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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

List of Veritone Attribute Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Columbia Heating & Cooling Construction and Real Estate 220 $55M United States Veritone Veritone Attribute Artificial Intelligence Marketing 2026 n/a
In 2026, Columbia Heating & Cooling implemented Veritone Attribute, an Artificial Intelligence Marketing application, on its public website to centralize campaign attribution and conversion tracking. Veritone Attribute was instrumented across site pages to capture event-level signals and persistent identifiers for multi-touch attribution and audience assignment. The deployment focused on consolidating marketing measurement for the company’s marketing and digital operations teams, aligning web tagging with campaign workflows and reporting needs. Configuration emphasized attribution model selection, attribution windows, and dashboarding, utilizing Veritone Attribute’s measurement capabilities to produce campaign-level and touchpoint reports. Implementation used client-side tagging and server-side event collection patterns on the website, and the data flow was organized into Veritone Attribute reporting and analytics for operational use by marketing. Governance work included defining a tagging taxonomy, naming conventions, quality assurance checkpoints, and a phased rollout with training for marketing stakeholders.
Cox Media Group Media 55000 $21.0B United States Veritone Veritone Attribute Artificial Intelligence Marketing 2019 n/a
In 2019, Cox Media Group implemented Veritone Attribute. Veritone Attribute is an Artificial Intelligence Marketing application deployed to extend CMG's broadcast marketing capabilities by providing data and insight that previously did not exist in the broadcast space. The implementation is positioned to enable CMG to offer more effective marketing solutions to its advertiser customers. The deployment emphasizes AI-driven media attribution, campaign performance analytics, audience identification and automated reporting capabilities aligned with the Artificial Intelligence Marketing category. Configuration concentrated on automated extraction and normalization of media signals and the generation of client-ready attribution outputs to support sales proposals and campaign measurement. Functional modules implemented include attribution modeling, campaign analytics and reporting orchestration to deliver actionable insight to media planners and account teams. Operationally the rollout targeted CMG broadcast sales and marketing teams, embedding Veritone Attribute outputs into commercial workflows and campaign planning processes. Governance focused on producing standardized attribution reports for advertiser engagements and establishing data-driven briefing materials for station-level sales. The stated outcome is an improved ability to present advertisers with previously unavailable broadcast performance insights, enabling more effective marketing solutions.
Entercom Communications 4144 $1.5B United States Veritone Veritone Attribute Artificial Intelligence Marketing 2018 n/a
In 2018, Entercom deployed Veritone Attribute as an Artificial Intelligence Marketing solution to capture and operationalize broadcast programming data. The deployment ingests Entercom programming in real time and records audio and metadata for downstream processing. Veritone Attribute indexes, organizes, and analyzes broadcast content to generate actionable media intelligence for brands, businesses and advertisers. Implementation centered on continuous real-time ingestion and automated indexing, paired with analytics and visualization capabilities to correlate airtime and ad content. The Veritone Attribute application performs content recognition, metadata enrichment, and time series correlation to support advertising efficacy analysis and campaign attribution workflows. Configuration emphasized searchable indexes and visualization layers to enable rapid interpretation of ad performance. The primary business functions impacted were advertising sales, campaign analytics, and client reporting, with media intelligence outputs consumed by brands and advertisers. Operational workflows shifted from manual logging to automated content capture and analytics driven reporting, enabling teams to surface evidence of ad delivery and contextual performance more quickly. The solution functions as a media intelligence layer within Entercoms advertising operations. What changed for Entercom was the ability to rapidly visualize and correlate advertising efficacy in ways previously unavailable, supporting more immediate evidence based conversations with advertisers. Veritone Attribute provided new analytical visibility into campaign reach and spot correlation without introducing named third party integrations in the record. The deployment demonstrates how Artificial Intelligence Marketing software can convert raw programming signals into actionable ad measurement.
Fischer & Frichtel Custom Homes Construction and Real Estate 50 $35M United States Veritone Veritone Attribute Artificial Intelligence Marketing 2025 n/a
In 2025, Fischer & Frichtel Custom Homes implemented Veritone Attribute on their website to add AI driven attribution and on site conversion measurement. Veritone Attribute, categorized as Artificial Intelligence Marketing, was implemented to capture page events and form conversions and to apply AI based attribution modeling to web collected signals. Deployment used a web first architecture, embedding Veritone Attribute tracking scripts into site pages and configuring event schemas and attribution windows consistent with the solution's capabilities. Functional capabilities implemented include event tracking, sessionization, identity resolution and probabilistic attribution modeling, aligned with standard Artificial Intelligence Marketing workflows for lead generation and campaign measurement. Operational ownership is concentrated in the marketing function, with governance focused on tracking standards, consent handling and a staged rollout across the public site.
Green Home Solutions Professional Services 50 $10M United States Veritone Veritone Attribute Artificial Intelligence Marketing 2026 n/a
In 2026, Green Home Solutions deployed Veritone Attribute on their website to establish an attribution and measurement layer within their Artificial Intelligence Marketing stack. Veritone Attribute serves as the primary application for campaign-level attribution and conversion reporting used by Marketing and Growth functions at Green Home Solutions. The implementation emphasized Veritone Attribute capabilities including multi touch attribution modeling, event level conversion tracking, audience signal capture, and campaign performance dashboards. Configuration work centered on mapping website conversion events to business outcomes, defining attribution windows, and enabling the Attribute reporting modules for routine campaign analysis. The deployment architecture is based on a site embedded Veritone Attribute tag that collects page and conversion events and forwards telemetry to Veritone Attribute cloud for attribution computation and dashboarding. Operational ownership is assigned to marketing operations and demand generation, who manage conversion taxonomy, campaign tagging, and ongoing configuration of Veritone Attribute. Rollout followed a phased approach across the website, starting with core conversion pages and expanding to lead capture and content flows, accompanied by a tag audit and an event catalog. Governance introduced centralized configuration control within Marketing, documented conversion definitions, and periodic event quality validation to maintain attribution accuracy.
Banking and Financial Services 32 $10M United States Veritone Veritone Attribute Artificial Intelligence Marketing 2026 n/a
Automotive 25 $6M United States Veritone Veritone Attribute Artificial Intelligence Marketing 2026 n/a
Healthcare 150 $20M United States Veritone Veritone Attribute Artificial Intelligence Marketing 2026 n/a
Showing 1 to 8 of 8 entries

Buyer Intent: Companies Evaluating Veritone Attribute

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Veritone Attribute. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Veritone Attribute for Artificial Intelligence Marketing include:

  1. Quality Analytics US, a United States based Professional Services organization with 10 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
Quality Analytics US Professional Services 10 $1M United States 2025-04-20
FAQ - APPS RUN THE WORLD Veritone Attribute Coverage

Veritone Attribute is a Artificial Intelligence Marketing solution from Veritone.

Companies worldwide use Veritone Attribute, from small firms to large enterprises across 21+ industries.

Organizations such as Cox Media Group, Entercom, Columbia Heating & Cooling, Fischer & Frichtel Custom Homes and Symetria Recovery are recorded users of Veritone Attribute for Artificial Intelligence Marketing.

Companies using Veritone Attribute are most concentrated in Media, Communications and Construction and Real Estate, with adoption spanning over 21 industries.

Companies using Veritone Attribute are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Veritone Attribute across Americas, EMEA, and APAC.

Companies using Veritone Attribute range from small businesses with 0-100 employees - 50%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 12.5%, and global enterprises with 10,000+ employees - 12.5%.

Customers of Veritone Attribute include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Veritone Attribute customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Artificial Intelligence Marketing.