Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Retail
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Aaron's | Retail | 10060 | $2.3B | United States | Microsoft | Microsoft Azure CDN | Content Delivery Network | 2014 | n/a | ||
|
|
Aaron's | Retail | 10060 | $2.3B | United States | Acoustic | Acoustic Campaign (formerly Campaign Automation) | Marketing Automation | 2014 | n/a | In 2014, Aaron's deployed Acoustic Campaign (formerly Campaign Automation) for Campaign Management on their website. Aaron's implemented Acoustic Campaign (formerly Campaign Automation) as the primary Campaign Management platform to orchestrate email and on-site messaging, aligning marketing and e-commerce communications with web behavior. The implementation leveraged core Campaign Management capabilities including campaign orchestration, audience segmentation, reusable template management, automated workflows, and behavioral tracking modules typical of the category. Configuration activities focused on building automated campaign flows, segment definitions, creative templates, and web event instrumentation tied directly to the website. Operational ownership rested with marketing and e-commerce teams, with governance applied to list management, consent handling, and campaign scheduling to centralize campaign configuration and execution. | |
 |
|
Retail | 10060 | $2.3B | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2014 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | Wingify | Wingify VWO | Marketing Analytics | 2017 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | Adobe Systems | Adobe Connect | Audio Video and Web Conferencing | 2017 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | Rackspace Technology | Rackspace Cloud | Application Hosting and Computing Services | 2017 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | Microsoft | Microsoft 365 | Collaboration | 2018 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | Salesforce | Salesforce Commerce Cloud Einstein | Personalization and Product Recommendations | 2018 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | Cloudflare | Cloudflare CDN | Content Delivery Network | 2020 | n/a |
|
|
|
|
|
Retail | 10060 | $2.3B | United States | The Trade Desk | The Trade Desk | Digital Advertising Platform | 2018 | n/a |
|
|