Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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The AA | Insurance | 7041 | $1.7B | United Kingdom | Actian Corporation | Actian Avalanche Hybrid Cloud Data Warehouse | Data Warehouse | 2019 | n/a | In 2019 The AA implemented Actian Avalanche Hybrid Cloud Data Warehouse as its on-premises analytical platform and primary Data Warehouse. The Actian Avalanche Hybrid Cloud Data Warehouse runs on-premises, leveraging a true column-store database architecture with vector processing and in-memory, massively-parallel query execution to maximize analytical throughput. At The AA the system houses the all data required to respond to inbound insurance quote requests for both the automotive and home lines of business. Inbound quote queries are evaluated against datasets such as credit ratings, driving history, and accident history, then scored, rated, and underwritten according to The AA's rating algorithms. The resulting quote is returned rapidly to the requesting website as part of an automated quote generation workflow. Operational integration centers on real-time query processing and dashboarding. Personnel within The AA use operational dashboards built with Looker to monitor query and response traffic, conversions, and system health. The Avalanche deployment is optimized to run on commodity on-premises hardware without specialty hardware or extensive database tuning. Architecturally the deployment exploits Avalanche's vector processing and column-store design to enable high throughput analytics and in-memory complex query processing, delivering actionable insights up to 30 times faster than competing solutions as stated by the vendor. This supports business functions including underwriting, rating, pricing, and web quoting while providing a single Data Warehouse-backed source for real-time decisioning and operational monitoring. | |
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YOTEL | Leisure and Hospitality | 800 | $500M | United Kingdom | Amadeus Hospitality | TravelClick Business Intelligence | Analytics and BI | 2019 | n/a | In 2019, YOTEL deployed TravelClick Business Intelligence as an Analytics and BI solution to strengthen property level revenue decisioning. The implementation provided the hotel with an integrated view of forward looking and historical market data to inform commercial strategy for the YOTEL NYC property and broader revenue management processes. TravelClick Business Intelligence was configured to deliver forward looking demand analytics, historical performance reporting, competitive rate and occupancy benchmarking, distribution channel analysis, and pace and pricing dashboards. Configured dashboards and reports enabled users to compare property performance to competitive sets, validate internal pace against market production, and generate succinct data driven speaking points for revenue meetings. Operationally the rollout centered on revenue management and commercial teams, who used the Analytics and BI capability to understand and plan for the market, identify areas for opportunity, align pricing to the local market, and set goals to capture local business. Governance emphasized decision support and self service analytics, embedding the TravelClick Business Intelligence outputs into ongoing pricing, distribution and stakeholder communication workflows. | |
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Professional Services | 100 | $10M | United Kingdom | Alloy Technologies | Alloy Retail Data and Analytics | Analytics and BI | 2018 | n/a |
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Banking and Financial Services | 93000 | $34.9B | United Kingdom | Symphony Communication Services | Symphony Amenity Custom NLP | Analytics and BI | 2015 | n/a |
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Transportation | 3215 | $714M | United Kingdom | Teradata | Teradata Vantage Analyst | Analytics and BI | 2015 | n/a |
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Consumer Packaged Goods | 115964 | $71.3B | United Kingdom | AnswerRocket | AnswerRocket Platform | Analytics and BI | 2020 | n/a |
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Oil, Gas and Chemicals | 96000 | $284.3B | United Kingdom | Quorum Business Solutions | Quorum Aucerna Reserves | Analytics and BI | 2016 | n/a |
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Aerospace and Defense | 28343 | $5.7B | United Kingdom | SAP | SAP BW (Business Warehouse) | Data Warehouse | 2016 | n/a |
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Aerospace and Defense | 28343 | $5.7B | United Kingdom | SAP | SAP BusinessObjects | Analytics and BI | 2016 | n/a |
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Non Profit | 1000 | $556M | United Kingdom | SAP | SAP BusinessObjects | Analytics and BI | 2017 | n/a |
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