List of Velti Daedalus CVM Automation Customers
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Since 2010, our global team of researchers has been studying Velti Daedalus CVM Automation customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Velti Daedalus CVM Automation for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Velti Daedalus CVM Automation for Customer Loyalty include: Odido (formerly T-Mobile Netherlands), a Netherlands based Communications organisation with 2000 employees and revenues of $2.00 billion, Vodafone Portugal – Comunicações Pessoais, S.A., a Portugal based Manufacturing organisation with 2500 employees and revenues of $613.0 million, Goody'S Family Clothing, a United States based Retail organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Velti Daedalus CVM Automation, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Goody'S Family Clothing | Retail | 10 | $1M | United States | Velti | Velti Daedalus CVM Automation | Customer Loyalty | 2018 | n/a |
In 2018, Goody'S Family Clothing is associated in Velti case material with the deployment of Velti Daedalus CVM Automation in the Customer Loyalty category. Velti's materials document a CRM and loyalty implementation for Goody's Burger House in Greece, where Velti served as the technical processor for the All Star Club loyalty program.
The implementation centers on Velti Daedalus CVM Automation functioning as the loyalty and CVM processor, providing centralized campaign execution and customer value management. Functional capabilities described in Velti materials include loyalty membership processing, CVM-driven campaign orchestration, member segmentation and lifecycle messaging consistent with Customer Loyalty platforms, with Velti named explicitly as the technical processor.
Operational coverage noted in the source is Greece, tied to the All Star Club program, and Velti case reporting highlights program KPIs reported by the technical processor. Velti cites a 556% ROI and indicates a major share of online orders originated from loyalty members, these outcomes are reported in Velti case and webinar material.
Governance and program operations are depicted with Velti owning technical processing and KPI reporting responsibilities for the loyalty program, implying centralized data processing and campaign control by the vendor. The record is presented as a CRM/loyalty implementation in Greece using Velti Daedalus CVM Automation, with Velti positioned as the processor and performance reporter for the program.
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Odido (formerly T-Mobile Netherlands) | Communications | 2000 | $2.0B | Netherlands | Velti | Velti Daedalus CVM Automation | Customer Loyalty | 2010 | n/a |
In 2010 Odido, formerly T-Mobile Netherlands, deployed Velti Daedalus CVM Automation as a Customer Loyalty solution to support CRM and marketing use cases in the Netherlands. The implementation used Velti Daedalus CVM Automation AI capabilities to optimize prepaid campaigns and cross sell offers focused on retention and customer value management.
The deployment emphasized predictive targeting and automated offer recommendation capabilities, with configuration of a recommendation engine, customer scoring, and campaign orchestration to drive personalized marketing treatments. Velti Daedalus CVM Automation was operated as a CRM and marketing implementation, feeding campaign decisioning and recommendation outputs into operational campaign workflows for prepaid and cross sell programs.
Operational scope centered on marketing and retention functions across Odido’s Dutch prepaid customer base, producing around 1 million recommendations per month according to vendor materials. Reported outcomes from the Velti materials include substantially higher response rates compared with control groups, with lifts in the range of approximately 236 to 441 percent, reflecting the solution’s focus on automated CVM, predictive segmentation, and targeted offer selection.
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Vodafone Portugal – Comunicações Pessoais, S.A. | Manufacturing | 2500 | $613M | Portugal | Velti | Velti Daedalus CVM Automation | Customer Loyalty | 2011 | n/a |
In 2011, Vodafone Portugal, Comunicações Pessoais, S.A. signed a multi year agreement with Velti to deploy a permission based mobile marketing platform focused on customer engagement. The deployment centered on Velti Daedalus CVM Automation as part of a CRM and marketing implementation in Portugal to deliver targeted offers and promotions.
Velti Daedalus CVM Automation was implemented to provide AI driven customer value management capabilities aligned with Customer Loyalty use cases, including segmentation, campaign orchestration, and personalized offer decisioning. Configuration work emphasized permission based opt in flows, campaign scheduling, and rule based or model based audience selection to enable targeted promotions through mobile channels.
Operational scope covered Vodafone Portugal marketing and CRM functions across the Portugal footprint, with campaign execution on mobile channels and subscriber opt in governance. The implementation was designed to interface with operator marketing operations and subscriber data streams to support near real time targeting and message delivery without named third party integrations specified in the source.
Governance under the multi year agreement included contractual support from Velti and operational controls focused on permission based compliance and campaign governance within marketing teams. The engagement advanced customer engagement in Portugal by enabling targeted, permission based promotions using Velti Daedalus CVM Automation as the Customer Loyalty platform.
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