templated campaign orchestration, and automated borrower touchpoints for both origination and post close engagement. Top of Mind Power Video is described here in the context of Marketing Automation and borrower communication workflows. Operational coverage centers on mortgage teams and loan officers, with marketing and loan origination functions benefiting from centralized campaign orchestration inside Surefire CRM. Governance emphasis in the case study is on enabling loan officer outreach and standardized marketing sequences for U.S. retail mortgage channels, rather than on named third party integrations or external implementation partners.
Sundt Mortgage At Vip Mortgage Banking and Financial Services 17 $1M United States Top of Mind Networks Top of Mind Power Video Marketing Automation 2020 n/a
In 2020, Sundt Mortgage At Vip Mortgage implemented Surefire CRM features from Top of Mind Networks, notably Power Messaging, to support refinance marketing and loan origination communications in the United States. The vendor case study documents that Power Messaging activity contributed to generating hundreds of extra deals in Q2 2020. Top of Mind Power Video is part of the Surefire platform and its usage is inferred as a likely extension of Sundt Mortgage At Vip Mortgage's Marketing Automation and borrower communication capabilities. As an inferred extension, Top of Mind Power Video would align with Marketing Automation workflows such as video-enabled outreach, personalized borrower messaging, and sequencing of refinance campaigns. The implementation emphasis was on marketing automation workflows tied to loan origination and borrower retention, affecting marketing and origination functions. Integrations are described at a functional level only, with campaign orchestration and borrower communication workflows linking to loan origination processes and marketing lists within the Surefire environment. Governance and process changes centered on campaign sequencing, messaging cadence, and converting outreach into loan origination touches, reflecting typical Marketing Automation operational controls. Power Messaging outcomes are explicitly documented in the case study, while Power Video adoption remains a likely but not explicitly documented augmentation of those same Marketing Automation and borrower communication processes.
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FAQ - APPS RUN THE WORLD Top of Mind Power Video Coverage

Top of Mind Power Video is a Marketing Automation solution from Top of Mind Networks.

Companies worldwide use Top of Mind Power Video, from small firms to large enterprises across 21+ industries.

Organizations such as Seacoast Bank, NFM Lending and Sundt Mortgage At Vip Mortgage are recorded users of Top of Mind Power Video for Marketing Automation.

Companies using Top of Mind Power Video are most concentrated in Banking and Financial Services, with adoption spanning over 21 industries.

Companies using Top of Mind Power Video are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Top of Mind Power Video across Americas, EMEA, and APAC.

Companies using Top of Mind Power Video range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 66.67%, and global enterprises with 10,000+ employees - 0%.

Customers of Top of Mind Power Video include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Top of Mind Power Video customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.