Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Government 37000 $7.8B United States Checkbox Technology Checkbox Survey Survey and Questionnaire 2015 n/a
Government 37000 $9.8B Sweden Optimizely Optimizely Ektron CMS Web Content Management 2009 n/a
Government 37000 $9.8B Sweden Webtrends Webtrends Analytics Marketing Analytics 2010 n/a
Government 37000 $9.8B Sweden Google Google Tag Manager Tag Management 2017 n/a
Government 37000 $9.8B Sweden ActiveCampaign Postmark Transactional Email 2020 n/a
Government 37000 $9.8B Sweden Microsoft Microsoft Entra ID (formerly Azure Active Directory) Identity and Access Management (IAM) 2023 n/a
Government 36838 $3.2B United States Microsoft Microsoft Power BI Analytics and BI 2021 n/a
Government 36838 $3.2B United States Constant Contact Constant Contact Email Marketing Marketing Automation 2017 n/a
Government 36838 $3.2B United States Google Google Workspace (Formerly Google G-Suite) Collaboration 2020 n/a
Government 36838 $3.2B United States Microsoft Microsoft 365 Collaboration 2015 n/a
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