Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Utilities
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
ENGIE | Utilities | 96454 | $85.8B | France | 3V Finance | 3V Finance Titan Treasury | Treasury Management | 2015 | n/a | ||
 |
Electricity of France | Utilities | 171862 | $151.0B | France | HCL Technologies | HCL Unica Campaign (formerly IBM Unica Campaign) | Marketing Automation | 2012 | Umanis | In 2012, Electricity of France implemented HCL Unica Campaign (formerly IBM Unica Campaign) to support customer relationship management activities and targeted marketing programs. The deployment addressed Marketing Automation needs across EDF's CRM and marketing campaign operations, with HCL Technologies providing the application and Umanis serving as the systems integrator. The implementation included installing and configuring IBM EMM Unica 8.6 environments, design and implementation of data catalogs, and Unica development work such as models of marketing objects, technical sessions, and tracking returns. The project extended Unica capabilities with specific routing management modules for campaign flows, produced functional specifications to guide development and operations, and established an MCO support regime for analysis and resolution of anomalies and incidents. On the BI and integration side the engagement designed and implemented data integration flows using Informatica and Oracle Data Integrator, with Oracle 11g used for data modeling and preparation for reporting. Reporting architecture incorporated IBM Cognos 10, including Framework Manager modeling and Report Studio report development, plus a Cognos based reporting site to measure campaign performance. The technical stack included Unix korn shell scripting and Java components to orchestrate processing and technical sessions. Operational coverage centered on marketing and CRM teams, combining campaign orchestration in HCL Unica Campaign with centralized reporting and ongoing support processes. Governance activities focused on functional specification sign off, change control for campaign routing modules, and incident management through the MCO support model implemented by Umanis. | |
 |
|
Utilities | 171862 | $151.0B | France | SAP | SAP CRM | CRM | 2014 | n/a |
|
|
|
|
|
Utilities | 171862 | $151.0B | France | SAP | SAP S/4HANA Utilities | Utilities ERP | 2014 | n/a |
|
|
|
|
|
Utilities | 171862 | $151.0B | France | Oracle | Oracle Siebel | CRM | 2012 | n/a |
|
|
|
|
|
Utilities | 96454 | $85.8B | France | SAP | SAP CRM | CRM | 2014 | n/a |
|
|
|
|
|
Utilities | 96454 | $85.8B | France | SAP | SAP S/4HANA Utilities | Utilities ERP | 2014 | n/a |
|
|
|
|
|
Utilities | 96454 | $85.8B | France | HCL Technologies | HCL Unica Campaign (formerly IBM Unica Campaign) | Marketing Automation | 2010 | n/a |
|
|
|
|
|
Utilities | 1100 | $2.5B | France | IgniteTech | IgniteTech Aptean Pivotal CRM | CRM | 2008 | n/a |
|
|
|
|
|
Utilities | 1100 | $2.5B | France | Microsoft | Microsoft Dynamics CRM | CRM | 2008 | n/a |
|
|