Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Greenergy | Oil, Gas and Chemicals | 1722 | $1.8B | United Kingdom | Informatica | Informatica 9 | Analytics and BI | 2019 | n/a | In 2019, Greenergy deployed Informatica 9 as its core Analytics and BI platform to support BI and data warehouse operations. The Informatica 9 implementation was managed from Greenergy’s Manchester location, where BI and DW analysts delivered ongoing support activities and led new project implementations for corporate reporting and analytics. Informatica 9 was implemented as the central ETL and data integration layer, providing extraction, transformation, and loading, metadata management, workflow orchestration, and scheduled job execution. Functional capabilities configured included mapping and transformation logic, staging into Oracle Database and ADW, and the provisioning of curated datasets for downstream analytics and reporting tools. The deployment integrated directly with OBIEE 12C, Oracle Database, OAC Oracle Analytics Cloud, ADW, ODG Oracle Data Gateway, OGG Oracle Golden Gate, BICC BI Cloud Connector, OTBI Oracle Transactional Business Intelligence, Oracle Fusion, and BI Publisher. These integrations supported data replication, consolidated reporting feeds into OBIEE 12C and OAC, and consumption by finance related systems such as FCCS and IFRS16 reporting pipelines. Governance and operational coverage were anchored in BI and DW analyst activity, encompassing incident support, change control for ETL mappings, and phased rollouts for new data sources. The narrative positions Greenergy Informatica 9 Analytics and BI as the backbone for finance and corporate reporting dataflows, with structured operational ownership and ongoing project delivery responsibilities. | |
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Greenergy | Oil, Gas and Chemicals | 1722 | $1.8B | United Kingdom | Oracle | Oracle Transactional Business Intelligence (OTBI) | Analytics and BI | 2019 | n/a | ||
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Oil, Gas and Chemicals | 1722 | $1.8B | United Kingdom | Oracle | Oracle BI Publisher | Analytics and BI | 2019 | n/a |
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Leisure and Hospitality | 2000 | $1.2B | United Kingdom | Oracle | Oracle OBIEE | Analytics and BI | 2017 | n/a |
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Leisure and Hospitality | 2000 | $1.2B | United Kingdom | Snowflake | Snowflake Data Warehouse | Data Warehouse | 2020 | n/a |
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Leisure and Hospitality | 2000 | $1.2B | United Kingdom | Tableau Software | Tableau | Analytics and BI | 2020 | n/a |
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Government | 7246 | $714M | United Kingdom | Tableau Software | Tableau | Analytics and BI | 2022 | n/a |
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Government | 7246 | $714M | United Kingdom | Microsoft | Microsoft Power BI | Analytics and BI | 2022 | n/a |
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Utilities | 1407 | $394M | United Kingdom | Qlik | QlikView | Analytics and BI | 2014 | n/a |
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Utilities | 1407 | $394M | United Kingdom | Microsoft | Microsoft Power BI | Analytics and BI | 2014 | n/a |
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