List of TrackBee Platform Customers
Enschede, 7511 PG,
Netherlands
Since 2010, our global team of researchers has been studying TrackBee Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased TrackBee Platform for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using TrackBee Platform for Marketing Analytics include: Sassy Saints, a Netherlands based Consumer Packaged Goods organisation with 130 employees and revenues of $33.0 million, Stone Creek Coffee, a United States based Retail organisation with 250 employees and revenues of $32.0 million, Digiceptual, a United States based Professional Services organisation with 140 employees and revenues of $27.0 million, Petrol Industries, a Netherlands based Retail organisation with 90 employees and revenues of $9.0 million and many others.
Contact us if you need a completed and verified list of companies using TrackBee Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The TrackBee Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Digiceptual | Professional Services | 140 | $27M | United States | TrackBee | TrackBee Platform | Marketing Analytics | 2025 | n/a |
In 2025, Digiceptual implemented TrackBee Platform to support Marketing Analytics for its Shopify focused performance marketing practice in the United States. The deployment leveraged TrackBee server side tracking and a data optimization engine to enrich buyer journey signal delivered to ad platforms, improving signal completeness for attribution and campaign decisioning.
The implementation consisted of a rapid SaaS integration per Shopify store that took about 5 minutes, which allowed Digiceptual to standardize TrackBee across client onboardings and embed it into their onboarding playbook. Functional modules implemented included server side event capture, data normalization and optimization, and reporting instrumentation, with the TrackBee Platform providing immediate, trustable reporting to inform campaign optimization workflows.
Operational coverage targeted the agency's portfolio of Shopify merchants, impacting performance marketing, media buying, and campaign analytics functions. Reported outcomes included raising Meta EMQ to over 90 percent, increasing ROAS from 2.1 to 4.3, and lowering CPMs by approximately 15 to 20 percent, outcomes the agency used to refine bidding and creative optimization.
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Petrol Industries | Retail | 90 | $9M | Netherlands | TrackBee | TrackBee Platform | Marketing Analytics | 2025 | n/a |
In 2025, Petrol Industries ran a two-month proof of concept of the TrackBee Platform to improve Marketing Analytics. The effort targeted marketing and advertising data quality across Europe and was executed on the company storefront running Shopify, with the explicit goal of closing gaps between Shopify and ad-platform conversions.
The implementation used TrackBee Platform server-side tracking and data enrichment capabilities to capture, normalize, and forward conversion events to ad platforms. TrackBee Platform was configured to reconcile client-side and server-side events, reduce measurement loss, and enrich conversion payloads for downstream attribution, improving conversion fidelity for Meta and Google Ads.
The PoC governance was a focused two-month trial with rapid validation, producing measurable improvements within hours and sustained gains across the trial period. Outcomes reported from the PoC include a 100% increase in Meta ROAS, a 20% lift in Google Ads ROAS, and a 30% reduction in CPA, with the project scoped to marketing and advertising teams across European markets.
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Sassy Saints | Consumer Packaged Goods | 130 | $33M | Netherlands | TrackBee | TrackBee Platform | Marketing Analytics | 2025 | n/a |
In 2025, Sassy Saints implemented the TrackBee Platform as a Marketing Analytics solution to restore missing ecommerce event signal and support marketing recovery and ad performance. The deployment targeted marketing and ecommerce teams and was delivered as a quick Shopify integration to accelerate time to value.
The implementation used TrackBee Platform server side tracking and TrackBee's Klaviyo integration to capture previously missed Viewed Product and abandonment events, instrumenting event capture and mapping those events into email recovery workflows. Event collection and attribution workflows were configured to populate browse and cart abandonment triggers, and the setup improved signal quality for advertising on Meta by supplying more reliable conversion and view events.
Operational rollout centered on marketing and email recovery, with the ecommerce team monitoring flows and Klaviyo triggering automated browse abandonment messaging. The work captured 77% more product views, triggered 44% more browse abandonment flows, delivered a 29% uplift in browse abandonment revenue, and recovered $64,899 in cart revenue in one month, demonstrating rapid revenue recovery from restored event tracking.
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Retail | 250 | $32M | United States | TrackBee | TrackBee Platform | Marketing Analytics | 2026 | n/a |
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