List of Yahoo Email Customers
New York, 10003, NY,
United States
Since 2010, our global team of researchers has been studying Yahoo Email customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Yahoo Email for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Yahoo Email for Marketing Automation include: Discovery, a United States based Media organisation with 35300 employees and revenues of $41.32 billion, Men's Health, a United States based Media organisation with 250 employees and revenues of $50.0 million, Ad Council, a United States based Non Profit organisation with 150 employees and revenues of $40.0 million and many others.
Contact us if you need a completed and verified list of companies using Yahoo Email, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Yahoo Email customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Ad Council | Non Profit | 150 | $40M | United States | Yahoo | Yahoo Email | Marketing Automation | 2009 | n/a |
In 2009, Ad Council deployed Yahoo Email through Yahoo's Create for a Cause program to support a U.S. public service marketing communications initiative. The Ad Council awarded the 2009 winning U.S. Army Boost Up high school dropout prevention campaign $750,000 of Yahoo Mail inventory and ran the creative specifically in the Yahoo Mail tandem ad unit to reach youth audiences, using Yahoo Email in the Marketing Automation category to drive awareness and outreach.
The implementation centered on email ad inventory allocation and creative placement inside Yahoo Mail tandem ad units, with campaign execution focused on youth audience outreach and public service messaging. Operational scope was US based and aligned to the Ad Council marketing and outreach function, with campaign selection and media allocation governed through the Create for a Cause program structure. This configuration highlights Ad Council Yahoo Email Marketing Automation usage for campaign-level audience targeting, creative delivery, and coordinated communications workflows.
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Discovery | Media | 35300 | $41.3B | United States | Yahoo | Yahoo Email | Marketing Automation | 2011 | n/a |
In 2011, Discovery implemented Yahoo Email as part of a targeted Marketing Automation effort to support promotion of the TV series LIFE in the United States. The deployment used Yahoo inventory to embed email as a primary distribution channel, positioning Yahoo Email to deliver rich creative and synchronized messaging alongside TV advertising.
The implementation explicitly incorporated Yahoo Mail Tandem ad units to host rich creative within email, enabling synchronized creative execution with television spots. Functional capabilities emphasized targeted audience reach, creative extension from broadcast to inbox, and sequencing of email creative to reinforce TV messaging.
Integrations were limited to the Yahoo inventory cited in the implementation, including Yahoo Mail Tandem units and Messenger integrations, which extended campaign touchpoints across Yahoo properties. Operational coverage targeted Discovery marketing and media planning teams in the US region, aligning email creative with TV scheduling to maximize audience overlap.
Governance and rollout focused on coordinated cross-channel campaign execution within the US region, with Discovery using Yahoo Email to extend TV campaign reach. The project explicitly drove incremental reach and produced a higher likelihood to watch among audiences exposed to the integrated Yahoo inventory.
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Men's Health | Media | 250 | $50M | United States | Yahoo | Yahoo Email | Marketing Automation | 2016 | n/a |
In 2016, Men's Health deployed Yahoo Email as part of a Marketing Automation initiative to accelerate subscription acquisition and audience engagement. The effort was oriented toward subscription marketing for trial and gift-subscription conversions, with the campaign specifically targeting digital audiences in the United Kingdom.
The implementation used Yahoo Gemini native ads together with Sponsored Messages in Yahoo Mail, operating within the Yahoo Email channel to combine native display and in-mail placements. Jellyfish ran the subscription-acquisition campaign, managing creative, audience targeting, and campaign optimization to align ad formats with conversion objectives.
Operational scope centered on the marketing organization’s subscription-acquisition funnel in the UK, with the Yahoo Email application serving both mailbox delivery and native advertising touchpoints. Reported outcomes from the campaign included materially lower cost-per-clicks, approximately 59 percent lower CPCs, and an observed uplift in brand search volume following the campaign.
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Buyer Intent: Companies Evaluating Yahoo Email
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