List of Uptempo Marketing Platform Customers
Uptempo
11501 Alterra Parkway Suite 425,
Austin, 78758, TX,
United States
Austin, 78758, TX,
United States
1 866-684-0935
Professional Services
330
$38M
Since 2010, our global team of researchers has been studying Uptempo Marketing Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Uptempo Marketing Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Uptempo Marketing Platform for Marketing Automation include: Land OLakes, a United States based Consumer Packaged Goods organisation with 9000 employees and revenues of $17.00 billion, Signify, a Netherlands based Manufacturing organisation with 30819 employees and revenues of $6.72 billion, Juniper Networks, a United States based Professional Services organisation with 10901 employees and revenues of $5.30 billion, Box Inc., a United States based Professional Services organisation with 2810 employees and revenues of $1.17 billion, FireEye, a United States based Professional Services organisation with 3400 employees and revenues of $889.0 million and many others.
Contact us if you need a completed and verified list of companies using Uptempo Marketing Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Uptempo Marketing Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Box Inc. | Professional Services | 2810 | $1.2B | United States | Uptempo | Uptempo Marketing Platform | Marketing Automation | 2016 | n/a |
In 2016, Box implemented the Uptempo Marketing Platform as a Marketing Automation solution to centralize campaign orchestration and support Marketing Operations alongside Customer Success, Online Sales, and Business Analytics. The Uptempo Marketing Platform was positioned to deliver campaign structuring and lead management capabilities consistent with enterprise Marketing Automation requirements.
Configuration work focused on campaign orchestration, automated lead routing, multi-stage nurture flows, campaign structuring, and data hygiene processes. The implementation emphasized marketing workflow automation, segmentation logic, and orchestration of attribution-ready campaigns to align with Box’s lead routing and campaign structuring practices.
Integrations were defined and implemented to connect the Uptempo Marketing Platform with Box’s broader martech stack, including Salesforce CRM for lead flow and sales handoff, Marketo for complementary marketing automation workflows, Allocadia for budget management alignment, Conversica for AI sales assistance handoffs, Full Circle Insights for campaign attribution, and SynthIO for data enrichment. Integration design centered on bi-directional lead synchronization, campaign attribution handoffs, budget tagging, and enrichment pipelines to maintain data hygiene across systems.
Governance and delivery followed a structured business systems approach led by Box’s Sr. Business Systems Analyst, who developed business requirements, architected functional system and integration requirements, and managed end-to-end project delivery including design, QA, UAT, and release. Rollout and ongoing operations were managed with globally distributed stakeholders and cross-functional teams, and included process change management and mentoring of business analysts to sustain marketing operations on the Uptempo Marketing Platform.
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FireEye | Professional Services | 3400 | $889M | United States | Uptempo | Uptempo Marketing Platform | Marketing Automation | 2019 | n/a |
In 2019, FireEye implemented the Uptempo Marketing Platform as its primary Marketing Automation solution. The Uptempo Marketing Platform deployment was positioned for companywide use, supporting marketing and demand generation teams and providing a centralized engine for campaign orchestration and engagement workflows.
The implementation centered on core Marketing Automation capabilities, including campaign orchestration, email automation, nurture and lifecycle workflows, lead management and scoring, and analytics for campaign performance. Configuration work emphasized automated campaign templates, segmentation logic and attribution-ready event tracking consistent with modern marketing automation practice.
Operational coverage extended across the marketing organization and into revenue operations, with implementation practices intended to link campaign execution to pipeline-oriented processes. Integrations were executed against common revenue systems such as CRM and marketing analytics endpoints to enable end-to-end campaign to revenue visibility, while preserving the Uptempo Marketing Platform as the execution layer.
Governance and process changes focused on standardized campaign naming, measurement frameworks and handoffs between marketing and sales. FireEye’s customer commentary also notes Allocadia provides tools to enable, measure, and track meaningful conversations that drive business impact companywide, indicating parallel investments in measurement and planning alongside the Uptempo Marketing Platform.
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Freshworks (formerly Freshdesk) | Professional Services | 4400 | $839M | United States | Uptempo | Uptempo Marketing Platform | Marketing Automation | 2021 | n/a |
In 2021, Freshworks implemented the Uptempo Marketing Platform. The Uptempo Marketing Platform is a Marketing Automation application deployed to support demand generation, marketing operations, and revenue operations at Freshworks.
Implementation work emphasized core Marketing Automation capabilities including email campaign management, multi-channel campaign orchestration, audience segmentation and lead scoring, and marketing performance analytics. Configuration activity focused on reusable campaign templates, automated nurture cadences, lead lifecycle orchestration and reporting models to standardize campaign execution across teams.
The deployment used a cloud-hosted SaaS model with API-based connectors to ingest marketing data and to synchronize campaign and lead state with downstream systems such as CRM and analytics platforms. Operational coverage targeted marketing, demand generation and revenue operations workflows, enabling automated lead routing and unified campaign measurement across channels.
Governance and operational support incorporated campaign approval workflows, change control for marketing assets, role-based access controls and documentation to meet security and audit requirements. Freshworks maintained application lifecycle ownership through business applications management processes, including requirements capture, testing, release management and production support for the Uptempo Marketing Platform.
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Juniper Networks | Professional Services | 10901 | $5.3B | United States | Uptempo | Uptempo Marketing Platform | Marketing Automation | 2019 | n/a |
In 2019, Juniper Networks implemented Uptempo Marketing Platform. The Uptempo Marketing Platform was introduced to address Marketing Automation requirements within Juniper's corporate marketing organization.
Configuration centered on core Marketing Automation capabilities including campaign orchestration, email automation, lead scoring and nurturing, dynamic audience segmentation, and program-level reporting. The deployment included multi-touch attribution workflows and centralized campaign lifecycle management to support consistent campaign execution and measurement.
Operational ownership rested with marketing teams, including demand generation and product marketing, and the platform was configured to manage campaign templates, activation schedules, and automated lead handoffs to sales-facing processes. User roles and permissioning were structured to separate campaign creation, approval, and analytics responsibilities across marketing functions.
Juniper paired the Uptempo Marketing Platform with Allocadia for marketing investment management, and Allocadia ensures marketing investment aligns to campaigns that drive revenue contribution, which improved marketing’s credibility. Governance emphasized budget-to-campaign alignment and program-level accountability to link spend planning with campaign outcomes.
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Land OLakes | Consumer Packaged Goods | 9000 | $17.0B | United States | Uptempo | Uptempo Marketing Platform | Marketing Automation | 2017 | n/a |
In 2017 Land O’Lakes implemented the Uptempo Marketing Platform, a Marketing Automation application, to centralize marketing execution and orchestration within its digital marketing organization. The deployment focused on provisioning a centralized campaign orchestration and engagement layer for the marketing function, and the Uptempo Marketing Platform was configured to support campaign scheduling, workflow automation, and marketing operations processes consistent with Marketing Automation capabilities.
The implementation was operated under the Digital Marketing organization, led by the Digital Marketing Platform Manager, and aligned planning and execution workflows with the companys budget and investment practices. Land O’Lakes also used Allocadia for marketing planning and investment governance, and Digital Marketing Platform Manager Kirsten Salmanowicz said Allocadia is the key to enabling her team to manage their plan, marketing budgets and investments with consistency, and to build the foundation needed to drive further digital transformation.
Governance changes included tighter coordination between campaign execution in the Uptempo Marketing Platform and centralized planning in Allocadia, creating a single operational loop for plan to execution handoffs and investment governance. The implementation narrative emphasizes configuration for marketing operations, campaign orchestration, and the integration of planning and budget stewardship as the primary operational signals.
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Manufacturing | 30819 | $6.7B | Netherlands | Uptempo | Uptempo Marketing Platform | Marketing Automation | 2019 | n/a |
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Buyer Intent: Companies Evaluating Uptempo Marketing Platform
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FAQ - APPS RUN THE WORLD Uptempo Marketing Platform Coverage
Uptempo Marketing Platform is a Marketing Automation solution from Uptempo .
Companies worldwide use Uptempo Marketing Platform, from small firms to large enterprises across 21+ industries.
Organizations such as Land OLakes, Signify, Juniper Networks, Box Inc. and FireEye are recorded users of
Uptempo Marketing Platform for Marketing Automation.
Companies using Uptempo Marketing Platform are most concentrated in Consumer Packaged Goods, Manufacturing and Professional Services, with adoption spanning over 21 industries.
Companies using Uptempo Marketing Platform are most concentrated in United States and Netherlands, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Uptempo Marketing Platform across Americas, EMEA, and APAC.
Companies using Uptempo Marketing Platform range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 66.67%, and global enterprises with 10,000+ employees - 33.33%.
Customers of Uptempo Marketing Platform include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Uptempo Marketing Platform customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.